New data released by IBM shows that mobile traffic to e-commerce sites now represents an average of 26.5% of all site traffic (up from 15.8% in 2011) and (Great article on mobile devices within e-commerce http://t.co/nTsnaper...
ClickZGet the Money! 2 Ways to Simplify Your E-CommerceClickZThe first thing e-commerce websites can do to make checkouts faster is to allow customers to complete their purchases without having to register or create an account.
Allen Weiner's insight:
Seems like a no brainer, but clearly posting shipping and returns guideliness makes the difference between satisfied and unsatisfied customers.
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