Le Salon de la Radio se déroulera les 29, 30 et 31 janvier 2017 à la Grande Halle de La Villette à Paris pour proposer 3 journées professionnelles entièrement dédiées à l'avenir du média radio. Cette année, Les Rencontres Radio 2.0, qui se déroulent d’ordinaire en octobre, rejoindront le Salon le 30 janvier pour une journée complète consacrée à l'avenir du média radio dans la dimension numérique.
The Featured Artists Coalition (FAC) has announced that Imogen Heap is to replace former CEO Paul Pacifico on an interim basis.She will take on the role for the next six months before going out on tour later in 2017.
As we have seen time and time again, radio continues to be an integral part of media consumption for millions of Americans. Per Nielsen’s 2016 Audio Today Report, 265 million Americans age six and older listen to radio each week and radio leads all other platforms when it comes to weekly reach (93%) among adult consumers. For advertisers, radio presents a huge opportunity to connect with consumers. A variety of studies and analyses helped us come up with the six “Rs” of radio -- remind, register, reinforce, relate, reach and return -- representing the benefits of radio and how leveraging this robust medium can help advertisers build winning media plans.
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