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Multimedia Journalism
Essential reading for journalists who want to work with mobile, social and multimedia platforms
Curated by Andy Bull
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Rescooped by Andy Bull from Curation, Social Business and Beyond
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Pinterest: Everything You Need to Know About the Hottest Niche Site [INFOGRAPHIC]

Pinterest: Everything You Need to Know About the Hottest Niche Site [INFOGRAPHIC] | Multimedia Journalism | Scoop.it

I rescooped this from my topic Pinterest Watch, because I feel this infographic really gives you some insight into what's really happening on Pinterest and it's definitely something I want to bring to your attention.

 

If it makes sense, this site is a great mix in your marketing efforts. Niche sites, especially ones that are visual with less text are becoming more popular everyday and Pinterest is definitely leading the way. Take a quick look at what's happening.......

 

Intro:

 

"How fast is Pinterest growing? How many people work there? This infographic lays it out.

 

**Pinterest has emerged as the runaway social media hit of early 2012. You probably knew that already. But did you know the company just has 12 people? Or that 97% of Pinterest’s Facebook fans are women?

 

**Lemon.ly, a visual marketing firm, took a deep dive into the data to catalog Pinterest’s stunning rise and produced the infographic below.

 

**What’s clear is that with 10 million users, Pinterest has already made its mark in terms of web design influence, if nothing else.

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"


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Rescooped by Andy Bull from Storytelling, Social Media and beyond
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Social Media has Evolved into the Art of Storytelling, and We Must All Become Masters of it.

This piece was written by Lauren Fisher for Simply Zesty - Lots of good insights and resources. I'm paraphrasing what caught my attention from the perspective of brand storytelling and how important narrative is in today's marketplace.


Excerpt:


Social media now as an essential form of communication, another side we don't often consider is its role in the evolution of storytelling. Throughout nearly every society and stage in history, storytelling has had a crucial role to play.



How this applies to social media


**we are now all storytellers, telling a story about ourselves through social media that plays a crucial role in the way in which others perceive us, but also, interestingly, how our own lives are preserved.


Here's my takeaway:


**It's important for brands to tell stories that speak to their consumer's needs and core values. Stories that are constantly evolving and living in real time because of digital technology and social networking .


**Stories become conversations that can lead to transactions and brand loyalty


Those brands or individuals that are succeeding the most in social media are those that are able to tell the best stories through digital means, in the most interesting ways.


Some people understand this better than others. Some for example understand the need to constantly create new ‘chapters’ in the story, to use social media constantly to share and create information so that our own personal timelines or stories consistently grow and provide entertainment.


Not only building up a more complete history of ourselves, but a more adept form of entertainment at the time. In just a few years we will have mastered the art of social media and that means we will have become masters of storytelling.


********The consequences of this for society are wide-reaching and most importantly, fundamental for connecting societies and individuals in a completely new way.


Curated by Jan Gordon covering "Storytelling, Social Media & Beyond"


Read full article here: [http://bit.ly/vjd2fw]


Via Gregg Morris, janlgordon
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janlgordon's comment, November 20, 2011 7:29 AM
Hi Gregg, This piece is a real gem, thanks for sharing it!
Gregg Morris's comment, November 20, 2011 7:49 AM
Thank you Jan!
Rescooped by Andy Bull from GOOGLE+ Watch
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10 Productive Tasks You Should Be Doing On Google+ Right Now

10 Productive Tasks You Should Be Doing On Google+ Right Now | Multimedia Journalism | Scoop.it
This guest post is by Neil Patel of KISSmetrics. Google+ had a hot start, but has since cooled down. For ...


Lots of good suggestions - here's the takeaway:


Whether Google+ takes off or not, you can still use it to accomplish many productive and profitable things for your business. Besides, in the long run I believe that Google+ will play a large part in Google’s search algorithm, and when it does you’ll be ahead of the game!


What productive ways are you using Google+ to promote your business, your blog, and yourself?


Selected by Jan Gordon covering "Google+ Watch"


Read full article here: [http://bit.ly/s0upHV]


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