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Gen Y Is Creating Tomorrow’s Jobs | Learning & ...

Gen Y Is Creating Tomorrow’s Jobs | Learning & ... | Multi-Generation Customers | Scoop.it
Gen Y Is Creating Tomorrow’s Jobs on Learning & Development curated by Avil Beckford (Gen Y Is Creating Tomorrow’s Jobs #millennials #GenY @scoopit http://t.co/1p4XJ393xl)...
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Multi-Generation Customers
Delivering Customer Service to Four Generations of Customers
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Gen Y Candidates Turn Interviewer into Interviewee

Gen Y Candidates Turn Interviewer into Interviewee | Multi-Generation Customers | Scoop.it
“Crazy” questions asked by Gen Y candidates in job interviews seem to resonate with many recruiters and hiring managers.
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Generation Y and the Workplace | Personal Branding Blog - Dan ...

Generation Y and the Workplace | Personal Branding Blog - Dan ... | Multi-Generation Customers | Scoop.it
Recently I came across with a lot of studies related to Gen Y and their behaviors in corporate life. I am a member of this generation, myself, so I am writing this article for everyone who is working with people that are part of this ...
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14 Google Tools You Didn't Know Existed

14 Google Tools You Didn't Know Existed | Multi-Generation Customers | Scoop.it
From the Ngram Viewer to Google Dart, check out some of these lesser-known Google applications.

Via Alex Butler, No.113 BRANDING
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malek's comment, July 21, 2013 7:41 AM
use it before it goes to Google graveyard
"MobileMary" Barnett's curator insight, July 24, 2013 4:25 PM

Besides taking over the world ;) ...Google's mission is to get more businesses online to improve our economy, I'm down with that! Take a peek to see what tools YOU could use to make your life easier and your business more effective!

Lou PRNICI's curator insight, July 31, 2013 8:46 AM

#Googleghost #....

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5 recurring mistakes people make on LinkedIn

5 recurring mistakes people make on LinkedIn | Multi-Generation Customers | Scoop.it
When it comes to business professionals, LinkedIn is probably one of the best platforms out there. Unfortunately, many people are still struggling to leverage it successfully. "Why can't I make it ...

Via Cendrine Marrouat - www.socialmediaslant.com
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Cendrine Marrouat - www.socialmediaslant.com's comment, July 8, 2013 12:05 PM
Yes, Tracey, they are very common.
Dillon Thomas's curator insight, July 8, 2013 8:55 PM

I have found Linked in to be a single source of connections to people I would NEVER in RL get to meet. So you got one shot .. GET IT RITE. 

Dillon Thomas's curator insight, July 8, 2013 9:47 PM

Linked IN is the Models best resource to meet relevent connections and find jobs.  Be thoughtful, use good grammer, choose your links wisely, and always thank people who link to you.   Just my Thoughts ...

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Generations of women sacrificed so much in the battle for equality - Birmingham Mail

Generations of women sacrificed so much in the battle for equality - Birmingham Mail | Multi-Generation Customers | Scoop.it

Birmingham Mail Generations of women sacrificed so much in the battle for equality Birmingham Mail Feminism's legacy of empowerment shouldn't be about getting drunk, behaving like a trollop and finding a dim-witted footballer to marry.


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Talent Management: 4 Ways to Motivate Gen X Employees | Dale Carnegie Blog - Corporate Training, Leadership Training, and Sales Training from Dale Carnegie Training®

Talent Management: 4 Ways to Motivate Gen X Employees | Dale Carnegie Blog - Corporate Training, Leadership Training, and Sales Training from Dale Carnegie Training® | Multi-Generation Customers | Scoop.it
Talent Management: 4 Ways to Motivate Gen X Employees: http://t.co/jF0I60qrd3 #EmployeeEngagement”
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Survey: Customer Service Statistics 2013 - Consumers Prefer Small Business ... - The Herald | HeraldOnline.com

Survey: Customer Service Statistics 2013 - Consumers Prefer Small Business ... - The Herald | HeraldOnline.com | Multi-Generation Customers | Scoop.it
Survey: Customer Service Statistics 2013 - Consumers Prefer Small Business ...
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Check out my tips sheet for four generations in the workplace at http://www.phaddock.com/#!services3/c16lq ;

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5 tips for talking to Millenials

5 tips for talking to Millenials | Multi-Generation Customers | Scoop.it
Back in the days of the American Revolution, we have no doubt some of the small talk of the founding fathers revolved around trying to effectively communicate with ye young upstarts, so, please Mil...
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How to create Content to increase user engagement and information retention #contentmarketing

How to create Content to increase user engagement and information retention #contentmarketing | Multi-Generation Customers | Scoop.it
Here's how you can use Interactive Content to increase engagement and information retention. The Must Read ultimate guide to creating better engaging Presentations and communicate better with your audience.

 

We are highly visual beings

 

Think about it.  When you meet someone for the first time the initial sensory triggers are visual.  You don’t for example first wonder how a person sounds or what their personality is like; instead you first glance at the visual cues.  It is the first thing you are presented with.  Imagine the first date you ever had;  from a male perspective we often first look at the face, posture and the curves, while majority of females pay attention to the height and clothes of their counterpart.

 

The roots of visual cues are deeply embedded in various aspects of our lives.  Visual perception is a part of our culture and it has been since our great ancestors; and in case of communication it is extremely important.

 

Let’s look at it from a brand perspective. A brand is the foundation of an entity and  it is used to fuel the marketing of products.  It can make or break companies.  Think Coca Cola.   It’s simply sugar water and caramel color, infused with carbon dioxide.  But do you see it as just a mixture of a few inexpensive ingredients?  Or when you hear the name Coca Cola do you think of the red and white color and the fontstyle and all the smiles it represents.  As a result for generations it has become one of the top recognized brands in the world.


Via Brian Yanish - MarketingHits.com, Patricia Haddock
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How to create Content to increase user engagement and information retention #contentmarketing

How to create Content to increase user engagement and information retention #contentmarketing | Multi-Generation Customers | Scoop.it
Here's how you can use Interactive Content to increase engagement and information retention. The Must Read ultimate guide to creating better engaging Presentations and communicate better with your audience.

 

We are highly visual beings


Think about it.  When you meet someone for the first time the initial sensory triggers are visual.  You don’t for example first wonder how a person sounds or what their personality is like; instead you first glance at the visual cues.  It is the first thing you are presented with.  Imagine the first date you ever had;  from a male perspective we often first look at the face, posture and the curves, while majority of females pay attention to the height and clothes of their counterpart.


The roots of visual cues are deeply embedded in various aspects of our lives.  Visual perception is a part of our culture and it has been since our great ancestors; and in case of communication it is extremely important.


Let’s look at it from a brand perspective. A brand is the foundation of an entity and  it is used to fuel the marketing of products.  It can make or break companies.  Think Coca Cola.   It’s simply sugar water and caramel color, infused with carbon dioxide.  But do you see it as just a mixture of a few inexpensive ingredients?  Or when you hear the name Coca Cola do you think of the red and white color and the fontstyle and all the smiles it represents.  As a result for generations it has become one of the top recognized brands in the world.


Via Brian Yanish - MarketingHits.com
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How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer

How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer | Multi-Generation Customers | Scoop.it
Internet usage, and many online activities, have reached or are close to a saturation point in the mature US market—and that goes for usage among the young as well as older groups.

Via Dean Meyers, Fred Zimny
Patricia Haddock's insight:

While internet usage is nearly ubiquitous in the US, mobile phone and mobile internet usage are taking a far greater role in digital activity among consumers of all ages—and uptake is poised for further growth.
Discover how different generations approacch digital media.

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Dean Meyers's curator insight, March 30, 2013 11:12 AM

What has all of this to do with Visual Innovation? Take in the fact that, according to this study, "Digital video is even more popular among Gen X Internet users than social network.." So does your product or service include video? Would you think more about adding it, with this knowledge?

 

Food for thought: visual innovation may simply include the use of video for instruction or connection with a particular audience that would be better served than attempting to reach them via tweets or facebook posts without video.

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Building Collaborative Relationships with Millennials - Business 2 Community

Building Collaborative Relationships with Millennials - Business 2 Community | Multi-Generation Customers | Scoop.it
Building Collaborative Relationships with Millennials Business 2 Community According to Forbes, Millennials switch their attention between media platforms (like laptops, smartphones and tablets) 27 times per hour on average, compared to only 17...

Via jean lievens
Patricia Haddock's insight:

Millennials are seekers of immediate feedback and expect companies to be present online and ready to engage exactly where and when they want.

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Kym Reinstadler, SCN Feature Writer's curator insight, December 10, 2:28 PM

Connecting with parents of young children today is a little different than it used to be. It’s more fun with Millennials!

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Is Gen Y Becoming the New "Lost Generation?" | Psychology Today

At the same time, it's clear Gen Y has a very different set of values for work and life in general, compared to the Baby Boomers. Let's take a look at the ... Tulgan calls them "Generation X on steroids." Robin Marantz Henig ...
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Building Trust Between Generations at work – Six Ways

Building Trust Between Generations at work – Six Ways | Multi-Generation Customers | Scoop.it

Building trust between generations is everyone's responsibility. Here are six ways to get started in building trust between generations/

 

1 – Reverse mentoring. Mentoring is valuable and often viewed as an older person offering wisdom and advice to someone younger. There is little doubt about the value of this type of mentoring relationship. Another approach gaining steam is reverse mentoring. Leaders and managers from older generations are receiving advice from Millennials on a variety of topics. This is where trust takes root. Whatever our role or our generation, we need to engage in a mentoring relationship and reverse mentoring will build long-lasting trust. Reverse mentoring is about learning and forming trust between generations.

 

2 – Imagine a round table. It is unfortunate that many conference tables are rectangular. We choose sides. Someone sits at the head of the table. It sets an implied structure. Instead, we need to imagine a round table. All voices have an equal say, an important insight. Round tables set the mindset of openness and drop our role, organizational, and generational stiffness. Free-flowing exchanges and open mindsets create trust between generations.

 

3 – Focus on individual uniqueness and talents. Generalizations don’t always apply and can be distracting from what someone’s talents, perspectives, and gifts can bring to the work to be done, the problems to be solved, or the initiatives to be achieved. Take time to know an individual; it is about empathy in action. It is about developing trust between generations.

 

4 – Ask a question to learn. We are good at talking at another person. How good are we in asking questions to learn more about another? We need to do less talking and more asking of meaningful questions. To learn something about someone, it takes more than one question. Ask ten questions… maybe twenty! Good questions lead to good conversations. Good questions coupled with undistracted listening leads to better trust between generations.

 

5 – Move beyond the headlines. It may be better to just ignore the headlines. A recent article triumphantly said “Millennials Now Bringing Their Parents Along on Job Interviews.” If you read deeper, the percentage was small and no context was provided. In the Wall Street Journal article on this topic, it went deeper into how family involvement helped in attracting and retaining quality talent. Regardless of the surveys of the moment, we cannot get caught up in the headlines. Digging deeper into the information raises our awareness and understanding. More importantly, skip the surveys and join a group of Millennials in a conversation; it will be much more valuable and build trust in much better ways.

 

6 – Focus on character and less on characteristics. Character matters most. Many Millennial characteristics are highlighted, and some are really about how previous generations have parented. In other words, the “characteristics” really are a reflection on what Boomers and Generation X did as parents. It’s not about Millennials but the impact of parenting ways. We need to move beyond the intense focus on characteristics and focus more on character. 


Via Anne Leong, Denis Pennel
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25 Cheatsheets & Infographics For Bloggers

25 Cheatsheets & Infographics For Bloggers | Multi-Generation Customers | Scoop.it

Blogging, or more specifically writing, is a daily routine for us, here in hongkiat.com. In the process, we’ve accumulated a lot of resources that would be real helpful in jumpstarting one’s blogging career.


Via massimo facchinetti, malek, No.113 BRANDING
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malek's curator insight, June 7, 2013 9:14 AM

The Great wall of Blogging

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B2B Content Marketing Trends 2013

Content marketing is going mainstream in 2013. B2B marketers are increasingly using content marketing tactics to engage B2B buyers with compelling content to ed

Via Lydia's Marketing & Communication Consulting
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The 20 Differences Between The Baby Boomers And Generation-Y | Elite Daily

The 20 Differences Between The Baby Boomers And Generation-Y | Elite Daily | Multi-Generation Customers | Scoop.it
This generation is not like any other generation in history. We are evolving fast due to the rise in technology and it is changing the way we go about things.
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Gen Y Is Creating Tomorrow’s Jobs | Learning & ...

Gen Y Is Creating Tomorrow’s Jobs | Learning & ... | Multi-Generation Customers | Scoop.it
Gen Y Is Creating Tomorrow’s Jobs on Learning & Development curated by Avil Beckford (Gen Y Is Creating Tomorrow’s Jobs #millennials #GenY @scoopit http://t.co/1p4XJ393xl)...
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Three ways employers can retain Gen Y talent - Financial Post

Three ways employers can retain Gen Y talent - Financial Post | Multi-Generation Customers | Scoop.it
Three ways employers can retain Gen Y talent
Financial Post
It's the entrepreneurial age and everyone wants to work for themselves.
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How Communications Technology Brings Generations Together Like Never Before - Huffington Post

How Communications Technology Brings Generations Together Like Never Before - Huffington Post | Multi-Generation Customers | Scoop.it
How Communications Technology Brings Generations Together Like Never Before
Huffington Post
Not too long ago, technology served as a divider between generations.
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Check out my tips sheet for four generations in the workplace at http://www.phaddock.com/#!services3/c16lq ;

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How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer

How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer | Multi-Generation Customers | Scoop.it
Internet usage, and many online activities, have reached or are close to a saturation point in the mature US market—and that goes for usage among the young as well as older groups.

Via Dean Meyers, Fred Zimny, Patricia Haddock
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Dean Meyers's curator insight, March 30, 2013 11:12 AM

What has all of this to do with Visual Innovation? Take in the fact that, according to this study, "Digital video is even more popular among Gen X Internet users than social network.." So does your product or service include video? Would you think more about adding it, with this knowledge?

 

Food for thought: visual innovation may simply include the use of video for instruction or connection with a particular audience that would be better served than attempting to reach them via tweets or facebook posts without video.

Patricia Haddock's curator insight, April 24, 2013 1:53 AM

While internet usage is nearly ubiquitous in the US, mobile phone and mobile internet usage are taking a far greater role in digital activity among consumers of all ages—and uptake is poised for further growth.
Discover how different generations approacch digital media.

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5 ideas for using Google Hangouts On Air | Innovative Educator

5 ideas for using Google Hangouts On Air | Innovative Educator | Multi-Generation Customers | Scoop.it

By Lisa Nielsen

 

"If you're an innovative educator, by now, you have probably tried Google Hangouts which let you conduct a video conference with up to ten people / locations FOR FREE! This by itself has terrific potential for teaching and learning tool. 


I explained here ways the following ideas could be put to use in the classroom:1)  Take a class without having to be in the same place. 2)  Invite an audience to a performance. 3)  Invite others to perform/discuss with you. What you may yet to have tried is livestreaming your Hangout and capturing it via YouTube. This is known as Google Hangouts On Air which takes something that was already awesome, and makes it even better. 
You can see what it is here:"


Via Jim Lerman
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Rob Hatfield, M.Ed.'s curator insight, June 11, 2013 8:52 PM

I am currently leading my students toward Google + hangouts vs. Skype. This seems to be a growing trend.

Randy Bauer's comment, June 13, 2013 1:08 AM
We are on the forefront of a new frontier in education.
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How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer

How Digital Behavior Differs Among Millennials, Gen Xers and Boomers - eMarketer | Multi-Generation Customers | Scoop.it
Internet usage, and many online activities, have reached or are close to a saturation point in the mature US market—and that goes for usage among the young as well as older groups.

Via Dean Meyers, Fred Zimny, Patricia Haddock
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Dean Meyers's curator insight, March 30, 2013 11:12 AM

What has all of this to do with Visual Innovation? Take in the fact that, according to this study, "Digital video is even more popular among Gen X Internet users than social network.." So does your product or service include video? Would you think more about adding it, with this knowledge?

 

Food for thought: visual innovation may simply include the use of video for instruction or connection with a particular audience that would be better served than attempting to reach them via tweets or facebook posts without video.

Patricia Haddock's curator insight, April 24, 2013 1:53 AM

While internet usage is nearly ubiquitous in the US, mobile phone and mobile internet usage are taking a far greater role in digital activity among consumers of all ages—and uptake is poised for further growth.
Discover how different generations approacch digital media.

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If Your Company Targets Millennials, Read This Now

If Your Company Targets Millennials, Read This Now | Multi-Generation Customers | Scoop.it
Millennials will define our economy for many decades to comeand these three generational priorities will bend timetested rules of the marketplace.

Via Scott Span, MSOD
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Gen Y will define our economy for many decades to come. 

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Scott Span, MSOD's curator insight, April 17, 2013 11:20 AM

Much aligns with our thoughts on recruiting and engaging Millennials: http://goo.gl/gZCX0  

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How to Engage Baby Boomers Using Social Media (Part 4)

How to Engage Baby Boomers Using Social Media (Part 4) | Multi-Generation Customers | Scoop.it

Baby boomers are generally ignored when it comes to social media marketing, but statistics show this generation is a promising demographic that requires its own unique marketing strategy. There are over 77 million baby boomers in the United States.


Via Riaz Khan
Patricia Haddock's insight:

Baby Boomers are a growing audience of avid social media users. Do not overlook social media as a customer service function for this generation. 

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