Have you ever started out on a new path, a new philosophy or even just tried to introduce something new at work. Maybe it was a simple as trying to convince your bosses that "Dress Down Fridays" are a good idea and won't tarnish the firm's image. And did you notice what your idea had to go through to be accepted?
All change -- I've come to the conclusion -- goes through three main stages. This is Adapted from 19th century German philosopher Arthur Schopenhauer's three stages of truth -- which is that "all truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident."
My personal interpretation of this goes for transformational change too. Whether that's you suddenly telling your Mediterranean meat-eating family that you're suddenly giving up meat (that was me), or you're trying to introduce as company newsletter (me again) or you're telling your mates that you're giving up your safe corporate office job to become a coach and author (me again!) -- you will undoubtably encounter:
Psychologists and creativity experts think curiosity is a fundamental aspect of facilitating creativity.
Psychologist Todd Kashdan says, “Curiosity has been neglected, even though there are few things in our arsenal that are so consistently and highly related to every facet of well-being — to needs for belonging, for meaning, for confidence, for autonomy, for spirituality, for achievement, for creativity.”
As part of the report ‘International Comparative Performance of the UK Research Base: 2011’, commissioned by the UK’s Department for Business, Innovation and Skills (BIS), a fresh way of looking at researcher mobility was sought. In the report, published in October 2011, Scopus data were used to produce a conceptual map of the stocks and flows of human capital (i.e. researchers) in the UK over a 15-year period 1996–2010 (conceptual and methodological details were discussed in Part I of this article in the previous issue of Research Trends). Thinking of the global researcher population as a sea of talent, the study aimed to quantify the size of the waves and the direction of the current from the UK’s perspective.
"Geniuses produce because they think fluently and flexibly," says Michael Michalko in his book "Cracking Creativity."
"Fluency of thought means generating quantities of ideas." A key characteristic of genius is immense productivity. Thomas Edison held 1093 patents. Einstein published 248 papers. Darwin wrote 119 papers besides his theory of evolution. Therefore, if you want more creative/innovative thinking in your organization, you must encourage the generation of "quantities of ideas."
However, if you stifle creative thinking by sending subtle or not so subtle messages that "we must just spend our time doing things the way we have always done"...because they have worked, you'll never find a better more efficient method. Your innovative risk-taking competitor will! That's how Microsoft climbed to success passing IBM and why they know they have to continue investing mega-millions in R&D.
===> You must encourage people to think creatively and take risks. <===
Excerpt from guest post by Michael Brito, author of "Your Brand: The Next Media Company", published on Brian Solis Blog: "There are four fundamental truths shaping today’s digital ecosystem, which I outline in my upcoming book, Your Brand: The Next Media Company.
1. There is a content and media surplus in the market place. There’s no shortage of advertising, marketing messages, mobile devices or social interruptions trying to command our attention, daily.
2. There is an attention deficit in the minds of consumers. Our brains are finite and we can only consume a small amount of content and then actually make some sense of it.
3. Consumers’ lives are dynamic and extremely unpredictable making extremely difficult for brands to reach them with a message.
4. All consumers are influential and aid their peers down the purchase funnel.
If you are a marketer, there is absolutely nothing stopping you from creating, aggregating, and curating content and then posting it in social media channels without having a content strategy.
You can hire consultants, agencies, and even third-party journalists and bloggers using platforms like Contently or eByline to create content and campaigns on your behalf.
Your brand must become a content organization.
This is much easier said than done, of course. Here are four, very easy considerations to get you started. 1. Why... 2. What... 3. How... 4. Where...
BusinessNewsDaily What Are Intangible Assets? BusinessNewsDaily Companies own a variety of physical assets, such as buildings, computers and equipment. These things are tangible — they can be touched or seen.
Our knowledge sharing institutions of today are beginning to “humanize,” to focus more of their resources on creating readable, shareable media than on reporting cold, hard facts, simply to stay relevant and on top of peoples’ online radars.
Sergey Yatsenko's insight:
Our knowledge sharing institutions of today with Nanotechnology /New IP of Nano/. Critical Thinking give new Mindset, becoming Thought Leader. Development with Thought Leader !
In 2010 the International IBM CEO survey came out with a surprise finding;it found creativity was the number one characteristic that businesses looked for in their leadership teams. That’s a big deal. As the ad industry we get excited quickly, but hold your horses! It’s not the same as putting our 20-something trained creatives at the front of the pitch.
Creativity in the future of marketing and advertising is a far more intelligent form of creativity. If I had to let our industry down for a moment with one comment it would be this: our level of creativity is myopically focused on communication, and specific communication channels that we are ‘ok’ with. We’re ok with TV, press, and radio. We’re ok with design as communication, and very recently we became ok with digital platforms.
But are we ok with creativity for new business directions, expanded product offerings, and accessing data to uncover deep customer insights that lead to innovation? Are we ok with creativity for technology, creativity for HR, creativity for leadership matters, creativity for biofeuls?
These latter forms of creativity need one thing that we are so reticent to do. They need us to think outside of our paradigms. Creative people don’t like to think outside of their creative boxes! That may sound like a contradiction in terms but it’s so real. I’ve worked with enough highly talented creative people over 20 years to know they can be brilliantly creative within their areas of communication expertise, and miserably uncreative when pushed outside of them.
So here’s the kicker: can our highly gifted creative people in the ad industry stretch their ability into new realms, because this is what business needs today and in the future?
Let’s call it multi-industry creativity. I believe the ad industry has the best grouping of employees to solve some of businesses biggest challenges, if only we are bold enough to tackle them, smart enough to learn again, resilient enough to push through our boundaries, and crazy enough to maybe, just maybe, tackle the forefront of where our 21st century marketplace is headed.
Since the beginning of time (ok, just the ad industry timeline) our types of companies have been led by creative minds. Actually let me qualify that a little – I think there have been very insightful, even strategic, thinkers in all the most successful companies since the ’60s but they have never been referred to by any other classification except creative. So we have not had highly prized strategists until five or so years ago.
The result of the past 40-50 years is that agencies and advertising as an industry have been creative-led. Creativity and creative awards are the heros in our companies. But here is the change heading into the next 40 years: we will see more and more strategic-led agencies and eventually we will start to breed strategists who love and value creativity. At the moment there is still a rub between strategists and creatives, which is a natural thing because a generation of strategists have not emerged who have worked long enough in creative environments to tune themselves into how creatives ‘work’.
So creatives do not really value strategists (I am generalising to make the point clear) but its true in most cases.
The demand for trained strategists will cause a new breed of agency person to emerge, not only in the rank and file, but at leadership levels. CEO’s who are strategy-led will in turn shift our entire industry towards this. These future-orientated advertising agencies will be known by another name. They will come out the ad industry, but they will rename this industry – to the alarm of the creatives.
What will these new companies be called, and what will our industry eventually become known as? I doubt it will be called the strat industry, but surely new names and titles will come to the fore that will add value to the global marketplace and breathe life into diverse companies and certainly…way beyond communication.
All truth passes through three stages. First, it is ridiculed, second, it is violently opposed, and third, it is accepted as self-evident. (Arthur Schopenhauer) - */S.Y\ A Rational Mindset is Result of the Positive Critical Thinking.
Master the strategies and processes that promote advanced creativity—from defamiliarization to syndetic thinking, from the approaches of Archimedes in his bathtub to Einstein riding his elevator of relativity. Then, learn how to decide what to pursue first now that you have all these creative ideas.
Creative Thinking | How to Build Innovation. - */S.Y\
The Evolution of Leader. A Permanent Creativity give "Things of Perfection",The Real Application of They born Smart Transformation / New Understanding & Analytical Wisdom/. This is New Level Knowledge .
Entrepreneurship is as important as innovation for national and global economic growth. “Innovation is essential, and we need it. But the real magic starts with entrepreneurs,” according to Gallup Poll’s Jim Clifton and Sangeeta Bharadwaj Badal. “Entrepreneurs create customers. And customers, in turn, create jobs and economic growth,” they add.
Countries need thinkers and doers. “Entrepreneurship is the horse, and innovation is the cart,” Clifton and Badal explain. Creativity, ideas, discovery and innovation are one side of the growth coin – the other side is commercialisation.
Their new book, ‘Entrepreneurial StrengthsFinder,’ delves into the psychology of the entrepreneur. What are the personality characteristics and behaviours that lead to venture creation and success? Can one learn to be an entrepreneur, or is it a quality a person is born with?
The book and online questionnaire (accessible by a special code for those who buy the book) help aspiring founders answer these questions to discover their innate entrepreneurial talents along with areas of improvement for individuals and teams. The 161-page book is compact and makes for an engaging and thought-provoking read, for entrepreneurs as well as management consultants and coaches.
Just as there are tests for IQ and sports abilities, the authors advocate conducting tests on students and employees to see who are natural-born entrepreneurs and who can be nurtured to launch startups. This also has implications for transforming cities into innovation hubs; local government leadership and community activism has helped Austin become a creative hub (as compared to Albany).
“Each city has its own unique entrepreneurial talent – and each must find it, maximise it, and retain it,” Clifton and Badal advise. This can be done via testing, accelerated development programmes, specialised courses, meaningful internships and coaching.
Gallup conducted research on 2,500 entrepreneurs to understand what it takes to create a business, scale it, make profits and create jobs. The ten key talents of successful entrepreneurs are: business focus, confidence, creative thinking, delegation, determination, independence, knowledge-seeking, promotion, relationship-building and risk-taking.
Some level of talent is innate, some can be nurtured. Each of these traits can be classified in three levels: dominant, contributing and supporting. I have summarised the authors’ description of the ten talents along with challenges and action items in Table 1 below.
Many new entrepreneurs think they need a business degree before starting a successful business, but I don't think that's true. Understanding your industry and having a passion for your work are more critical.
There is no way to sugar-coat it: Starting a business is a risk. There are real downsides to being an entrepreneur. Some are preventable and some are not. But after more than 25 years of starting businesses, I can tell you that the rewards for determined entrepreneurs far outweigh the risks of failure.
I say this because often times I talk to people who say they have a great idea for a business. And then, in the next sentence, they tell me all the reasons why they can’t start a business or why it’s not the right time. I think a lot of it boils down to the fear of failure, which is very real and is a tough obstacle to overcome. But there are also many myths surrounding entrepreneurism and starting a business that I think add to the fear unnecessarily and reflect a lack of understanding. That’s why I’ve decided, just like Jamie and Adam from the show MythBusters, to deconstruct some misconceptions.
InsideCounsel 7 steps to consider before licensing intellectual property agreements InsideCounsel When drafting and signing agreements regarding licensing or claims against intellectual property, there are a number of elements that must be...
From the article intro: "Inspiration hits. The light bulb goes on. You’ve got a passion, and you pursue it.
You see a need, and you fill it. There’s a question, and you answer it. You have a purpose, and you fulfill it.
These are all great reasons to begin writing a nonfiction book. And most writers, when struck by a good idea and the desire to write, simply begin writing.
However, an even better reason exists to take a bit of time before you beginning writing to evaluate your idea—at least if you want your book to be successful.
Evaluate? I can hear you groaning. No one wants to evaluate anything, especially that book idea you are so psyched about.
If you simply want to write the book of your heart and you don’t care how many copies you sell, great. Go for it.
If you want to write a successful book, meaning one that sells to lots of readers or to a traditional publisher and to lots of readers, however, it behooves you to take the time to consider if your idea is a good one by industry standards.
To do this, I suggest you discover nine things about your book idea. Once you have this information, you’ll know if your book has a chance of success."
The main aim of the NanoKTN is to facilitate the transfer of knowledge and experience between industry and research. We offer companies dealing in small-scale technology access to information on new processes, patents ...
Sergey Yatsenko's insight:
New Knowledge with Nanotechnology /New IP of Nano/.
Excerpt from the article by Pawan Deshpande and published on Content Marketing Institute: "Many content curators are still unsure about what constitutes ethical curation, and how they can share third-party content without running afoul of copyright laws. Here’s our 10-step checklist to help you curate ethically and effectively.
1. Draw from a variety of sources; 2. Prominently link to the original source; 3. Avoid “nofollow” links; 4. Quote sparingly; 5. Insert your own point of view; 6. Fill in the gaps; 7. Use thumbnail images; 8. Give readers the option to close an iFrame or share bar; 9. Add a new title; 10. Claim Google authorship, as appropriate..."
e-Learning conference calls for sustainable innovation University World News Dr Adele Botha, an expert in implementing and using mobile technologies in goal-oriented interactions, teamed up with Angelo Gitonga from the Ministry of Education in...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.