Better know and better use Social Media today (facebook, twitter...)
Informations, news and tips about social media
Curated by Mau
Frustrated with how long it is taking to meet great people on Pinterest I decided to gamify Pinterest. Can you tell a cool complete story in 5 pins or less? Then you may be the King, Queen or Best Business on Pinterest.
Entering The Contest Is Easy
1. Follow http://pinterest.com/scenttrail/
2. I add you to the appropriate board.
3. You tell a cool, complete story in 5 pins or less by 2.13.13.
4. 10 Finalists are selected for a run off.
5. We crown the King, Queen and Best Businesses on Pinterest.
Find complete contest details via links behind this Scoop.
Is your business effectively using Instagram?
Are you making the most of your community on Instagram?
Forty percent of top brands have adopted Instagram as part of their marketing strategy.
Instagram helps give your business a personal touch through visuals, so it’s important to bolster your community as best you can for continued growth and interaction from your audience.
Are you wondering what 2013 might look like for social media marketing? If the changes seen in 2012 are an indicator, there will be a lot more change in 2013. To get a grip on what the near future may look like, we tapped the knowledge of 21 social media pros
By Cindy King
It's not about controlling & setting up rules, it's about giving social a bear hug! HR Must Embrace Social ~ more than compliance.
The last time I went to a statewide HR conference several things happened:the social media presenter didn't show up, (8 a.m. session),the other social media topics were about controlling social media behavior in companies, one taught by a lawyer / compliance personmy own topic on peer learning and social media overload was met with some angst and even fear.
And...I learned a few things about the current state of things in the HR world.
A year has passed, and I'll be going back hopefully to share a new perspective on how shared learning and collaboration, with some good social media policy developed by staff themselves and good technology tools, can greatly help collaboration, creativity and learning on the job.
Enjoy the infographic.
Pinterest announced that it's now allowing users to set up business accounts (as opposed to personal accounts), along with releasing business-specific terms of service, separate from the TOS for regular folks.
Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts
Great job HubSpot for sharing this useful piece, including converting personal accounts to business accounts (those that are already mostly business accounts anyway!)
How to Convert Your Personal Pinterest Account Into a Business Account
Step 1: Go to business.pinterest.com, and click the red 'Convert your existing account' button.
Step 2: Next, select your 'Business Type,' and update your 'Contact Name,' and 'Email Address,' if necessary.
"A helpful infographic! Clear up the confusion of Social Media ROI by outlining the objectives, benefits and factors that affect your success including ROI, by MDG Advertising."
This includes making sense of the imprecise.
For more on Social Media with a consulting, coaching focus, see Deb's posts here:
Networked or Just Worked? LinkedIn’s Shiny, New Endorsements Buttons Open Space on Speed: Social Business with the Coaches, Results! Video Joining Social Media Ecosystems, Learning the Ropes
Pinterest was the social media success story of the year, offering a more visual alternative to Facebook and Twitter that synced neatly with ecommerce and affiliate marketing.
Facebook continued to dominate and Twitter grabbed most of the headlines (although not always for the right reasons).
Twitter clamped down on third party apps to pave way for more ads,
LinkedIn added follow tools and bought SlideShare, while Salesforce boosted social CRM for clients buy snapping up BuddyMedia.
The highlights of all this data are in our most recent infographic (see the full-sized graphic here), first published on The Next Web.
Notably, demand for the most popular ecommerce platforms changed dramatically, with 35 percent more demand for Shopify and a 31 percent drop in demand for Magento (ouch!). And while WordPress is still the dominant CMS for Flippa listings (and, indeed, for the Internet as a whole), it’s outpaced by both Drupal and Joomla when it comes to average selling price.
Blogging isn’t a case of “If you post it, they will come.” Your role as a blogger doesn’t end as soon as you hit Publish. In fact, that’s only the beginning.
If you’re anything like me, most posts take you between one and our hours to write, maybe even more. For all that time and energy, you’ll want each post to do a lot of work for you after it’s gone live.
You want that post to:demonstrate your writing and blogging skills to potential clientsattract new readers to your site, and encourage them to staysolve issues faced by your regular readersbe linked and shared on social mediaattract commenters to keep the discussion goingbring your blog to the attention of advertisers, companies and other opportunitiesmake you some money!
This article and infographic was posted by Ted Nguyen for his blog.
One of the most pressing questions whether you're new to social media or a social media maven is: What's the best way to post information or share content to optimize your reach
Compendium, a content marketing firm conducted a study of more than 200 companies to determine how social media professionals may optimize their engagement with both business-to-business-to-consumer conversations.
What they found is consistent with what Ted Nguyen has experienced and he has demonstrated that he clearly knows what he's doing
Here are some highlights:
"My experience in sharing more than 21,000 tweets and Facebook posts to my more than 82,000 Twitter followers and Facebook friends is consistent with the study’s findings"
**I recommend the hours between 10 a.m. to 1 p.m. (Pacific Time) or 1 to 4 p.m. (Eastern Time) are the best times for Twitter and Facebook to optimize social engagement engagement.
**I find that tweets shared earlier in the week do better than those sent later in the week. I also have discovered that Facebook posts do best Wednesday early afternoon.
**if you look at Ted's social shares, they run around the clock. he tries his best to engage with people in real time or near real time.
Selected by Jan Gordon covering: "Curation, Social Business and Beyond"
Read article and see infographic here: [http://bit.ly/VG0xGL]
Infographic by DKNewMedia
Survey by Compendium