Negocios&MarketingDigital
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Negocios&MarketingDigital
Todo para mejorar los negocios en plataformas digitales, mercadeo digital, redes sociales, y aplicativos.
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Social Media: 9 Questions To Ask Your Customers When Creating Content - Jeffbullas's Blog

Social Media: 9 Questions To Ask Your Customers When Creating Content - Jeffbullas's Blog | Negocios&MarketingDigital | Scoop.it
In a recent blog post titled “Social Media and the 3 New Pillars of Marketing?”  I mentioned that content is one of the  key pillars that can position your company as a “thought leader” in your market segment and help you provide solutions to your customers problems. So now we need to start looking more closely at what are the important [...]

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David Blundell's curator insight, March 23, 2014 3:12 AM

Do you really know your audience or are they some kind of vague, amorphous blob in your mind?  . . .

PJ Fiala's curator insight, March 30, 2014 9:01 AM

Interesting.

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Which Social Networks Should You Care About in 2014? - Digital Europe

Which Social Networks Should You Care About in 2014? - Digital Europe | Negocios&MarketingDigital | Scoop.it
It’s hard to believe that Facebook will be ten years old this February and yet social media still seems new to many of us.

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Ana Melo's curator insight, March 12, 2014 5:41 AM

Great info graphic portrait of digital Europe.

sobrie01's curator insight, April 9, 2014 2:35 PM

How can we better leverage these options in learning? How do we leverage these to show best practices, quick bites of information for a particular group or use it in the classroom for application learning through video and discussion of that video. Interesting. Anyone doing it?

YOBSN Money's curator insight, April 30, 2014 1:14 PM

This should be very interesting great looking infographic agree?

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Google+ Launches Social Ad Called +Post to Appear Across Display Network

Google+ Launches Social Ad Called +Post to Appear Across Display Network | Negocios&MarketingDigital | Scoop.it
Google+ has launched (in beta) its own social ad called "+Post." The feature allows brands to promote their Google+ posts across the Google Display Network, in order to attract traffic back to the brand's page on Google+.

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David Blundell's curator insight, December 12, 2013 12:43 PM

So Google+ now has a serious ad proposition? Could this be a game-changer and a real challenge to Facebook?

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6 Random Tips for the Most Popular Social Platforms Right Now

6 Random Tips for the Most Popular Social Platforms Right Now | Negocios&MarketingDigital | Scoop.it
You probably have signed up for Twitter, Facebook, Pinterest and even Google Plus... but are you seeing actual results? If not, these tips will help you!

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David Blundell's curator insight, November 27, 2013 1:57 AM

Some great engagement tips from Daniel Sharkov . .  . 

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Facebook Fan Pages Worldwide Ranking Catalogue by Category and Country

Facebook Fan Pages Worldwide Ranking Catalogue by Category and Country | Negocios&MarketingDigital | Scoop.it
Browse all Facebook pages and discover the most important KPIs and amazing insights. Select the country and category to refine your results.

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Robin Good's curator insight, October 21, 2013 2:17 PM



Thanks to FanPageKarma, an excellent web app to learn and improve your social media marketing by learning directly from your competitors, has just published a worldwide catalogue of Facebook Fan Pages categorized by sector and country.


For each brand included in the catalogue you can check the existing number of fans, its growth rate and page performance, and compare these with the ones of your own Facebook page.


My comment: This is a great resource to find and collect great examples of effective social media strategies by finding the best performers by country or by specific industry sector. 


Very useful: 8/10


Full catalogue:

http://www.fanpagekarma.com/facebook-catalogue/ 




Javier M - AxiomaWL's curator insight, October 28, 2013 7:17 AM

Awesome resource !

Moses B. Tambason's curator insight, November 9, 2013 2:43 PM

More people are running to charity tube to post free videos and watch free videos than posting on you tube. Try posting at charity tube and you will never leave. http://www.africatube.net/ More visitors and more video views. Don't take our word for it, try it. Post one same video on youtube and put it on  http://www.africatube.net/ and return ater five hours and compare the viewers rate and decide for yourself. Create your very own group or forum and control who watch it and invite everyone to watch the video. Above all, post video in English or in any language and viewers can watch video description in their own language. Try it and let us know your experience. Above all it is absolutely free like youtube

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Everything You Need to Know About Facebook Sponsored Stories

Everything You Need to Know About Facebook Sponsored Stories | Negocios&MarketingDigital | Scoop.it
There are more than 10 different types of Facebook Sponsored Stories. They are easy and efficient to create. Here's the what, why and how...

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Ken Morrison's curator insight, June 18, 2013 8:57 AM

Are your Facebook page views going down?  Are you considering purchasing a sponsored Story? This short post will make everything much more clear.  For about six weeks, the Facebook page that I manage has experienced a lull in traffic.  I simply do not know what has caused the siginificant drop in traffic.  During that time, I have seen some brands market sponsored stories very well and others have a lot to learn. I am glad that I read this article to help me know my options more clearly.

Ken Morrison's curator insight, June 18, 2013 8:58 AM

Are your Facebook page views going down?  Are you considering purchasing a sponsored Story? This short post will make everything much more clear.  For about six weeks, the Facebook page that I manage has experienced a lull in traffic. I simply do not know what has caused the siginificant drop in traffic. During that time, I have seen some brands market sponsored stories very well and others have a lot to learn. I am glad that I read this article to help me know my options more clearly.

 
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How to Apply Buzz Marketing Principles for Effective Internet Marketing

How to Apply Buzz Marketing Principles for Effective Internet Marketing | Negocios&MarketingDigital | Scoop.it

The first thing you need to know about buzz marketing is this: generating buzz isn’t completely random. There’s a science to getting people to talk about your business . . .


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David Blundell's curator insight, January 10, 2013 3:12 AM

With so much noise out there have you got the buzz? Does your social offer stand out from the crowd? This is a great post with 6 great pointers on how to create brand & product buzz . . .

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Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut

Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut | Negocios&MarketingDigital | Scoop.it

Do you lack the trust factor? Are your communities are reluctant to engage with you.10 tips to increase credibility and trust . . .

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5 Social Media Trends for 2014, New Research

5 Social Media Trends for 2014, New Research | Negocios&MarketingDigital | Scoop.it
Social media research reveals which social media trends are important, including social listening, social advertising, integrated marketing and more.

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Graig Angarella's curator insight, February 19, 2014 1:36 AM

To begin, I agree that it is important to actually listen and respond to the feedback you and your company receive through social media, otherwise, what's the point? Customers want their opinions to be heard, so it's important to take the time to hear their input and then take action. Secondly, I can honestly say that social advertising and email updates are not very appealing to me, however, if the message is short and to the point, and has somewhat of an intriguing factor in it, it may grab my attention. Also, and again this is just a personal opinion, but I feel like adding a little humor never hurts. Lastly, I agree that it is important to keep tabs and documentation of your social media links and pages, because that is how you will be able to keep track of what is successful and what is not.

Debra Hess Norris's curator insight, March 16, 2014 10:43 AM

Interesting advice to consider as we aim to better  use social media to strengthen our messsage about the value and importance of the preservation of cultural heritage. 

Erica Thayer's curator insight, March 18, 2014 1:43 PM

This article discusses five trends that are expected to arise in social media marketing during the year of 2014.  The trends include: the importance of social listening, social advertising, the integration of email and social media, the assembly of a social media team, and social media return on investment.  While reading the article, I was intrigued by the discussion of the relationship between email and social media.  With the rise in popularity of social media, most (including myself) would think that email is booming obsolete in terms of creating relationships with companies.  I consider email to be a platform for communicating with coworkers and friends, but not really a popular way to communicate with current and potential customers.  This article claims that companies can encourage email subscribers to connect on social media platforms such as Facebook and Twitter, creating more social visibility.  It claims that by sending an email, the company has more control over their relationships and can extend them.  I am not sure if I agree with this point 100%, as I am a firm believer in two way communication and it is unlikely that a customer will reply to an email sent by a business.  I also felt that the discussion on social media ROI was interesting, as it seems that measurements are still confusing to companies and we're still unsure how beneficial social media marketing is.  It is important to have a measurable goal and to understand the preferences of the target market in order to be able to measure any kind of return on investment.

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Facebook Slightly Tweaked How The Site Works — And It Screwed An Entire Profession

Facebook Slightly Tweaked How The Site Works — And It Screwed An Entire Profession | Negocios&MarketingDigital | Scoop.it
Social media marketing firms are going to have to figure out new core competencies or they are going to go out of business.

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David Blundell's curator insight, December 17, 2013 11:43 PM

If you run a Facebook brand page, have you seen a sharp drop in traffic this month? This could be the reason why . . . 

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Coca-Cola's storytelling: three lessons on content marketing and creativity

Coca-Cola's storytelling: three lessons on content marketing and creativity | Negocios&MarketingDigital | Scoop.it
Last year, Coca-Cola launched the Journey website as its own media outlet, using an editorial, image-heavy format.

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David Blundell's curator insight, November 28, 2013 7:37 AM

What a fantastic example of being brave and really (NO REALLY!) thinking about how to make content the focus of your social marketing activity. Cheers to @CocaCola . . .

yeohyc's curator insight, November 28, 2013 9:04 AM

You can have the coolest platforms but without curated quality content, they are nothing but literally "empty vessels making the most noise". 

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10 Questions to Ask When Hiring a Social Media Manager

10 Questions to Ask When Hiring a Social Media Manager | Negocios&MarketingDigital | Scoop.it
The day has come for hiring a Social Media manager. How will you know who measures up and who's a poseur? Ask these 10 questions of your candidate.

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David Blundell's curator insight, November 1, 2013 2:14 AM

Some great tips and insights for anyone recruting a social media professional . . . 

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Study: Article Link Visibility Up 39% after Facebook Increases the Size of Preview Images

Study: Article Link Visibility Up 39% after Facebook Increases the Size of Preview Images | Negocios&MarketingDigital | Scoop.it
What can you do to increase your reach on Facebook? Post more pictures right? Not so fast according to our latest findings. Did you realize that articles have almost the same reach and visibility as photos now?

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David Blundell's curator insight, October 7, 2013 11:47 PM

Another recent Facebook tweak means that articles with images  have better reach than videos pulled through from YouTube . . .

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21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut

21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut | Negocios&MarketingDigital | Scoop.it
How do you manage time as a social media addict business leader? Focus on goals, objectives and inspiring and connecting with your audience and community

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David Blundell's curator insight, April 16, 2013 7:09 AM

Pam Moore is a leading light in social media today. But just how does she balance social media with, you know, real work . . . Here she share 21 tips on how get your social media rocking . . .

yeohyc's curator insight, April 16, 2013 7:16 AM

Less than 45 hours to go to meet @PamMktgNut, @BritishCouncil & @esBritish friends at Social Media Tapas, Madrid! :)

Tom George's curator insight, April 16, 2013 8:41 AM

It's so important to maintain a balanced lifestyle. In our quest for succes we must not allow ourselves to become to obsessed with things. I always enjoy content from The Marketing Nut.

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How to Create Content that Fascinates

How to Create Content that Fascinates | Negocios&MarketingDigital | Scoop.it

Content is a Facebook update. A TV show. A tweet. An instagram photo. A pin on pinterest. A blog post or white paper. A video or audio clip. But does your content engage your audience emotionally? . . .


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Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut

Social Trust Factor: 10 Tips to Establish Credibility | The Marketing Nut | Negocios&MarketingDigital | Scoop.it

Do you lack the trust factor? Are your communities are reluctant to engage with you.10 tips to increase credibility and trust . . .

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