Multi-screen
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Multiscreen Marketing & Advertising
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Advertising is the print industry five years ago. The future is software ...

Advertising is the print industry five years ago. The future is software ... | Multi-screen | Scoop.it
Sir Tim Berners-Lee had advice the advertising industry should listen to when he spoke in Sydney last week. Jon Holloway was there. I had the pleasure o.
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Australian Marketing Update: Google Wins ACCC Battle over AdWords, A Mobile Multi-Screen Future, Content is King

Australian Marketing Update: Google Wins ACCC Battle over AdWords, A Mobile Multi-Screen Future, Content is King | Multi-screen | Scoop.it
In today's marketing update: Google wins its case against the ACCC, multi-screen marketing to grow, and content set to be king in 2013.
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Online Shoppers Say Their Path to Purchase is Becoming More Complex, Personal

Online Shoppers Say Their Path to Purchase is Becoming More Complex, Personal | Multi-screen | Scoop.it
73% of online shoppers agree that their path to purchase is more complex and less direct than it used to be, according to [pdf] an About.com study.
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Infographics

Infographics | Multi-screen | Scoop.it
The new multi-screen world. Some interesting stats from Google on cross-platform behaviour. (The new multi-screen world. Some interesting stats from Google on cross-platform behaviour.
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