"When it comes making money, the music industry – from labels, to artists, managers, promoters and venues – is stuck in the past. While the industry has embraced digital technology for production and distribution, almost everyone still insists on selling albums and songs. And while the industry continues to plod forward with its model of selling music "products," fans have moved on. They want music for free, but are willing to pay for music 'experiences.'"
Via Jérôme Rastoldo



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I am a Minnow! ~ First, artists and labels should get comfortable with the fact that some people aren't likely to pay for music, instead relying on radio, YouTube, downloads from friends, etc. But these 'customers' (minnows) are important, because without them, you cannot attract dolphins or whales. Their sheer number means they can support an artist in an important, non-monetary way: influence.
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