Puro Marketing - Se necesitan profesionales con formación específica para que las empresas aprovechen las ventajas del medio España se ha unido tarde a la revolución digital, como se comentó en el evento...
Sergio Martín Herrera, director de informativos del canal 24 Horas, conduce la nueva etapa de 'La noche en 24 Horas'. Tras una larga trayectoria en RNE, el periodista busca mantener la calidad del programa pero añadiéndole cierta impronta personal.
In the last couple of years, Apple has been either the first or the second most valuable brand in the world, depending who you believe Now, we can chalk one up for the first camp: According to Interbrand's 2013 global brand rankings, Apple has...
Puro Marketing - Uno de los principales métodos para medir el éxito de nuestro marketing en redes sociales es evaluar el tráfico de referencia. Según un reciente estudio de Yieldbot, una buena opción para...
Excerpt from article on Social Media Explorer: "Flipboard had a huge hurdle to overcome: Who cares about sharing in an app that only a handful of people use very often anyway?
The solution came from “unbundling” the simpler tasks that we think of when it comes to “sharing” something: - Snagging - Routing - Context - Subscription
Ideally, if you’ve thought about a curation strategy at all, you understand that you don’t have to create metric tons of awesome content if you can be the go-to person to find it and share it. Certain topics lend themselves to a lot of information, and your value as the sifter of the wheat from the chaff is not to be overlooked.
So what is Flipboard doing that is so special? It has moved beyond the app, into categorization, collection and personalization. Here’s what that workflow can look like: 1. Sharing Starts Where You Find Things... 2. More Channels is Better... 3. Sell the Sizzle AND the Steak... 4. Friction-Free Sharing... 5. On the Flip Side...
This could be the ticket for a busy entrepreneur with limited time for writing and “thought leadership,” but who is enough of a topical consumer of links that filtering and sharing can become second-nature.
What Flipboard has done is made the acts of sharing, compiling, and curation as frictionless and as inclusive as ever. And being able to target specific networks in isolation or in bulk is a time-saver..."
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.