Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 09), a Social Media Specialist at EMC Corporation, and owner of the award w... (#PersonalBranding for #executives ...
The beauty of a business card is that it fills in the information gaps that are left unanswered in brief first meetings. When you design your business cards, make sure you avoid any mistakes that can give an unprofessional or disorganized appearance.
During this evening’s Monday Night Football pregame show on ESPN, Dunkin’ Donuts will run what’s most certainly the first TV ad made entirely from a single Vine—Twitter’s popular six-second social video format.
We’ve heard it time and time again: according to the Corporate Executive Board (CEB) almost 60% of the buyer journey is complete before prospects reach out to vendors.
And according to Harvard Business Review, “Solution Selling is Dead” because talking about our products and our solutions are no longer good enough. It may even hurt us in the buying process.
Why? Because our buyers are too smart. They see right through these self-serving tactics. They are looking for brands that put buyers first.
They are looking for brands that know how to connect on a human and emotional scale. In fact, the Corporate Executive Board’s latest report shows that “emotion beats promotion” by a factor of 2 to 1....
The death of the tagline may be overstating the situation, but there’s a growing school of thought that considers taglines as bygone marketing relics. There’s certainly evidence that taglines have diminished in importance.
Robin Good: If you want to have professional looking email signature, there is an alternative service to WiseStamp, that you may like to check out if you are using a Windows PC.
Sigwich has created a very simple and intuitive web interface which allows you to create and edit a professionally-looking signature in a number of minutes with no effort at all. Just fill in a few fields, pick the social networks to display, upload a photo and you are ready to roll.
There is a great number of cool addition and features that can be added to your email signature, but the coolest of all is the “Text Me” feature allowing people to send you text messages right from your signature.
- Six different signature layouts
- Each layout is customizable
- Live preview - As you add the features you want you can see exactly what your signature will look like, instantly.
"Once you are happy with your email signature click save and download your customized file to your computer and install it. Now when you open up your Outlook, Gmail, Yahoo mail, AOL or Hotmail, you will get your signature automatically inserted into your emails."
Available for Windows only.
MacOS and Safari is coming soon.
Sigwich works with Outlook, Internet Explorer, Firefox and Google Chrome.