Cars go to the junkyard and we recycle them to create the most efficient, ecological and healthy mean of transportation. BICYCLED. (LOVE this idea: "BICYCLED » A #bike made out of #cars" Take a look.
Every product we create is based on a consumer insight, that's also based on an emotion. In this case, the emotion bikers feel when they ride a bike that was made out of wasted cars.
Bicycled is not only a new type of bike, it is also a return to the roots of biking. It's a handmade bike created specially by bicycle shop owners. Those fantastic creatures that are about to become extinct.
Because every Bicycled is made out of real car parts, there won't be two of a kind. That's the key to a product designed to use as much car waste as it can.