How Apple Tells Their Product Stories rather than tell the benefits alone of the product.
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Curated by Novel Influence
Story Consultant - Branded Entertainment Specialist. Everything I do reflects my core passions #Spirituality #Storytelling #Technology #Learning
Brand Experience areas we look at here are Branded Entertainment and Experiential Events.
Extended Commercial Avenues (ECA)
Bringing the best news, reviews, interviews and advice on creating Extended Commercial Avenues for you business. ECA is promotional, merchandising without wasting money, time and resources on the crappy mug with your logo.
Story Influence. Stories that influence Science, Technology and Culture. How can creative opportunities shape reality?
Our Stories Need To Change. Stories are influenced by Societal, Cultural needs that are shaped by both these elements and the technology at hand.