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Monetizing The TV Everywhere (TVe) Experience
Reporting on the Transmedia Brandcasting (Tm2b) industry.
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Divergent Convergence: Learning in a Transmedia, Multiplatform World | Transmedia: Storytelling for the Digital Age

Divergent Convergence: Learning in a Transmedia, Multiplatform World | Transmedia: Storytelling for the Digital Age | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Graphic novels are merging with digital comics and students are building their own animated stories and subject area reports to share on the web.
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The Richest People in America - Forbes

The Richest People in America - Forbes | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
The Forbes 400 is the definitive list of wealth in America, profiling and ranking the country's richest citizens by their estimated net worths.
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HOW TO DESTROY THE OCCUPY MOVEMENT AND HOW TO PREVENT IT FROM FAILING

HOW TO DESTROY THE OCCUPY MOVEMENT AND HOW TO PREVENT IT FROM FAILING | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Paul Chappell gives his thoughts on the Occupy Wall Street movement and the need for widespread peace leadership training.
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Google Could Be Planning to Completely Disrupt the TV Business [REPORT]

Google Could Be Planning to Completely Disrupt the TV Business [REPORT] | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Google might be casting an envious eye toward the $150 billion-per-year pay television market, and that could turn today's business of television advertising and distribution upside down.
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Social Media Strategist

Social Media Strategist | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
RT @Ameredia: Love #socialmedia as much as multiculturalism? You could be our Social Media Strategist!
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Transmedia Storytelling for the Individual/Job-seeker: What It Might Look Like: Part 2 - A Storied Career

RT @YasserMonkachi: RT @krishaamer: #Transmedia Storytelling: What It Might Look Like: http://t.co/qQW5hcqE #SWF11...
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12 Tips to Avoid Being a Dork on Twitter

12 Tips to Avoid Being a Dork on Twitter | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Tom Pick ( @TomPick ) is an online marketing executive with  KC Associate s , a marketing and PR firm in Minneapolis, Minnesota, focused on B2B te...
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Startup Venture Applies Storytelling Techniques to “About Us” Section

Startup Venture Applies Storytelling Techniques to “About Us” Section | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
The Art Of Storytelling In Business Communications And Public Relations...

 

Perfect article.  Great read.  Fabulous examples. Easy to implement.  Follow the "Our Story" structure for your "About" page!


Via Karen Dietz
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Obama’s Job Council files its Interim Report: Taking Action,Building Confidence 5 Common Sense Initiatives to Job Creation and Competitiveness

Obama’s Job Council files its Interim Report: Taking Action,Building Confidence 5 Common Sense Initiatives to Job Creation and Competitiveness | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Amplify’d from wcntransmedia.wordpress.comWCN TRANSMEDIA GROUPYour Transmedia Brandcasting PartnerObama’s Job Council files its Interim Report: Taking Action,Building Confidence 5 Common Sense Initiatives to Job Creation and CompetitivenessWhile...
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Random House in Transmedia Deal with Blacklight | International Aspects of Publishing, Intellectual Property and the Law | Scoop.it

Random House in Transmedia Deal with Blacklight | International Aspects of Publishing, Intellectual Property and the Law | Scoop.it | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
The Random House Publishing Group and Blacklight Transmedia have formed a partnership to work together to create original transmedia intellectual properties, as well as to coordinate the development of IP from other sources.
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Social Media Means Transparency into Corporate Social Responsibility - Forbes

Social Media Means Transparency into Corporate Social Responsibility - Forbes | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Sponsor PostWe tend to, collectively, think of social media as either (RT @davidcoethica: Social Media Means Transparency into Corporate Social Responsibility - Forbes http://t.co/Qjpofy4o...
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Mike Lusmore on: Photofilms, Transmedia and Transformative Storytelling

Mike Lusmore on: Photofilms, Transmedia and Transformative Storytelling | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Thanks for the Informative lecture by @mlusmore on: Photofilms, Transmedia and Transformative Storytelling http://t.co/8dUXkF6m #phonar...
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The Great Twitter Automation Debate

The Great Twitter Automation Debate | Monetizing The TV Everywhere (TVe) Experience | Scoop.it

More Than One Way To Communicate

 

Of course, communication can take many forms. For example, you can reply to emails when you have time, rather than chain yourself to a device to reply to every one when it arrives.

 

In that vein, Gray compares Stratten’s insistence about using Twitter primarily for real-time communication to be “like saying all conversations should be on the phone.” He further points out that email or letters (what he calls asynchronous communication) are valid forms of communication.


Via Get Clients Online, Martin Gysler
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Facebook Is Most Popular Social Network for All Ages; LinkedIn Is Second [STUDY]

Facebook Is Most Popular Social Network for All Ages; LinkedIn Is Second [STUDY] | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
A recent study by Forrester found that of U.S. adults who use social networking sites, 96% of them are on Facebook.
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Karate Kid II: This Time It’s the Nerdy Facebook Kid Vs. the Nerdy Google Kid! (And I Am Rooting for Neither)

Karate Kid II: This Time It’s the Nerdy Facebook Kid Vs. the Nerdy Google Kid! (And I Am Rooting for Neither) | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Mr. Miyagi would not be pleased....
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Become a Mogul: Turning Black Business Owners Into Moguls

Become a Mogul: Turning Black Business Owners Into Moguls | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Become a Mogul is your ultimate source for wealth creation and financial empowerment.
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Bank of America cancels debit fee

Bank of America cancels debit fee | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Bank of America cancels plans to charge consumers a $5 (£3) monthly fee for making debit card purchases, citing customer feedback.
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TechCrunch | (Founder Stories) How Dropbox Got Its First 10 Million Users

TechCrunch | (Founder Stories) How Dropbox Got Its First 10 Million Users | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Dropbox co-founder Drew Houston has one of the hottest startups in the game.
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White House Says Republican Jobs Plan Isn't Really A Jobs Plan

White House Says Republican Jobs Plan Isn't Really A Jobs Plan | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
And they have a chart to prove it....
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The Nations Cell Book Joins The WCN Transmedia Group to Create Transmedia Revenue Share Communities.

The Nations Cell Book Joins The WCN Transmedia Group to Create Transmedia Revenue Share Communities. | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Via Scoop.it - Transmedia Network Marketing We are so very excited to announce this alliance which over time will reach 100's of Millions of Cell Phone Users with Transmedia Brandcasting Opportunit...
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Miss Representation Premiered on OWN Documentary Club helps shape the Destiny of Woman’s Programming on WCN and creation of The Transmedia Woman’s Council on Linkedin See More…

Miss Representation Premiered on OWN Documentary Club helps shape the Destiny of Woman’s Programming on WCN and creation of The Transmedia Woman’s Council on Linkedin See More… | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Congrats to OWN for taking a stand to bring innovative content to the airwaves. Be encouraged Oprah we have been working on WCN for 10 years. The numbers will follow as the message continues.
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YouTube Channels: The Delicate Shift From Social To Mass Media - Forbes

YouTube Channels: The Delicate Shift From Social To Mass Media - Forbes | Monetizing The TV Everywhere (TVe) Experience | Scoop.it
Last Friday, YouTube finally announced it was adding original programming channels backed by celebrities such as Madonna, Jay Z and major media companies such as The Wall Street Journal and The Onion.
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Creating a Transmedia Narrative « Thoughts on the T

Het verhaal wint wederom..."Creating a Transmedia Narrative" | http://t.co/nnUVfi1R via @ChristineWeitb...
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Social Commerce Platform Overview: ShopIgniter – More Than Just “One-Off” Promotions

Social Commerce Platform Overview: ShopIgniter – More Than Just “One-Off” Promotions | Monetizing The TV Everywhere (TVe) Experience | Scoop.it

Without a doubt, the social web is changing the way products are discovered, bought and shared – creating new opportunities for companies to engage customers and drive revenue in places like Facebook, mobile and existing eCommerce sites.

 

ShopIgniter - the latest platform to be covered in our series – provides social commerce solutions that enable brands and retailers to take advantage of these opportunities. The platform allows brands to create social promotions, storefronts, and reward programs that leverage the social graph to activate customers across a wide variety of social commerce experiences.

 

ShopIgniter’s social commerce platform delivers a full suite of capabilities for social promotion, shopping and rewards –and analytics to measure the effectiveness.


Via Nebojsa Stojanovic
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