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Petit rappel utile de la « social media etiquette » | Le blog du ...

Petit rappel utile de la « social media etiquette » | Le blog du ... | morronijerome | Scoop.it
Cette infographie rassemble utilement les bonnes postures à adopter sur les médias sociaux et les mauvaises à bannir. Rien de forcément nouveau mais toujours bon à se remémorer surtout lorsqu'on est en face de ...
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20 Examples of Social Proof in Action

20 Examples of Social Proof in Action | morronijerome | Scoop.it

Learn how brands are using social proof to achieve success in their marketing campaigns.


Via Kamal Bennani
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Vestiaire Collective vous rhabille par région — Le Fashion Post

Vestiaire Collective vous rhabille par région — Le Fashion Post | morronijerome | Scoop.it
Vestiaire Collective vous rhabille pour l'hiver et diffuse une étude de l'habillement par région en France

Via Made In Retail
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How the Beacons Fit in Your SEO Strategy | SEJ

How the Beacons Fit in Your SEO Strategy | SEJ | morronijerome | Scoop.it

Pretty soon a new technically known as beacons will be bringing advertising to a whole new level. So what does this mean for SEO? Learn more here.


Via Kamal Bennani
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How to Get Followers on Instagram: A Full Guide | Sprout Social

How to Get Followers on Instagram: A Full Guide | Sprout Social | morronijerome | Scoop.it

By following these tips, you'll learn how to get followers on Instagram that actually view, engage and make purchasing decisions from your feed.


Via Kamal Bennani
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Quand Google révèle les 5 tendances alimentaires à suivre (USA)

Quand Google révèle les 5 tendances alimentaires à suivre (USA) | morronijerome | Scoop.it


 


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Béatrice Boussard's curator insight, May 2, 10:00 AM
Google a analysé les recherches effectuées sur 2 ans et propose un classement des tendances alimentaires à suivre.;.ou à oublier aux Etats Unis. Un exemple concret de Big Data et de modèle prédictif ! lien vers le rapport dans l'article
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The Ultimate Blog Marketing Checklist: 65 Tips, Tools, and Resources

The Ultimate Blog Marketing Checklist: 65 Tips, Tools, and Resources | morronijerome | Scoop.it
Follow the 65 tips, tools, and resources on this handy checklist to support your journey to blogging success – Content Marketing Institute

Via Kamal Bennani
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ROI of Social Media - #SMMW16 Takeaways

ROI of Social Media - #SMMW16 Takeaways | morronijerome | Scoop.it

Often as marketers when we think about social media we think about things we can put on a spreadsheet; things like reach, likes, shares, engagement and so on. But, the ROI of social media isn’t always necessarily quantitative.


Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, April 27, 1:35 AM

"A lot of times the ROI of social media is qualitative. Meaning, it’s difficult to measure because what you’re measuring in social media is more about the relationships and connections that you make.

 

The reason people choose to share is usually for one of 3 reasons:

 

  1. It’s self identity. Much like picking the kind of car we drive or the coffee we drink, picking the things we share is a way to self identify ourselves.
  2. Acts of generosity and kindness. We share because we are motivated to do something nice for someone else.
  3. A symbol of love and support. Similar to an act of generosity, we share because we want to show our love and support."

 

Share your experience and other takeaways from #SMMW16? 

Rescooped by morronijerome from La Newsletter du Marketing Mobile
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Les nouveaux usages du mobile en point de vente

Les nouveaux usages du mobile en point de vente | morronijerome | Scoop.it
Quels sont les nouveaux usages du mobile en point de vente ? Comment le mobile peut-il booster les ventes et renforcer l’expérience client ? Les réponses de Bertrand Jonquois, Administrateur de la Mobile Marketing Association France et Rapporteur de la commission Commerce mobile et Anh-Vu Nguyen, responsable du groupe de travail sur les Interactions mobiles en points de vente.
Via MMA France
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MMA France's curator insight, April 19, 5:18 AM

L’enjeu pour les enseignes est donc double : choisir le canal de diffusion le plus adapté au consommateur en fonction de ses préférences et lui proposer une typologie ainsi qu’une fréquence de messages qui lui correspondent.

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16 Video Marketing Statistics Every Marketer Should Know [SlideShare]

16 Video Marketing Statistics Every Marketer Should Know [SlideShare] | morronijerome | Scoop.it
Learn how video marketing can help you increase views, conversion rates, and more with these 16 stats.

Via Kamal Bennani
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How to Pick the Best Content Promotion for Your Marketing

How to Pick the Best Content Promotion for Your Marketing | morronijerome | Scoop.it

Are you trying to meet your content marketing goals with a one-size-fits-all formula? Take a close look at your next campaign’s purpose and follow these 3 steps to determine which distribution options are the right fit for your brand....


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Jeff Domansky's curator insight, April 13, 11:28 AM

Smart tips from PRNewswire.

Agra hotal's curator insight, April 13, 12:15 PM
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Angela Watkins's curator insight, April 13, 10:01 PM
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Rescooped by morronijerome from La Newsletter du Marketing Mobile
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Future of Mobile Advertising is Native | Audience Network

Future of Mobile Advertising is Native | Audience Network | morronijerome | Scoop.it

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Rescooped by morronijerome from Made In Retail : Commerce digital des réseaux de la mode
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Parcours client unifié : mode d'emploi en 3 étapes

Parcours client unifié : mode d'emploi en 3 étapes | morronijerome | Scoop.it
A vos calculettes : le panier moyen d'un client omnicanal est 2 à 3 fois supérieur à celui d'un client monocanal.

Via Made In Retail
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The best content marketing tools for the strategy stage (1/6)

The best content marketing tools for the strategy stage (1/6) | morronijerome | Scoop.it
Content marketing is an ongoing cycle that requires optimization at every stage. Here are the best content marketing tools for the strategy stage. 
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7 Ways To Optimize Your Content And Maximize Social Media Shares

7 Ways To Optimize Your Content And Maximize Social Media Shares | morronijerome | Scoop.it

How do you maximize social media shares for your content? This post answers that question with 7 tips that will help you optimize your content.


Via Kamal Bennani
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How to Connect With Traditional Media Influencers : Social Media Examiner

How to Connect With Traditional Media Influencers : Social Media Examiner | morronijerome | Scoop.it

Are you seen as an expert in your industry? Want to develop relationships with the media to become a go-to expert?

In this article Josh Elledge explores how to connect with traditional media influencers.


Via Kamal Bennani
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Rescooped by morronijerome from Made In Retail : Marketing des reseaux Retail de la mode
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Quel est le nouveau vocabulaire du Directeur Marketing moderne ?

Quel est le nouveau vocabulaire du Directeur Marketing moderne ? | morronijerome | Scoop.it
Connaître le dictionnaire du Digital est devenu indispensable pour ne pas se retrouver avec une étiquette « old School »

Via Made In Retail
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How To: Create an Interactive E-Book with Google Slides

How To:  Create an Interactive E-Book with Google Slides | morronijerome | Scoop.it
In a one-to-one school district, teachers have the freedom to create, curate, and share content like never before. Read more to find out how Google Slides can give you such liberty!

Via Ana Cristina Pratas, Jeff Domansky
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Campus Extens - UIB Virtual -'s curator insight, May 31, 3:47 AM
Aquest article presenta les característiques de l'eina i els passos a seguir per crear un llibre electrònic.
Jeff Domansky's curator insight, July 11, 1:05 PM

Here's a smart idea for creating interactive e-books using Google slides.

NikolaosKourakos's curator insight, July 13, 10:29 AM
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La personnalisation, nouveau business développé par les hypers et les spécialistes

La personnalisation, nouveau business développé par les hypers et les spécialistes | morronijerome | Scoop.it
Carrefour, E.Leclerc, Auchan, Système U… Même la Fnac s'y met. A chaque enseigne son concept et sa stratégie.

Via Béatrice Boussard
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Béatrice Boussard's curator insight, June 13, 3:46 AM
La tendance de la personnalisation inspire les grands formats, afin de renouveler leur offre et créer du flux, notamment au moment des périodes de cadeaux. En partenariat le plus souvent, les hypers mais aussi la Fnac ou Leroy Merlin développent des espaces où les clients peuvent créer des produits, avec leurs photos par ex, en étant assistés par des vendeurs. Les enseignes semblent satisfaites de ces test : à suivre...
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Webmarketing Frenchie : Marketing Internet, Motivation, Indépendance Financière

Je vous explique dans cette vidéo qui je suis et ce que je propose. Créateur de plus de 100 produits digitaux d'information, bestseller et auteur de 5
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Rescooped by morronijerome from La Newsletter du Marketing Mobile
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[Livre blanc] Tour d’horizon de la publicité mobile: Bilan annuel 2016

[Livre blanc] Tour d’horizon de la publicité mobile: Bilan annuel 2016 | morronijerome | Scoop.it
Du nombre de clics aux volumes de dépenses publicitaires, du comportement des consommateurs au nombre croissant de conversions, tout semble indiquer que le mobile n’a pas dit son dernier mot.
Via MMA France
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Social Tips for Travel & Hospitality Brands | Sprout Social

Social Tips for Travel & Hospitality Brands | Sprout Social | morronijerome | Scoop.it
The travel and hospitality industry constantly needs to be on top of customer engagement and satisfaction and having the right social tools helps.

Via Kamal Bennani
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7 Content Marketing Secrets to Increase Organic Traffic

7 Content Marketing Secrets to Increase Organic Traffic | morronijerome | Scoop.it
Churning out more content isn't the only way to increase your organic traffic. These tricks can help your content perform better than ever.

Via Kamal Bennani
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DoubleClick Web Design's curator insight, April 17, 8:42 PM
It's extremely hard to get the balance right between quantity of content and quality of content when it come to social media. This article provides some really terrific tips ...
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Facebook To Collect Brand-Sponsored Content Data | Ryan Skinner

Facebook To Collect Brand-Sponsored Content Data | Ryan Skinner | morronijerome | Scoop.it

An announcement late last week by the Facebook media team may have been overlooked by many marketers, but it has intriguing ramifications.


Facebook announced that it would effectively allow any organization with a verified page to publish brand-sponsored content without asking Facebook for explicit permission first, provided that content was tagged to the brand. They said:


"Today we're updating our branded content policy to enable verified Pages to share branded content on Facebook. Along with changes to our branded content policy and ads policy, we're offering a new tool that makes it easy for publishers and influencers to tag a marketer when they publish branded content. Publishers and influencers must use this tag for all branded content shared on Facebook."


What does it mean?...


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Jeff Domansky's curator insight, April 13, 11:02 AM

Ryan Skinner at Forrester looks at the BIG implications of Facebook's new "branded content policy" and what it means for me content producers, blockers and PR Pros. Did I mention BIG? Recommended reading. 9/10

devyaani mathur's curator insight, April 13, 11:57 AM

makeup studio in lucknow  http://divyanimakeupandhair.com/

Agra hotal's curator insight, April 13, 12:20 PM
hotels in agra http://hotelatagra.com
Rescooped by morronijerome from LAB LUXURY and RETAIL : Marketing, Retail, Expérience Client, Luxe, Smart Store, Future of Retail, Commerce Connecté, Omnicanal, Communication, Influence, Réseaux Sociaux, Digital
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Dix tendances tech qui vont bouleverser notre société

Dix tendances tech qui vont bouleverser notre société | morronijerome | Scoop.it
Par Alexandra Yeh, Direction de la Prospective, France Télévisions Fjord, cellule du département Design & Innovation du cabinet de conseil Accenture vient de publier l'édition 2016 de son rappo…

Via Jérôme MONANGE
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helene duneigre's curator insight, April 15, 10:10 AM
Un bon résumé 
Pour les appli, plutôt que d'atomisation, je parlerais de d'intégration. Dans le modèle Wechat, on fait tout toute la journée sur la même messagerie ! 
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How Long Before My Content Marketing Shows Results?

How Long Before My Content Marketing Shows Results? | morronijerome | Scoop.it
Dive deep into specifics on how long it will take for your content marketing to work, and what you need to do in the meantime to accelerate your results.

Via Kamal Bennani
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Eugene Wood's curator insight, April 11, 8:42 AM

How long before you draw the line?

2DiFore Marketing Solutions's curator insight, April 11, 12:05 PM

Hey small businesses out there don't despair, it WILL TAKE TIME to get your message to resonate with your followers! There are so many messages coming at them so don't get discouraged and don't take the "quick fix" approach either!