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Infographie : SEO Factors : quels sont les critères de pertinence de Google ? - Actualité Abondance

Infographie : SEO Factors : quels sont les critères de pertinence de Google ? - Actualité Abondance | Nebseo Digital Marketing world | Scoop.it
26 mai 2015 - L'étude SEO Factors a pour but de définir quels sont les critères de pertinence de Google les plus importants. En voici les principaux résultats sous la fo par Actualité Abondance

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Content Marketing & Social Media trends in 2015

Content Marketing & Social Media trends in 2015 | Nebseo Digital Marketing world | Scoop.it
In spite of what people may tell you about SEO in 2015, search engine optimization isn't on its way ...
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30% Of Google Ad Conversions Happen On Mobile [STUDY] - Search Engine Journal

30% Of Google Ad Conversions Happen On Mobile [STUDY] - Search Engine Journal | Nebseo Digital Marketing world | Scoop.it
Marin Software recently published the results of a study they conducted, showing smartphones and tablets account for 30% of conversions on Google ads. As m
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30% Of Google Ad Conversions Happen On Mobile [STUDY] - Search Engine Journal

30% Of Google Ad Conversions Happen On Mobile [STUDY] - Search Engine Journal | Nebseo Digital Marketing world | Scoop.it
Marin Software recently published the results of a study they conducted, showing smartphones and tablets account for 30% of conversions on Google ads. As m
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The Social Media Manager's Guide to Staying Organized

The Social Media Manager's Guide to Staying Organized | Nebseo Digital Marketing world | Scoop.it
Learn the best tips on staying organized from successful social media managers from companies both big and small.

Via Kamal Bennani
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Social Media Engagement: The Surprising Facts About How Much Time People ... - Business Insider

Social Media Engagement: The Surprising Facts About How Much Time People ... - Business Insider | Nebseo Digital Marketing world | Scoop.it
All the important statistics on social media engagement. Americans spend more time on social media than any other major Internet activity, including email.
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How Effective Are Your Content Marketing Strategies? - My IM Journey

Tips to pin your Content Marketing Strategies
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A Step by Step Guide on How to Record A Screencast on Chromebook Using Google Plus Hangout

A Step by Step Guide on How to Record A Screencast on Chromebook Using Google Plus Hangout | Nebseo Digital Marketing world | Scoop.it

Via Tom D'Amico (@TDOttawa)
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Accélérer les pages web avec HTML 5 pour booster votre SEO

Accélérer les pages web avec HTML 5 pour booster votre SEO | Nebseo Digital Marketing world | Scoop.it

Le débat sur la vitesse de chargements des pages web existe depuis des années et l’arrivée du PageSpeed de Google. Les référenceurs ont toujours été partagés à ce sujet et estiment parfois que ce facteur n’est pas réellement pris en compte dans le positionnement des pages. Dans cet article, nous allons


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Search Behavior Signals That Impact SEO & Conversion

Search Behavior Signals That Impact SEO & Conversion | Nebseo Digital Marketing world | Scoop.it
You’ve selected and incorporated keywords into your content and you have good links pointing at your site, but it isn’t ranking well. What’s the problem?!

Via Level343
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Level343's curator insight, September 29, 2014 6:11 PM

The way people search and engage with business web properties when they are in the hunt for a solution is worth investigating.

After a prospect has done enough research and is ready to make a purchase decision, they have a typical behavior pattern. Consider if this is close to your own experience when making a purchase decision online.

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How To Make Content Marketing Drive Local SEO

How To Make Content Marketing Drive Local SEO | Nebseo Digital Marketing world | Scoop.it
Content Marketing For Local SEO How do you make your Inbound Content Marketing drive your local SEO strategy? Today, I’m going to share with you how I make

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Vee Popat's curator insight, September 29, 2014 8:07 PM

4 Elements to Successful Content Marketing For Local SEO
How do you make your Inbound Content Marketing drive your local SEO strategy? Today, I’m going to share with you how I make creating content a sport, and how it helps my digital shop, and our client’s businesses get the most out of their Content Marketing for Local SEO.

I came across a useful Infographic from a content marketing company known as Brafton. *It’s an excellent reminder of why your company needs a comprehensive content marketing strategy in order to achieve rock solid Local SEO.)

For example, since 97% of consumers search for local business online, you’d think that every local business would want to be creating and optimizing useful and relevant content, that’s tailored to their specific audiences.

Creating customized marketing persons and crafting content that specifically solves a “problem” those persons are experiencing is not only the key to Local SEO for small businesses, it’s also the key to “new” SEO in 2014 and beyond.

If executed correctly, creating useful local content puts the focus on engaging your social media fans and followers along with your website’s visitors.

This means that not only will you generate local traffic, you’ll also be driving local leads.

Read the rest: http://www.vpdm.ca/content-marketing-for-local-seo/

Pin for later: http://www.pinterest.com/pin/158118636893021170/

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How To Use Social Media Intelligence For Your Business

How To Use Social Media Intelligence For Your Business | Nebseo Digital Marketing world | Scoop.it
Social media intelligence is powerful. Here are 4 ways businesses can use social media intelligence to learn about customers & inform business decisions.
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Become a Google+ Power User with These 15 Tricks, Features, and Tools

Become a Google+ Power User with These 15 Tricks, Features, and Tools | Nebseo Digital Marketing world | Scoop.it
The hidden and little-known tricks, features, and tools that will make you a power user of Google+.

Via B.L. Ochman, Jeff Domansky
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Michelle Gilstrap's curator insight, October 6, 2014 12:48 PM

Google + is still with us and it is a unique circle of users that many of us are using. Check out these tips

Helen Stark's curator insight, October 7, 2014 10:19 AM

Nice infographic.

THE *OFFICIAL ANDREASCY*'s curator insight, October 21, 2014 8:53 PM

Expand your social networkHere are some great Google+ page recommendations to follow.


MUST READ: Four phenomenal SEO tips about Google+, that will increase your authority and boost your rankings



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Google aime-t-il (vraiment) les webmasters ? - Actualité Abondance

Google aime-t-il (vraiment) les webmasters ? - Actualité Abondance | Nebseo Digital Marketing world | Scoop.it

16 mars 2015 - Depuis des années, de Matt Cutts à John Mueller en passant par bien d'autres, Google donne l'impression de vouloir communiquer avec les webmasters. Mais ce par Actualité Abondance


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5 Ways To Use Snapchat For Business Marketing

5 Ways To Use Snapchat For Business Marketing | Nebseo Digital Marketing world | Scoop.it
Snapchat is emerging to be a formidable force is in social media marketing. Especially if brands are wanting to engage and convert the highly coveted, influ

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Vee Popat's curator insight, January 14, 2015 7:26 PM

5 Creative Ways Your Business Can Use Snapchat to Increase Social Media Engagement

Snapchat is emerging to be a formidable force is in social media marketing. Especially if brands are wanting to engage and convert the highly coveted, influential, and lucrative millennials demographic. How does a business use Snapchat for marketing, social engagement, and lead generation? Read on for the 5 essential tactics to use Snapchat for business marketing.

I understand that Snapchat might seem like a futile marketing platform considering its users send and consume photos or short video messages that expire after a predetermined period of time. Because of this, many businesses find it difficult to see the benefits of using Snapchat in their digital strategy.

Snapchat is one of the most popular downloaded Apps for iPhone and Android smartphones.

That’s why I want to show you 5 ways your business can use Snapchat to not only humanize your company and connect with your customers and new prospects.

Read the rest: http://www.vpdm.ca/snapchat-for-business-marketing/

Pin it to read later: http://www.pinterest.com/pin/158118636893619210/

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How To Master The Art Of Storytelling In Your Content Marketing

How To Master The Art Of Storytelling In Your Content Marketing | Nebseo Digital Marketing world | Scoop.it
Think of the last story that captivated you. Were you interested in the characters? Did you find yourself relating to the protagonist? That's the power of good storytelling.
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64 Creative Apps to Inspire Your Content Marketing - Strategy Digital

64 Creative Apps to Inspire Your Content Marketing - Strategy Digital | Nebseo Digital Marketing world | Scoop.it
Looking for Apple or Android apps to inspire your creativity? Here's a list of the best creative apps for content marketers, both free and paid.
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Most Important Technical On-Page SEO Elements (Infographic)

Most Important Technical On-Page SEO Elements (Infographic) | Nebseo Digital Marketing world | Scoop.it
Search Engine Optimization (SEO) is one of the most fundamental digital marketing strategies any business with an online presence should have.

Via Jeff Domansky
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Jeff Domansky's curator insight, October 17, 2014 9:50 AM

Here's a simple look at on page SEO tips to enhance your search results.

Marco Favero's curator insight, October 17, 2014 9:56 AM

aggiungi la tua intuizione ...

AffiliateMarketHelp's curator insight, October 19, 2014 8:13 PM

Want to be 'found' by search engines?  Of course you do!

Want high rankings within search results?  Of course you do!

 

An excellent article covering specific steps to take in order to optimize your 'presence'!

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Why Visual Content is Essential for a Successful Social Media Marketing Strategy

Why Visual Content is Essential for a Successful Social Media Marketing Strategy | Nebseo Digital Marketing world | Scoop.it
Did you know that 90% of the information we transmit to our brain is visual and that we only remember 20% of what we read? With that in mind it’s easy to see why the key to a successful social medi...
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10 Ways SEO and Social Media Work Together

10 Ways SEO and Social Media Work Together | Nebseo Digital Marketing world | Scoop.it
As the lines between marketing and PR are blurring in the digital world. Social media and SEO are starting to work together in ways most digital marketers don't realize.
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how to optimize your website for search engines?

how to optimize your website for search engines? | Nebseo Digital Marketing world | Scoop.it
With over 700 million websites in the world and 822 240 new website per day, the Internet has become demanding media.Nowadays, the goa (...)

Via Gilles Boutault
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5 techniques SEO à fuir comme la peste !

5 techniques SEO à fuir comme la peste ! | Nebseo Digital Marketing world | Scoop.it
Article invité rédigé par Ludovic Barthélémy, entrepreneur et webmarketeur depuis 2003. Ludovic est l’auteur de nombreuses formations webmarketing en vidéo dont une qui vous montre comment obtenir plus de 50 000 prospects sans dépenser 1€ en publicité. Ludovic vous présente … Lire la suite →

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Pourquoi le linkbaiting constitue votre meilleur allié pour générer des liens entrants

Pourquoi le linkbaiting constitue votre meilleur allié pour générer des liens entrants | Nebseo Digital Marketing world | Scoop.it

Nous l’avions évoqué dans un article précédent, il est de plus en plus difficile d’attirer l’attention de son public-cible et de l’amener à lire les contenus que vous produisez. Ce qui, inévitablement, rend également d’autres objectifs moins aisés à atteindre, tels :


- Améliorer ses positions sur un mot-clé
- Renforcer le Domain Authority de son site
- Développer son expertise autour d’un sujet
- Booster son référencement naturel via le linkbuilding


Via sylvie CECI, Jean-Pierre Blanger, Julie Chodorge
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A Guide To AB Testing Your Content Marketing Resources

A Guide To AB Testing Your Content Marketing Resources | Nebseo Digital Marketing world | Scoop.it
Everything in marketing should be tested in order to continually refine and improve the performance of the campaign components. One popular method is called AB ...
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11 Social Media Marketing Facts and Statistics You Need to Know

11 Social Media Marketing Facts and Statistics You Need to Know | Nebseo Digital Marketing world | Scoop.it
Twitter is now adding content to users’ timelines, and it will continue. Organic content diminishes.
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