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Moore Interaction
Multiplatform Content Creation
Curated by Nicky Moore
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Welcome to Moore Interaction on Scoop.it!

Moore Interaction is a Multiplatform Content Creation company offering a unique blend of Production and Product services. At the helm is Multiplatform Producer, Nicky Moore.

 

Listed here are articles on all forms of Multiplatform Entertainment including: Transmedia Storytelling, Platform Innovation, Funding, Gaming, VOD, Filmmaking, Video and Social Media Marketing.

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Martin (Marty) Smith's comment, February 15, 2014 7:33 PM
Nicky, love your Scoops and Moore Interaction sounds fun and cool. Marty
Nicky Moore's comment, February 15, 2014 9:39 PM
Thanks Martin! Looking forward to reading your scoops/tweets too.
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Netflix confirms Australian launch date of March 24; House of Cards and Frozen to headline

Netflix confirms Australian launch date of March 24; House of Cards and Frozen to headline | Moore Interaction | Scoop.it
The long-awaited local launch of TV and film streaming service Netflix has been confirmed for March 24.
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Netflix Expands Its Kids’ Lineup With Five New Shows, Including An “Inspector Gadget” Reboot

Netflix Expands Its Kids’ Lineup With Five New Shows, Including An “Inspector Gadget” Reboot | Moore Interaction | Scoop.it

Netflix this morning announced it’s preparing to expand its lineup of original and exclusive programs aimed at children with an order of five new kids’ shows, including remakes of well-loved classics like Inspector Gadget and Danger Mouse. While children today may not be familiar with these titles themselves, their Gen X and millennials parents likely are – and they’re Netflix’s paying subscribers.

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Lionsgate partners with Telltale Games for videogame TV show hybrid

Lionsgate partners with Telltale Games for videogame TV show hybrid | Moore Interaction | Scoop.it

Separately, each company has created franchises worth millions. Hollywood studio Lionsgate is behind the massively successful Hunger Games and Twilight movies, as well as the hit show Orange Is The New Black. Telltale is the company behind The Walking Dead series of episodic games, which have sold a reported 8.5m copies, while the studio also has similar titles based on Game Of Thrones and Minecraft in the offing.

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Nintendo Wants to Redefine Entertainment

Nintendo Wants to Redefine Entertainment | Moore Interaction | Scoop.it
Nintendo remains committed to games, but is also experimenting with new entertainment categories, according to Satoru Iwata.
Nicky Moore's insight:

"...during the presentation, Iwata explained why Nintendo specifically chose "health" as one of the first new entertainment categories it wanted to pursue. Simply put, many people are interested in improving their health, and Nintendo thinks it has innovative ideas to bring to the table to help people feel better."

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Valve enters the virtual reality race with its own headset

Valve enters the virtual reality race with its own headset | Moore Interaction | Scoop.it
Valve will bring its own virtual reality headset to game developers, called SteamVR, with the first demos taking place next week.
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MEC Sydney's Social TV Research Named Best Advertising Study For 2014 - B&T

MEC Sydney's Social TV Research Named Best Advertising Study For 2014 - B&T | Moore Interaction | Scoop.it
MEC Sydney’s study into the social media habits of TV viewers has been recognised as the best Practitioner Paper published in the Journal of Advertising Research in 2014 by New York-based Advertising Research Foundation.
Nicky Moore's insight:

See: http://researchbank.swinburne.edu.au/vital/access/manager/Repository/swin:37791?f0=sm_creator%3A%22Hier%2C+J.%22

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Australian brothers create the Google of streaming video

Australian brothers create the Google of streaming video | Moore Interaction | Scoop.it

What if finding good streaming video to watch on your TV was as easy as searching for answers on Google? Now an Australian duo thinks it is. Melbourne brothers Andrew and Scott Julian have created an app they want to be the Google for streaming shows - a sort of universal remote control for internet TV.

Nicky Moore's insight:

"The brothers' other ventures - Gate13, an online shopping cart started with Scott after Andrew dropped out of university and sold for $1 million when he was 23 and now part of Australia Post, and media analytics company Effective Measure, among others - gave them the tech know-how for Gyde. Their partner Darcy Laycock, one of the key developers of Apple music search app Discovr, added his search and design nous. "

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Supply & demand: Catch-up TV leads Australians’ online video use | ACMA

Supply & demand: Catch-up TV leads Australians’ online video use | ACMA | Moore Interaction | Scoop.it

Online video content (OVC) services are expanding Australians’ entertainment options. Consumers, whose viewing habits were once determined by broadcast schedules and ratings seasons, now take advantage of the multiple on-demand video services to view TV and film content at any time and place convenient to them.

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Do You Want Words With That? Instagram To Hire Team Of Journalists - B&T

Do You Want Words With That? Instagram To Hire Team Of Journalists - B&T | Moore Interaction | Scoop.it
Do You Want Words With That? Instagram To Hire Team Of Journalists
Nicky Moore's insight:

"Jessica Bennett initially headed up Tumblr’s journalism creative and told Digiday.com of the reasons behind an editorial strategy and its ultimate failure. “What Tumblr really wanted was cheerleaders, and from the perspective of the company, I actually get that,” Bennett said. “Hiring journalists to do marketing makes sense: we’re good storytellers. But those journalists need to understand that what they’re being set up to do is marketing. We thought we were legitimately going to be able to do journalism, and we weren’t willing to compromise that. And then we got fired!”

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How to Advertise to the Millennial Who Hates Advertising

How to Advertise to the Millennial Who Hates Advertising | Moore Interaction | Scoop.it

Maker Studios' chief content officer Erin McPherson has a few words of advice for marketers trying to reach millennials: You're not going to get them with traditional ads.

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Australian film and TV industry economic contribution declines despite growth in online - mUmBRELLA

Australian film and TV industry economic contribution declines despite growth in online  - mUmBRELLA | Moore Interaction | Scoop.it

The contribution the Australian film and television industry makes to the economy declined by $800m between 2009 and 2013 according to a new report.

Nicky Moore's insight:

"Online nearly trebled in size over that period from $5m in 2009 to $13m in 2012-13 with the report suggesting the increase is most likely “driven by a shift in consumer preference to streaming content including purchasing filmed content.”"

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Facebook And LinkedIn To Launch Mentoring Programs For Women In Tech

Facebook And LinkedIn To Launch Mentoring Programs For Women In Tech | Moore Interaction | Scoop.it

Facebook and LinkedIn want to boost dwindling numbers of women studying engineering and computer science with a collaborative initiative announced Friday that they hope will eventually fill thousands of lucrative Silicon Valley jobs long dominated by men.

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Instagram Unveils New Features for Advertisers, From Carousel-Style Photos to Web Links

Instagram Unveils New Features for Advertisers, From Carousel-Style Photos to Web Links | Moore Interaction | Scoop.it

Instagram ads are getting the carousel treatment along with links, the photo-sharing app announced today. These crucial new ad features signal a maturing Instagram, which has been slowly increasing its marketing sophistication.

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Elliot Cohen: The man who mapped the world

Elliot Cohen: The man who mapped the world | Moore Interaction | Scoop.it

While some bleary-eyed New Yorkers stumbled home from bars and graveyard shifts, Elliot Cohen walked the streets of Manhattan taking names. Not the names of drunks or suspicious individuals, but the names on storefronts.

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Nickelodeon Unveils “Noggin,” A Mobile Subscription Service For Preschoolers Arriving In March

Nickelodeon Unveils “Noggin,” A Mobile Subscription Service For Preschoolers Arriving In March | Moore Interaction | Scoop.it

Nickelodeon today unveiled its new mobile streaming subscription service called Noggin, which will be aimed at preschoolers and priced at $5.99 per month when it launches next month. Parent company Viacom had previously announced the forthcoming service’s arrival in January, noting also that the service would not require households to have a cable or satellite TV subscription in order to access its content.

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Nine CEO admits Gallipoli audiences are a 'disappointment' as network prepares to 'burn' drama series - mUmBRELLA

Nine CEO admits Gallipoli audiences are a 'disappointment' as network prepares to 'burn' drama series  - mUmBRELLA | Moore Interaction | Scoop.it
Nine Entertainment Co CEO David Gyngell has admitted the ratings performance of Nine's drama series Gallipoli has been his "biggest disappointment" for the
Nicky Moore's insight:

Stuart: "And the reason it wasn’t held off until the weeks leading up to Anzac Day with the finale screened on Anzac Day evening is…"

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Getting to know YouTube Kids - CNET

Getting to know YouTube Kids - CNET | Moore Interaction | Scoop.it

Google has released a YouTube app specifically built to be safe for kids to browse and watch all on their own.

Nicky Moore's insight:

On Monday Google pushed publish on its YouTube Kids app for iOS and Android devices. The free app eliminates the not-so-kid-friendly parts of the popular video-sharing site, and makes only educational shows, music and cartoons available for viewing.

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Foundation: Jamie Oliver On Food Truth And The Future

Foundation: Jamie Oliver On Food Truth And The Future | Moore Interaction | Scoop.it

In this episode of Foundation, Kevin Rose sit's down with well-known celebrity chef and entrepreneur Jamie Oliver. Jamie and Kevin discusses his lifelong passion for cooking and how technology can positively impact our food system.

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Stan developing local dramas including TV spin-off to Wolf Creek

Stan developing local dramas including TV spin-off to Wolf Creek | Moore Interaction | Scoop.it

A television spin-off to the hit Australian horror film series Wolf Creek is in development – one of several local dramas under consideration by the streaming service Stan.

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Netflix, AMC, Sony Execs Talk 'New Era of Television': 'The Way We Keep Score Has Changed'

Netflix, AMC, Sony Execs Talk 'New Era of Television': 'The Way We Keep Score Has Changed' | Moore Interaction | Scoop.it

Television’s evolution is only getting started, said Netflix’s Ted Sarandos, Sony Pictures Televisionpresident Steve Mosko and AMC COO Ed Carroll Monday night at Chapman University panel “The New Era of Television.” The three execs took the stage at the Sony Backstage Theater to talk to students from the Chapman Dodge College of Film and Media Arts and touched on the changing entertainment business and how television is rolling with the punches.

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How 'The Daily Show with Jon Stewart' conquered the social web

How 'The Daily Show with Jon Stewart' conquered the social web | Moore Interaction | Scoop.it
Jon Stewart's replacement -- and virtually every other late-night program -- will exist in an online world that was largely built by 'The Daily Show with Jon Stewart.'
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Amazon will let bloggers and brands host their own giveaways

Amazon will let bloggers and brands host their own giveaways | Moore Interaction | Scoop.it

Amazon is pushing the idea of using its platform as a sales and promotion channel with a new self-service tool called Amazon Giveaway that lets individuals and brands host their own giveaway promotions.

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Australian Multi-screen Report Q3 2014

The Q3 2014 edition of The Australian Multi-Screen Report provides the latest estimates of screen technology penetration in Australian homes as well as the time Australians spend viewing broadcast television on in-home TV sets, and TV and other video content on home computers.

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Bloggers: The outsiders in front »

Bloggers: The outsiders in front » | Moore Interaction | Scoop.it

While [these] legacy brands are rethinking their business models, business is booming for blogs. The outsiders are now in charge. 

Nicky Moore's insight:

"Those guys set the benchmark but they’re in no position to rest on their laurels with a host of new platforms and players entering the mix. It’s now so serious the Australian Tax Office has ruled anyone making money from YouTube is a “performing artist” and will now have to pay income tax on their earnings. Watch out all you ‘proper’ content creators."

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Samsung S-Drive - YouTube

S-Drive is a program that promotes safe driving. By installing the S-Drive app on your compatible Samsung GALAXY smartphone and driving safely, you can earn points and see for yourself how safely you drive.

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