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Better know and better use Social Media today (facebook, twitter...)
Informations, news and tips about social media
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Rescooped by Mau from Cambridge Marketing Review
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3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+

3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+ | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

Why should you use Google+?There are lots of good reasons to pay attention to Google+, but for me it comes down to these three:

Search is becoming socialGoogle+ Authorship is becoming a filter for quality contentGoogle+ has the best user experience of any social network
Visit the link to find additional insights, resource links, and useful Google+ information.


Via Lauren Moss, Cambridge Marketing Colleges
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Marc Kneepkens's curator insight, November 14, 2013 5:00 PM

Protecting content and getting benefits of authorship become more important. Here's some good information.

Hanin Abu Al Rub's curator insight, November 18, 2013 2:56 AM

I believe so...

Jim Doyle's curator insight, December 6, 2013 1:13 AM
3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+
Rescooped by Mau from visualizing social media
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Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.

 

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.


Via Lauren Moss
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Retro Social Media's curator insight, May 15, 2013 1:13 PM

Great read..

Athena Catedral's curator insight, May 16, 2013 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 2013 4:09 AM

Some useful stats here!

Rescooped by Mau from visualizing social media
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Social Network Overload - Infographic

Social Network Overload - Infographic | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

How often have you checked your social media accounts today? Feeling unplugged is a problem for many people.  This infographic from mylife.com illustrates how people are addicted to social media, and what they rather do than give up their Internet lifeline. 


Two out of three people are afraid they’re missing something important on email, Facebook, Twitter, or other accounts. In the same survey, three out of five people wished there was a solution to monitor their various communication options.

This infographic is based on the survey by Harris, and conveys a growing trend—social media overload...


Via Lauren Moss
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Christine Harris-Smyth's curator insight, April 2, 2013 8:37 PM

The anxiety about missing out is not something new - it is like a child who doesn't want to go to bed when the others (adults, older children) are still having fun. It is simply in a new arena. This being connected all the time to digital media and communications devices is the new thing - not the anxiety.

 

We'll learn to live with it - nice infographic.

 

or die trying...

Cambridge Marketing Colleges's curator insight, April 3, 2013 3:55 AM

The increasing need to be selective about which social media to use 

 

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How and Why Social Engineering Works [Infographic]

How and Why Social Engineering Works [Infographic] | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

For many people in today’s world, being “online” has become a constant status. High-speed internet, smart phones and tablet PC’s have enabled us to stay connected whenever and wherever we are.

Social hackers capitalize on vulnerabilities when it comes to keeping personal details private, and the problem has only seemed to get worse as the digital age has developed.

Techniques as simple as looking over a shoulder as someone enters bank details or passwords are often used, as well as sending out deceiving emails ridden with malware and viruses that can take control of your computer. Hackers pose as a trusted entity in email blasts that utilize mind tricks to get the viewer to click on the link that will trigger the infection of your computer.

Everyone with an internet connection is vulnerable, and public awareness is the first step in ending this growing problem...


Via Lauren Moss
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Cam's curator insight, March 12, 2013 4:50 AM

Infographics are always fun!

Rescooped by Mau from The Social Media Learning Lab
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Pinterest Rolls Out Business Accounts: How to Set Up Yours

Pinterest Rolls Out Business Accounts: How to Set Up Yours | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

Pinterest announced that it's now allowing users to set up business accounts (as opposed to personal accounts), along with releasing business-specific terms of service, separate from the TOS for regular folks.


Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts


Great job HubSpot for sharing this useful piece, including converting personal accounts to business accounts (those that are already mostly business accounts anyway!)

 

 

Excerpts:

 

How to Convert Your Personal Pinterest Account Into a Business Account

 

Step 1: Go to business.pinterest.com, and click the red 'Convert your existing account' button.

 

Step 2: Next, select your 'Business Type,' and update your 'Contact Name,' and 'Email Address,' if necessary.

 

 

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33839/Pinterest-Finally-Rolls-Out-Business-Accounts-How-to-Set-Yours-Up-Today.aspx#ixzz2CLUj3ymD


Via The New Company, Deb Nystrom, REVELN
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Rescooped by Mau from The Social Media Learning Lab
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Is Content the New Currency?

Is Content the New Currency? | Better know and better use Social Media today (facebook, twitter...) | Scoop.it
Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age.

Via janlgordon, Deb Nystrom, REVELN
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janlgordon's comment, June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight, September 5, 2013 3:11 PM

Do people actually read the content? Will it keep them following you?

Rescooped by Mau from Mastering Facebook, Google+, Twitter
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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...

 

The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook20% use LinkedIn16% use Twitter15% use Pinterest13% use Instagram6% use Tumblr 

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.

 


Via Lauren Moss, Shanika Journey, massimo facchinetti
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Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 1:17 PM

Only 16% use Twitter - wow!

Rescooped by Mau from Content Creation, Curation, Management
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How to Use the New Pinterest, What Marketers Need to Know | Social Media Examiner

How to Use the New Pinterest, What Marketers Need to Know | Social Media Examiner | Better know and better use Social Media today (facebook, twitter...) | Scoop.it
Pinterest changes: Find out how this impacts your marketing strategies and what you need to know to continue to generate sales and leads through Pinterest.

Via Peter Azzopardi, massimo facchinetti
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Peter Azzopardi's curator insight, April 1, 2013 1:32 PM

The graphical pull-power of Pinterest is a success. This update works because it enforces the visual experience.

Rescooped by Mau from The Social Media Learning Lab
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Social media trends in 2012: The 10 biggest headlines of the year

Social media trends in 2012: The 10 biggest headlines of the year | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

Excerpts:

Pinterest was the social media success story of the year, offering a more visual alternative to Facebook and Twitter that synced neatly with ecommerce and affiliate marketing.

Facebook continued to dominate and Twitter grabbed most of the headlines (although not always for the right reasons).

Twitter clamped down on third party apps to pave way for more ads,

LinkedIn added follow tools and bought SlideShare, while Salesforce boosted social CRM for clients buy snapping up BuddyMedia.


Via Deb Nystrom, REVELN
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Deb Nystrom, REVELN's curator insight, December 12, 2012 1:46 PM

I opened a box of gum yesterday and found the Facebook logo INSIDE the display style box. Social media continues its pervasive influence in our lives, witnessed by this summary of trends.

this articles gives a good overview of how that is happening in their synopsis of 2012 trends, including:

  • Twitter’s live news reporting 
  • Pinterest’s digital scrapbooks
  • Google+ - beginning to rival Twitter for global active users


I have active accounts in all three of these and agree with what I see in this piece.