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An Updated Look Into the Battle Between Pinterest and The Fancy

An Updated Look Into the Battle Between Pinterest and The Fancy | My take on Social media | Scoop.it
Image from: iTunes In February, we wrote about how The Fancy, a site very similar to Pinterest, was poised to take over a chunk of Pinterest’s traffic with the launch of their new web store.

 

Interesting questions. I find Fancy useful but still turn to Pinterest. It's just so easy - click, pin, done.

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My take on Social media
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Snapshot Of Your Social Media Presence [Part 1]: The Hub — socialmouths

Snapshot Of Your Social Media Presence [Part 1]: The Hub — socialmouths | My take on Social media | Scoop.it
A simple guide to get a reality check on your social media presence. Build your own social media dashboard on a simple spreadsheet and measure.
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What An Advocate-Centric Marketing Organization Looks Like

What An Advocate-Centric Marketing Organization Looks Like | My take on Social media | Scoop.it

Why customer success is so vital to your marketing culture. (What An Advocate-Centric Marketing Organization Looks Like http://t.co/eoMlUyN3wA)


Via Baochi
Perrine Crampton's insight:

An interesting topic that everyone should be paying attention to. The future of marketing is through social media. What runs social? Trusted advisors or advocates. It's going to become critical for businesses to become 'human' for their customers.

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How Are Businesses Using Social Media? [INFOGRAPHIC] - AllTwitter

How Are Businesses Using Social Media? [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
How Are Businesses Using Social Media? [INFOGRAPHIC]
Perrine Crampton's insight:

This infographic is interesting. I see a huge opportunity for corporations to improve their ROI and customer satisfaction! Respond to your customers!

 

According to this post and infographic, 70% of companies don't respond to feedback received from social sources. #Fail (And it's SUCH an EASY win. Come on companies!)

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Three Myths of Social Media ROI [Infographic]

Three Myths of Social Media ROI [Infographic] | My take on Social media | Scoop.it
Metrics & ROI - Marketers usually discuss measuring the ROI of social media as a nebulous art or, worse, as an impossibility. But social media is measurable. The following infographic sheds light on that ...
Perrine Crampton's insight:

Published October 2012 but sill true today. Really liked the myths 'mentality' and 'Reality' comparison. 

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Connect Customer Experience, Convenience, and Differentiation to Business Results

Connect Customer Experience, Convenience, and Differentiation to Business Results | My take on Social media | Scoop.it
Metrics & ROI - Understanding how the customer behavior you can monitor influences the buying process... is key. Here are three areas to monitor and how to tie them to more outcome-based metrics.
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Great article and helpful for making the case for a much needed site redesign. :-)

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Five Complainer-Customer Personas and the Role of Social Media [Plus an Infographic]

Five Complainer-Customer Personas and the Role of Social Media [Plus an Infographic] | My take on Social media | Scoop.it
Customer Behavior - Consumers are using social media to interact with brands, but most customer complaints and comments there remain unanswered. Big mistake! You must deal with these five types of complainers on ...
Perrine Crampton's insight:

Enjoyed the infographic and the 'How Common' measurement. :-)

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Social Media Isn't Just For Your Customers--It's For Your Employees, Too

Social Media Isn't Just For Your Customers--It's For Your Employees, Too | My take on Social media | Scoop.it
Capital is only one key resource of an organization and is by no means the scarcest one. The scarcest resource in any organization is performing people. -- Peter DruckerToday’s hottest growth companies become tomorrow’s failures all the time.
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12 Ways Strong Social Brands Connect With Their Audience | Worksmartmompreneurs.com

12 Ways Strong Social Brands Connect With Their Audience | Worksmartmompreneurs.com | My take on Social media | Scoop.it

Good list of ways to connect with audiences.

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SEO, Content And Social Media – The 3 Important Benefits Of Digital PR [INFOGRAPHIC] - AllTwitter

SEO, Content And Social Media – The 3 Important Benefits Of Digital PR [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
SEO, Content And Social Media – The 3 Important Benefits Of Digital PR [INFOGRAPHIC]...
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Two-Step Guide To Listening On Social Media [INFOGRAPHIC] - AllTwitter

Two-Step Guide To Listening On Social Media [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
Two-Step Guide To Listening On Social Media [INFOGRAPHIC]...
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Social Media Crisis 101: Why Context is King — The uberVU Blog

Social Media Crisis 101: Why Context is King — The uberVU Blog | My take on Social media | Scoop.it
Even if you're always on top of your social channels, you're never exempt from a social media crisis.

 

Some great advice on risk management in social media. Have a PLAN and be prepared. (Helps avoid chaois during the crisis.)

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2012 – 25 Women Who Rock Social Media } TopRankBlog.com

2012 – 25 Women Who Rock Social Media } TopRankBlog.com | My take on Social media | Scoop.it
A great opportunity that comes with a marketing blog that has over 50,000 subscribers is to recognize people who are doing great and interesting things.

 

I love seeing great women get the recognition they so richly deserve!

 

Congratulations to you all! :-)

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Six Keys to Standing Out on the Social Web [Infographic] | Social Media Today

The latest research by Napkin Labs shows that only 6% of a brand’s Facebook fans engage with that brand’s page. What can you do to increase that percentage and effectively engage your Facebook audience?
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Twitter / socialmedia2day: How to Build a #SocialMedia ...

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Everyone needs a social media policy. Good resource to review.

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Social media curation platform Livefyre acquires Storify | Media news | Journalism.co.uk

Social media curation platform Livefyre acquires Storify | Media news | Journalism.co.uk | My take on Social media | Scoop.it

Storify will continue to offer a free option and founders Burt Herman and Xavier Damman will join the Livefyre team (Veo que @Livefyre compró a @Storify, WTF. En serio, WTF!!


Via Baochi
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So great to see friends succeeding!

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How Does Kred Work? [INFOGRAPHIC] - AllTwitter

How Does Kred Work? [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
How Does Kred Work? [INFOGRAPHIC]
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Interesting? Sure. Helpful? Well... If you did not already know, you do now.

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A Quick-and-Dirty Social Media Analysis That Won't Cost You a Dime

A Quick-and-Dirty Social Media Analysis That Won't Cost You a Dime | My take on Social media | Scoop.it
Metrics & ROI - Social media is full of numbers, but most of the time we don't use them in any actionable way... because social metrics are often too complicated. But here are some ...
Perrine Crampton's insight:

Yes! Actual actionable formulas I can take to the C office to show results! :-)

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Customer Relationships: Breaking Up Is Hard, Making Up Is Harder [Infographic]

Customer Relationships: Breaking Up Is Hard, Making Up Is Harder [Infographic] | My take on Social media | Scoop.it
Customer Relationships - Customers often break up with brands that ignore them. This infographic explains what happens when customers feel caught in a one-sided relationship with brands, and it offers tips for bringing ...
Perrine Crampton's insight:

Painfully true. It is MUCH less expensive to keep existing customers than it is to gain new customers. 

 

Why? Just read the infographic. Negative comments spread like wildfire on social media channels and among friends. Negative comments are remembered during future purchases by potential new customers.

 

Big loss potential!

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Through a Dog's Ear - Using music and sound to improve the lives of dogs... and their people!

Through a Dog's Ear - Using music and sound to improve the lives of dogs... and their people! | My take on Social media | Scoop.it
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OK. It doesn't really have anything to do with social media. I just want to help spread the word about something that benefits non-proffit pet rescue programs.

 

These CDs help calm pets who have separation anxioty, are nervous or don't like traveling in the car.

 

Pass it on! 

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Prevent Social Media Catastrophes | Social Media Today

Prevent Social Media Catastrophes | Social Media Today | My take on Social media | Scoop.it
[Sponsored]  Kenneth Cole’s Cairo catastrophe. Hollister’s model misadventure.

 

Great points on social media risk management. Risk Management: Something every social media enthusiast should include in their planning.

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24 Must-Have Social Media Marketing Tools | Social Media Examiner

24 Must-Have Social Media Marketing Tools  | Social Media Examiner | My take on Social media | Scoop.it
Social Media Marketing Tools: Discover the tools social media pros are using today.
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13 Social Media Marketing Trends For 2013 [INFOGRAPHIC] - AllTwitter

13 Social Media Marketing Trends For 2013 [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
13 Social Media Marketing Trends For 2013 [INFOGRAPHIC]...
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The Marketing Benefits Of Social Media [INFOGRAPHIC] - AllTwitter

The Marketing Benefits Of Social Media [INFOGRAPHIC] - AllTwitter | My take on Social media | Scoop.it
The Marketing Benefits Of Social Media [INFOGRAPHIC]...
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Google Ad Dollars – The Big Spenders [Infographic] | TheDailyDealMedia.com

Google Ad Dollars – The Big Spenders [Infographic] | TheDailyDealMedia.com | My take on Social media | Scoop.it

Nice infographic for anyone working on SEO and wanting to target their spending better.

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Making Social Media Data Actionable: Our webinar featuring Zach Hofer-Shall of Forrester Research, Inc. — The uberVU Blog

Making Social Media Data Actionable: Our webinar featuring Zach Hofer-Shall of Forrester Research, Inc. — The uberVU Blog | My take on Social media | Scoop.it
On Tuesday, we hosted a webinar featuring guest speaker Zach Hofer-Shall of Forrester Research, Inc. focused on how to make social media data actionable...
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Chirp Guide sets to create TV style structure for live tweeted events - Lost Remote

Chirp Guide sets to create TV style structure for live tweeted events - Lost Remote | My take on Social media | Scoop.it
Chirp Guide sets to create TV style structure for live tweeted events...
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