Musing about Music
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Why Music? The Benefits of a Musical Education

Why Music? The Benefits of a Musical Education | Musing about Music | Scoop.it
This infographic by University of Florida’s Master of Music in Music Education takes a look at the proven, positive impact that musical education makes on children from all backgrounds, through cognitive development, creativity, self-confidence and...

Via Thomas Faltin
Isaiah Ho Ser Jia's insight:

This is an interesting infographic about how a musical education is beneficial. Some benefits are firstly, general learning and brain skills. It improves reading skills, increases ability to incorporate sound patterns of a new language into words, better motor skills, superior working and long-term memory. 

 

Secondly, it allows for better academic achievement. It allows them to filter out noise more effectively, scoring 22% better in English and 20% better in Maths. Lastly, it helps with life skills and personal enrichment. They had increased self-esteem, better attentiveness and perseverance, more creativity. 

 

This infographic was created by University of Florida, advertising for their online Master of Music in Education degree program. Hence, they might have just focused on the benefits and not on the disadvantages of the degree. I feel that with the impact that music is able to bring about in our society today, this infographic might help potential students or aspiring music artists to see the benefits that a musical education can bring about.  However, the downside of this infographic might be riding on the 'fame' of music artists to try and convince students to sign up for their online degree program. Hence, it highlights the importance of music in our society today. 

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Gemma Gallego's curator insight, November 16, 2013 11:54 AM

Beneficis de l'educació musical...

Kirsten Macaulay's curator insight, December 7, 2013 4:13 AM

Great article outlining the benefits of Music Education.

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The music industry’s newfangled growth business: vinyl records

The music industry’s newfangled growth business: vinyl records | Musing about Music | Scoop.it

The equation facing the music business is now well understood: Sales of CDs and digital music downloads are in what looks like a death spiral, while streaming music services are adding subscribers and increasing revenues but not yet profits. But another corner of the music business is experiencing rapid growth: old-fashioned vinyl records. According to the latest numbers ...


Via Norbert Schiegl
Isaiah Ho Ser Jia's insight:

Vinyl Records in the U.S are up more than 40% in the first 6 months of 2014, with 4 million units sold. In 2013, vinyl sales hit their highest level since 1991, with 6 million units sold. This highlights that vinyl records are still able to survive in the Music Industry as a niche market. The usage of statistics and visuals help to highlight the steady growth in vinyl record sales over the years. 

 

Despite the increase in vinyl records, it is still unable to make up for the decrease in the number of CD sales. Additionally, although online streaming is continuing to flourish, it is still not able to make up for the decline in music ownership yet. However, if this trend continues in the long run, the gap between revenue can be reduced in a couple of years. Hence, despite the gradual shift towards the online platforms for the music industry, the traditional platforms are still surviving despite the decreasing revenue and music ownership.
 

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The Impact of Music on Film - YouTube

This is a sketch my friend, Lev, and I made demonstrating how music makes an impact on the mood of a scene. We used three pieces of music. Rock You Like A Hu...
Isaiah Ho Ser Jia's insight:

This video highlights the importance of having music in films because of the impact that it brings to the audience, depending on the kind of music which is played along with the visual clip. The same scene but with different music can bring out different emotions from people watching the video, conveying what the director would like to bring across to the audience. 

 

However, this is not to say that films without music have no impact, as visuals by themselves with the right expressions are very powerful as well. With the addition of music, this impact is only further exemplified. 

The video was a sketch done by LunArtsFilm, showing the increasing number of people using Youtube to share their content with others. Although it is not as famous as certain Youtube groups such as Wah!Banana and RyanSylvia in Singapore, I felt that their content was really interesting and true to a certain extent.
 

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The Impact of Music on Brain

The Impact of Music on Brain | Musing about Music | Scoop.it
The Impact of Music on Brain #Lifestyle #Health #EasyTipsForMen #EasyTipsForWomen http://t.co/v2qYkxdnvv http://t.co/VDJzq4ZnET
Isaiah Ho Ser Jia's insight:

Our brains respond differently to happy and sad music and music can affect our emotions. Although ambient noise can help to improve our creativity, sometimes when we play loud music in the background, the noise actually reduces the amount of effort for the brain to process information efficiently. 

It is interesting to know that the music we choose can predict our personality. For example, people who prefer blues music tend to be more outgoing, gentle, confident. Music is also known to help with exercise as it redirects our attention from the tiredness to its sounds. Additionally, music helps to increase the usage of oxygen and classical music, people tend to be more concentrated. 

 

This article highlights that music impacts our decisions more than we are aware of and that although it might not work for everyone because our individual brains will respond differently from one another, it can only be assumed that the general response will be a certain way.  

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Running to the beat of your own music - The Denver Post

Running to the beat of your own music - The Denver Post | Musing about Music | Scoop.it
Running to the beat of your own music
The Denver Post
"Music does have a significant impact on how well we push ourselves while running," said Michael R.
Isaiah Ho Ser Jia's insight:

I have always wondered if running while listening to music actually helps, because it can be quite troublesome at times to bring along an MP3 player or our phones when we want to go for a run.

Studies have shown that listening to music helps provide motivation for longer or even faster runs. "Music does have a significant impact on how well we push ourselves while running" - Michael R. Mantell, a senior fitness consultant for behavioral sciences for the San-Diego based American Council on Exercise. "Different types of music have been shown to create different emotions and different levels of exertion".

Faster songs are better for harder workouts while slower songs are better for longer workouts. Synchronizing movements to a beat also increase performance by 15%. However, listening to music while running is only recommended for casual runners but not professional athletes as they will want to focus on those feelings, wanting to feel pain and to be able to make corrections if needed. Hence, an interesting thought to try experimenting with music the next time you decide to run. 

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Digital music revenues to hit USD22.5bn by 2017

Digital music revenues to hit USD22.5bn by 2017 | Musing about Music | Scoop.it

Subscription services will boost digital music revenues by 15% per year on average to reach USD22.5bn by 2017, according to a new report from Ovum, as firms such as Pandora, Spotify and Rdio will help the overall music industry towards growth. Specifically, Ovum sees tie-ups with mobile operators and other service providers boosting subscription revenues, with bundled deals helping streaming revenues to grow at a compound annual growth rate of 46%.


Via midem
Isaiah Ho Ser Jia's insight:

It is estimated that by 2017, digital music revenue will reach USD 22.5bn due to subscription services which will boost revenue by 15% per year on average. 

Some examples of such international services are Spotify, Deezer, Rdio, Rhapsody, showing the competitiveness of the digital music platforms. Additionally, they are also competing with the growing number of local services  such as Smify in Germany and Saavn in India. 

However, this article is mostly predictions as it is a format that can be easily bundled by service providers, as well as offered directly resulting in increased  penetration of subscriptions around the world. Hence, although subscriptions are able to help increase the likelihood of having more penetration to increase the revenue, it cannot be said for certain that the revenue will hit 22.5bn in 2017.  

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The Future of the Music Industry: Selling Audiences to Advertisers

The Future of the Music Industry: Selling Audiences to Advertisers | Musing about Music | Scoop.it

Uncertainty rocking both the broadcast radio and record industries has opened an enormous opportunity for recording artists and record labels. Growth for the music industry will come from expanding ...


Via Norbert Schiegl
Isaiah Ho Ser Jia's insight:

Growth for the music industry will come from expanding the overall online radio audience and ad pie at the expense of broadcast radio. There is a gradual shift to online platforms from traditional platforms like the radio and television.The majority of the revenue will soon come from advertising and not the sales of MP3s, CDs or subscriptions. Eg. 88% of Pandora's revenue is derived from advertising. 

If artists and labels fully embrace streaming services, while also innovating to develop audiences through brand offerings, they will have more control over the 2 critical assets - large audiences and big data.   

Hence, we can see the growing market potential of the music industry online and how large audiences and big data are highly sought after by these companies. 

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Taylor Swift Leads Most Charitable Celebs of the Year - YouTube

DoSomething.org's top 10 list of most charitable celebrities is out and for the second year in a row, Taylor Swift has been named the most generous. Like Us ...
Isaiah Ho Ser Jia's insight:

Taylor swift is one of my favorite artists and to find out that she is leading the most charitable celebs of the year is just great. Additionally, it also mentions other artists such as One-Direction, Beyonce, Paul Walker, Sandra Bullock, Ryan Seacress etc. 

 

A $100,000 donation to the National Symphony, over $2 million raised to help those living in poverty, $784,000 in donation for cancer research are just some examples of how they have contributed to charity and the society. 

This highlights that despite them being busy with their schedules and their personal life, they still take the effort in doing charity work for others who are not as fortunate. Additionally, we can also see the impact of these music artists as they are able to raise such a large amount in such a short period of time.  

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Tweet from @2SteelGirls

Tweet from @2SteelGirls | Musing about Music | Scoop.it
4 DAYS! Plz help! In hopes of a Record Deal our Kickstarter CD will b pitched 2 Major Labels! https://t.co/Vk3AbhGEB8 http://t.co/OgAXG476zl
Isaiah Ho Ser Jia's insight:

I have always enjoyed music and when my friend introduced me to the show 'The Voice', it is an interesting show where unknown singers who can sing well have a platform to showcase their talent across both the medium of television and Youtube. 

The links highlight their journey on 'The Voice' as well as their plan to get funding for their new CD album release. It shows how interactive the music industry is nowadays where social media can be used to promote their music, via Facebook, Instagram and Twitter. Additionally, it also shows the power of social media as they have already successfully raised the targeted amount of $22,000 in less than 30 days.

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YouTube star sued for copyright infringement over music in her videos - The Verge

YouTube star sued for copyright infringement over music in her videos - The Verge | Musing about Music | Scoop.it
TMZ.com YouTube star sued for copyright infringement over music in her videos The Verge Ultra hit Phan with a lawsuit last week, claiming that the YouTube star has repeatedly been told she doesn't possess the necessary rights to use tracks like...
Isaiah Ho Ser Jia's insight:

Michelle Phan is a Youtube Star with 6.7 million subscribers and she was sued for copyright infringement over the music in some of her video clips. She's been featured in Youtube's own ad campaigns and reportedly makes millions each year thanks to her videos and ad earnings that come from them. 

 

This article highlights how powerful social media platforms such as Youtube can be and that even with the shift towards digital music, there is still the issue of copyright infringement. However, not everyone that might be infringing copyright laws are as financially well to do as Michelle Phan and thus, have to be careful about giving credit or asking for permission regarding the usage of certain music content online. 

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