Moocs Crowd Evaluation
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Rescooped by Marco Re from Heart and Vascular Health
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By 2014 10-15% of social media reviews will be fake

By 2014 10-15% of social media reviews will be fake | Moocs Crowd Evaluation | Scoop.it

My comment:  Fake endorsements are a problem when we want to choose a restaurant or evaluate a piece of technology for possible purchase.  Having fake or "bought" or other less than authentic evaluations when it comes to our healthcare is much more concerning.  Will healthcare "sellers" like doctors, hospitals, clinics, drug manufacturers use this strategy to drive purchasing.  Caveat Emptor.  The idea that a large number endorsements improve reliability of the evaluations is certianly called into question by these fake reviews.

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Several years ago, the FTC’s Guide Concerning the Use of Endorsements and Testimonials in Advertising impacted the blogging community, which responded angrily. Bloggers under this ruling have been required to disclose to readers of any payments, affiliations, or free products recieved in exchange for a review.
While the noise around blogging has died down, criminal online and social media practices have consequently evolved. Businesses can easily purchase “Likes” on Facebook or “Followers” on Twitter for a low as five dollars on sites like Fiverr. Anyone resorting to this strategy would know that they would be acquiring fake users or users that have no interest in your business, but with the pressure on marketers to perform, paying to bolster a company’s reputation with a few more thousand followers can be incredibly tempting.


Via Seth Bilazarian, MD
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Rescooped by Marco Re from Focus on Green Meetings & Digital Innovation
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Yelp's answer to fake reviews: a badge of shame

Yelp's answer to fake reviews: a badge of shame | Moocs Crowd Evaluation | Scoop.it

According to a recent Gartner study, brands are increasingly paying for fake online reviews, and by 2014, 15% of all reviews will be fake.

 

And it's not too difficult to figure out why: research has shown that 88% of consumers turn to online reviews when making a purchase.

 

Continue to read: http://econsultancy.com/it/blog/10923-yelp-s-answer-to-fake-reviews-a-badge-of-shame?utm_medium=feeds&utm_source=blog


Via Maria Cristina Terenzio
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Rescooped by Marco Re from Innovations in e-Learning
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CourseBuffet : Find and compare free online courses from Coursera, Udacity, edX and more

CourseBuffet : Find and compare free online courses from Coursera, Udacity, edX and more | Moocs Crowd Evaluation | Scoop.it
Easily find, compare, and save courses from leading platforms Coursera, edX, Udacity, Venture Labs, Saylor, OpenLearning and universities Stanford, Harvard, MIT, University of Michigan, IIT Delhi and more.

Via k3hamilton
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Rescooped by Marco Re from Disrupting Higher Ed
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New Guides Aim to Become the Yelp for MOOC's - Wired Campus - The Chronicle of Higher Education

New Guides Aim to Become the Yelp for MOOC's - Wired Campus - The Chronicle of Higher Education | Moocs Crowd Evaluation | Scoop.it

Students looking for massive open online courses, or MOOC’s, have many options, with a growing number of providers and course titles. A handful of Web sites have popped up over the past few months to help students find courses they’re interested in, much as a restaurant-goer might turn to Yelp. Some of the sites let students review the MOOC’s they’ve taken, incorporating their views into the sites’ overall guidance.

 

One new directory, Course Buffet, was started two months ago by Bruce Bolton, out of his frustration over trying to compare the quality of online resources. The site lists more than 500 courses from various MOOC providers, and each course is assigned a difficulty level (Psychology 100, for example), to help students move from easier to more difficult material. He hopes to turn a profit by selling advertising, such as by sending offers from certification companies to students.

 

Another site, Class Central, groups online-course listings into one page of tables categorized by the dates they are offered. Dhawal Shah, the site’s founder, works as a Bay Area software engineer by day and takes MOOC’s at night. He began working on Class Central last November and built up an audience through hits from sites like Hacker News and Reddit.

 

Knollop, which stands for a “dollop of knowledge,” started its beta phase in October and lists a number of providers, including Open Yale Courses and Khan Academy. Students can filter course options by provider, date, topic, or rating. Users give courses overall reviews and also rate the courses by content, difficulty, depth, and entertainment quality. The site plans to expand beyond MOOC’s to other learning materials, like educational podcasts and problem-set sites, a co-founder, Karen Sun, said.


Via Smithstorian
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Rescooped by Marco Re from I'm Bringing Techy Back
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CourseTalk & Knollop vie to be the new Yelp of the MOOC - EdTech Times

CourseTalk & Knollop vie to be the new Yelp of the MOOC - EdTech Times | Moocs Crowd Evaluation | Scoop.it
RT @edtechtimes: CourseTalk & Knollop vie to be the new Yelp of the MOOC http://t.co/8Bo5jgIT #edtech #coursetalk #education #knollop

Via Jon Samuelson
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Jon Samuelson's curator insight, December 16, 2012 3:30 PM

MOOC is a buzzword and you have to drink when you hear it at our meetings...usually a soda or coffee. 

Rescooped by Marco Re from KIM
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Gartner predicts raft of fake online reviews by 2014

According to Gartner, 10% to 15% of all online reviews will be paid for by companies within two years.

 

Paid-for reviews have already been reported on the likes of Amazon and Yelp.

 

The ramifications of fake reviews are two-fold:

 

1) If a person is compensated for their review by a company, and this is not disclosed, then that is deemed deceptive advertising and prosecution can follow 

 

2) An opportunity for companies wishing to specialise in defending company's reputations when reviews defame products or services


Via KIM GCD
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Rescooped by Marco Re from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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CourseTalk - MOOC Reviews & Ratings

CourseTalk - MOOC Reviews & Ratings | Moocs Crowd Evaluation | Scoop.it
Share your experiences with MOOCs (Massive Open Online Courses) and discover new courses you'll love.

Via Tom D'Amico (@TDOttawa)
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Rescooped by Marco Re from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Excellent Portal to discover MOOCs, eLearning, and other resources for education and learning - knollop.com

Excellent Portal to discover MOOCs, eLearning, and other resources for education and learning - knollop.com | Moocs Crowd Evaluation | Scoop.it
Search thousands of online courses from EdX, Udacity, Udemy, and top universities. Read and submit reviews on courses and teachers. Track courses and topics you care about. Connect with other students and build your education profile.

Via Tom D'Amico (@TDOttawa)
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