Musings on Modern...
Follow
Find
6 views | +0 today
Your new post is loading...
Your new post is loading...
Scooped by Brett Dewey
Scoop.it!

Content marketing is not a unicorn

Content marketing is not a unicorn | Musings on Modern Media | Scoop.it
Too often, executives who hear about novel (and cheap) methods of marketing think they've found a unicorn: a mythical, wonderful, powerful, and beautiful strategy to solve all their problems, cheap...
Brett Dewey's insight:

Content Marketing. It's not a fad, it's not a miracle and it's not the ONLY way you should be marketing.

more...
No comment yet.
Scooped by Brett Dewey
Scoop.it!

A New Way to Look at Your Competitors

A New Way to Look at Your Competitors | Musings on Modern Media | Scoop.it
Launching a truly unique product or service? You need a different way to analyze your competition.
Brett Dewey's insight:

Think you know the other guy?  Think again! 

more...
No comment yet.