Social Media Monitoring
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15 Simple-to-Find Stats from Twitter Analytics to Improve Your Tweets

15 Simple-to-Find Stats from Twitter Analytics to Improve Your Tweets | Social Media Monitoring | Scoop.it
Which Twitter analytics stats can help you move the needle with your marketing? Start here, with our list of 15 simple-to-find stats.
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Twitter Kills More of Its Darlings: Tweet Analytics for All

Twitter Kills More of Its Darlings: Tweet Analytics for All | Social Media Monitoring | Scoop.it
I greet the release of Twitter Analytics with a smile AND a shrug. It’s an attempt at monetising without an ecosystem vision.
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Social Media Monitoring: Twitter Suche macht's möglich | Online Marketing News

Social Media Monitoring: Twitter Suche macht's möglich | Online Marketing News | Social Media Monitoring | Scoop.it
Die Twitter Suche ist ein mächtiges Instrument und bietet weitaus mehr als lediglich nach Nutzern zu suchen. Man muss es nur anwenden können.
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3 Twitter Tools to Enhance Your Marketing | Social Media Examiner

3 Twitter Tools to Enhance Your Marketing  | Social Media Examiner | Social Media Monitoring | Scoop.it

Are you looking for tools to help better manage your Twitter presence?

 

Managing your Twitter presence along with your other online networks can be difficult if you have limited resources.

 

In this article, you’ll discover 3 tools to make your basic Twitter marketing tasks easier.

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Using Twitter and Pinterest analytics to build engaging content strategies

Using Twitter and Pinterest analytics to build engaging content strategies | Social Media Monitoring | Scoop.it
The news this week that Twitter has opened up its analytics platform to all is a welcome one for all marketers that value data validation within their decision making process.
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Is Anyone Actually Reading Your Tweets? Here’s How to Find Out.

Is Anyone Actually Reading Your Tweets? Here’s How to Find Out. | Social Media Monitoring | Scoop.it
You worked so hard on that clever tweet. Did anyone actually read it? Until now you could only guess based on the number of favorites or retweets it received. That changed on Wednesday, when Twitter announced that it’s opening a feature to all users that allows you to see exactly...
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Infographic: How to measure Facebook and Twitter ROI

Infographic: How to measure Facebook and Twitter ROI | Social Media Monitoring | Scoop.it

Seventy-three percent of CEOs think marketers lack business credibility and 77 percent believe marketers don't talk about what really matters—sales. If this sounds like your business or company, it's clearly time to find a way to measure the return on investment of all those hours dedicated to social media.

This infographic has some tips and examples that can help and explains how to use statistics and analytics to determine and identify conversions, sales leads and potential leads...

 

Check out the graphic for more tips, as well as advice on how to grow your Facebook and Twitter fan base...


Via Lauren Moss
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Social Media Monitoring Across Industries [INFOGRAPHIC]

Social Media Monitoring Across Industries [INFOGRAPHIC] | Social Media Monitoring | Scoop.it

Twitter has over 170 million active users, Facebook claims to have 950 million people using the service in a given month and even Google+ now boasts 100 million active users.

 

With these huge numbers of people worldwide using social networks to share news, sentiment, and thoughts every single day, there is a huge potential to use social media to monitor political sentiment, the stock market, public health and more. In fact, research shows that analysis of public mood can sometimes reflect the Dow Jones, can help predict political polling data and can even quickly pinpoint epidemics and flu outbreaks.

 

Take a look at how the extensive amount of data gleaned from social media can be used as an effective monitoring tool across industries and for different purposes in the infographic..


Via Lauren Moss
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