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Social media trends in 2012: The 10 biggest headlines of the year

Social media trends in 2012: The 10 biggest headlines of the year | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

Excerpts:

Pinterest was the social media success story of the year, offering a more visual alternative to Facebook and Twitter that synced neatly with ecommerce and affiliate marketing.

Facebook continued to dominate and Twitter grabbed most of the headlines (although not always for the right reasons).

Twitter clamped down on third party apps to pave way for more ads,

LinkedIn added follow tools and bought SlideShare, while Salesforce boosted social CRM for clients buy snapping up BuddyMedia.


Via Deb Nystrom, REVELN
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Deb Nystrom, REVELN's curator insight, December 12, 2012 1:46 PM

I opened a box of gum yesterday and found the Facebook logo INSIDE the display style box. Social media continues its pervasive influence in our lives, witnessed by this summary of trends.

this articles gives a good overview of how that is happening in their synopsis of 2012 trends, including:

  • Twitter’s live news reporting 
  • Pinterest’s digital scrapbooks
  • Google+ - beginning to rival Twitter for global active users


I have active accounts in all three of these and agree with what I see in this piece.

Rescooped by Mau from The Social Media Learning Lab
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Pinterest Rolls Out Business Accounts: How to Set Up Yours

Pinterest Rolls Out Business Accounts: How to Set Up Yours | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

Pinterest announced that it's now allowing users to set up business accounts (as opposed to personal accounts), along with releasing business-specific terms of service, separate from the TOS for regular folks.


Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts


Great job HubSpot for sharing this useful piece, including converting personal accounts to business accounts (those that are already mostly business accounts anyway!)

 

 

Excerpts:

 

How to Convert Your Personal Pinterest Account Into a Business Account

 

Step 1: Go to business.pinterest.com, and click the red 'Convert your existing account' button.

 

Step 2: Next, select your 'Business Type,' and update your 'Contact Name,' and 'Email Address,' if necessary.

 

 

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/33839/Pinterest-Finally-Rolls-Out-Business-Accounts-How-to-Set-Yours-Up-Today.aspx#ixzz2CLUj3ymD


Via The New Company, Deb Nystrom, REVELN
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Clearing up ROI Confusion, #Infographic: Social Media Effectiveness for YOU

Clearing up ROI Confusion, #Infographic: Social Media Effectiveness for YOU | Better know and better use Social Media today (facebook, twitter...) | Scoop.it

"A helpful infographic!  Clear up the confusion of Social Media ROI by outlining the objectives, benefits and factors that affect your success including ROI, by MDG Advertising."

 

This includes making sense of the imprecise.

 

For more on Social Media with a consulting, coaching focus, see Deb's posts here:

 

Networked or Just Worked? LinkedIn’s Shiny, New Endorsements Buttons   Open Space on Speed: Social Business with the Coaches, Results! Video    Joining Social Media Ecosystems, Learning the Ropes
Via Deb Nystrom, REVELN
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