Jay Z's ambitious entrance into the streaming music business, which came as a surprise to industry observers, debuted Monday (March 30) at an event at New York's James A. Farley Post Office in Herald Square with more than a few aces up its sleeves.
It seemed there were two things on the lips of everybody in attendance at the South by Southwest (SXSW) music festival and conference in Austin last week: that the perennially blue Texan skies had been replaced by a dreary drizzle more associated...
Facebook videos get 3 billion views every day, but up until now there wasn’t an easy way to embed videos on other platforms. YouTube says they have “billions of views” per day, but don’t specify an exact number.
Most brands are running simple audio ads on Spotify that are no different from the radio commercials of yore. But some are getting a bit more creative.
With Spotify locked in a cage fight of its own against streaming audio rival Pandora, it’s knockout creative campaigns like these that will be crucial in helping it land advertising dollars from major brands. If nothing else, they serve as examples of the power music has to help brands create meaningful experiences for their audiences.
Taking its lead from the recent publication of an MA thesis on the subject of Big Data, this event will consider how the recorded music industry is currently collecting and using data to support a historically subjective process of signing new...
If there’s any one thing that stands out at SXSW this year, it’s that it’s getting harder for even mainstream corporations to rise above the marketing din. What was once called “spring break for geeks” has slowly been taken over in the last couple...
When it comes to music, millennials like it new and they like it now. Numerous streaming and recommendation services have sprung up in response to younger consumers' auditory desires. Five lead the market.
After its initial announcement back in January, Sony is right on target with its intended “spring 2015″ launch of PlayStation Music – its Spotify integration with PS3 and PS4 consoles. The update is now live for users across 41 major markets.
Manfred (@ManfredBo) is API Market Development Director at 3scale – delivering API Management solutions (@3scale on Twitter). Vanessa (@deepbane) is a Product Manager at APItools by 3scale – a tool for developers to easily integrate with internal...
Shortform videos service Vessel launched in invite-only mode this January, with iOS apps for people to watch videos from a range of creators, the promise of a $2.99-a-month subscription model, and a pitch to partners that if they guaranteed 72-hour...
Internet radio has the potential to be the most ubiquitous form of media ever. More commanding of your attention than film, television, or books. This is because listening to music can be enjoyed while doing other activities. Before I go further, let me make an important distinction: there are two types of listeners, lean back and lean forward. Lean back listeners hear music programming via a playlist or radio station (think “set it and forget it”), whereas lean forward listeners actively select individual songs. The majority of people prefer a lean back experience.
In 2014, one third of Americans used their phones to stream music. Young adults (18-24) listened to internet radio more than terrestrial. Two of the top five most popular apps in America (Pandora and Youtube) are used for streaming music. With Americans now spending more time on their phones than watching television, there has never been a more opportune time to maximize internet radio experiences.
Meet Jellynote, a French startup that provides a new experience to music learning. With Jellynote, you can find scores and see YouTube covers at the same time, create a songbook and suggest different versions.
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