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Les avantages et l’impact des Microdonnées pour le SEO ! | Alexandra Martin

Les avantages et l’impact des Microdonnées pour le SEO ! | Alexandra Martin | Mon cyber-fourre-tout | Scoop.it
Article invité rédigée par la belle Caroline Durand, Chargée de référencement SEO & SEA ! Avant d'ouvrir ce billet, je tiens vivement à remerc
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Mon cyber-fourre-tout
Community Management, SEM, SEO, webmarketing, et autres technogeekeries. Suivez-moi sur Twitter : https://twitter.com/#!/GdArdier
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Guillaume DARDIER, conseil en Stratégie Digitale

Guillaume DARDIER, conseil en Stratégie Digitale | Mon cyber-fourre-tout | Scoop.it

Consultant en Stratégie Digitale Freelance (Bordeaux, Aquitaine, France), j'accompagne les entreprises dans leurs problématiques liées à la visibilité web :

 

Community Management, Visibilité Web, Acquisition de Trafic, Création de Sites Web, Veille thématique, E-mailings, ...

 

Retrouvez-moi sur mon blog, je vous y parle de stratégie digitale, de Community Management et de tout ce qui touche à votre visibilité sur le web : http://guillaume-dardier.fr/blog/

 

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À quoi ça sert le Google URL builder?

À quoi ça sert le Google URL builder? | Mon cyber-fourre-tout | Scoop.it
Vous êtes dans le web ou les réseaux sociaux? Vous envisagez d'acheter ou d'échanger des espaces publicitaires? Vous avez peur de vous faire arnaquer? Ceci peut vous servir ! Et si vous avez l'habi
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12 Examples of Native Ads (And Why They Work)

12 Examples of Native Ads (And Why They Work) | Mon cyber-fourre-tout | Scoop.it
Demian Farnworth walks you through a dozen examples of native advertising -- and why they work.
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Easily Unsubscribe from all LinkedIn Emails

Easily Unsubscribe from all LinkedIn Emails | Mon cyber-fourre-tout | Scoop.it
LinkedIn, the social network for professionals, sends too many email notifications and they also make it difficult for you to unsubscribe from these emails. There's an easy workaround though.
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How Colors Impact What We Purchase [Infographic]

How Colors Impact What We Purchase [Infographic] | Mon cyber-fourre-tout | Scoop.it
See what colors you should include in your marketing and products to attract the right type of customer.
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Facebook to enlarge images in sidebar ads #facebookads

Facebook to enlarge images in sidebar ads #facebookads | Mon cyber-fourre-tout | Scoop.it
In an effort to bring value back to the sidebar, Facebook announced a change to the way images are presented there.
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Facebook Content Strategy: Is it Better to Post at Non-Peak Times?

Facebook Content Strategy: Is it Better to Post at Non-Peak Times? | Mon cyber-fourre-tout | Scoop.it
Will you reach more people on Facebook if you publish when fewer them are online? It seems counter-intuitive, but these results speak for themselves.
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Adding a Human Touch to Your Social Media Marketing

Adding a Human Touch to Your Social Media Marketing | Mon cyber-fourre-tout | Scoop.it
The world of marketing is continuously adapting and changing. We live in a world that values connections and puts an emphasis on sharing (and in some cases, over-sharing) many different types of information.
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Le chargeur de demain, c'est le corps humain

Le chargeur de demain, c'est le corps humain | Mon cyber-fourre-tout | Scoop.it
Des scientifiques coréens travaillent sur une technologie qui utiliserait la chaleur de votre corps pour alimenter des petits appareils tels que des smartphones.
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Recevoir un accusé de lecture sur Gmail ou Outlook sans prévenir le destinataire

Recevoir un accusé de lecture sur Gmail ou Outlook sans prévenir le destinataire | Mon cyber-fourre-tout | Scoop.it
Ceux qui envoient régulièrement des SMS le savent : on peut recevoir un accusé de lecture dès que le SMS envoyé est ouvert. Dans certains cas, c’est franchement pratique. Mais malheureusement, cette fonctionnalité n’est pas disponible nativement pour les emails. À moins d’utiliser BananaTag ! En février, nous avions présenté...
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Les longueurs idéales pour toutes vos publications en ligne

Les longueurs idéales pour toutes vos publications en ligne | Mon cyber-fourre-tout | Scoop.it
Combien de caractères pour un Tweet, un post sur Facebook ou Google+, pour un billet de blog et son titre, pour un objet d'email ?
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9 outils que tout Inbound Marketeur devrait connaître - Ludis Media

9 outils que tout Inbound Marketeur devrait connaître - Ludis Media | Mon cyber-fourre-tout | Scoop.it
les performances du marketing en ligne est fortement liée à la technologie utilisée. Voici 9 outils que tout Inbound Marketeur devrait connaître

Via Patrick Van Hoof
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How to Schedule your Email Messages in Gmail with a Google Sheet

How to Schedule your Email Messages in Gmail with a Google Sheet | Mon cyber-fourre-tout | Scoop.it
You can use Google sheets to schedule email messages in Gmail. Write the emails now and the sheet will send them automatically at a later date and time.
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Pinterest Announces New Pin It Button for Tumblr, Blogger, WordPress and Wix! - Search, Social News PageTraffic Buzz

Pinterest Announces New Pin It Button for Tumblr, Blogger, WordPress and Wix! - Search, Social News PageTraffic Buzz | Mon cyber-fourre-tout | Scoop.it
Pinterest announced on the Pinterest for Business blog that it will be introducing the Pin It button to Tumblr, Blogger, ...
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Framastart

Framastart | Mon cyber-fourre-tout | Scoop.it
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The Best Online Tools To Know Everything About a Website

The Best Online Tools To Know Everything About a Website | Mon cyber-fourre-tout | Scoop.it
The best online tools to know anything and everything about websites including their hosting providers, DNS information, owner details and more.
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Smarter remarketing with Google Analytics - Analytics Blog

Smarter remarketing with Google Analytics - Analytics Blog | Mon cyber-fourre-tout | Scoop.it
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How to Write Survey Questions: 7 Things NOT to Do

How to Write Survey Questions: 7 Things NOT to Do | Mon cyber-fourre-tout | Scoop.it
Learn how to craft your survey questions properly for the best, most accurate results.
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Facebook testing 'Popular Pages in Your Area' feature

Facebook testing 'Popular Pages in Your Area' feature | Mon cyber-fourre-tout | Scoop.it
Wondering what pages people in your area like? Facebook is apparently testing a sidebar feature called Popular Pages in Your Area. As brought to Inside Facebook’s attention by Samuel Edwards of Tenthwave and Danny Goodwin of Search Engine Watch, some … Continue reading →
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Facebook’s New Lookalike Audiences: What You Need to Know [Video]

Facebook’s New Lookalike Audiences: What You Need to Know [Video] | Mon cyber-fourre-tout | Scoop.it
This video focuses on everything you need to know about targeting Facebook users similar to your fans, website visitors and more...
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Mailbox pour Android ou appli Gmail ? Dilemme...

Mailbox pour Android ou appli Gmail ? Dilemme... | Mon cyber-fourre-tout | Scoop.it
Mailbox est arrivée sur Android. Mais pourquoi devrait-on quitter l'appli Gmail ?
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Facebook Adds Keyboard Shortcuts To Messages Inbox - AllFacebook

Facebook Adds Keyboard Shortcuts To Messages Inbox - AllFacebook | Mon cyber-fourre-tout | Scoop.it
Facebook added a list of keyboard shortcuts to the inbox where users retrieve their messages.
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Free : Xavier Niel annonce de nouvelles baisses de prix !

Free : Xavier Niel annonce de nouvelles baisses de prix ! | Mon cyber-fourre-tout | Scoop.it
Xavier Niel vient d'annoncer ce matin sur les ondes de RTL vouloir continuer de faire baisser les prix.

Via Freewares&Tutos
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10 Image Editing Tools To Make Photos Fit for Social Sharing

10 Image Editing Tools To Make Photos Fit for Social Sharing | Mon cyber-fourre-tout | Scoop.it

 

We rounded up 10 apps and tools to help you create, edit, manage and share engaging images. Each tool gets a rating from 0 to 5 on three factors: function, ease-of-use, and shareability. Shareability measures integration with other social networks.



1. Social Media Image Maker

Pro: photo editor/resizer that covers all profile-photo needs

Con: Only optimizes picture sizes for posts on Facebook

Cost: Free

 

2. Statigram

Pros: Free, easy to use; data is clear and shareable

Cons: Metrics are simplistic; Instagram-only tool

Cost: Free

 

3. Flickr

Pros: 1 terabyte free of photo storage and a redesigned viewer

Con: Not the preferred network for sharing photos and getting engagement

Cost: Free (ad-free version with unlimited storage available for $49.99/year

 

4. Camera+

Pro: Engineered to take better photos – not just edit regular smartphone photos

Con: Paid app, full-editing benefits require iPhone and iPad apps

Cost: $1.99 iPhone; $4.99 iPad

 

5. Befunky

Pro: editor with browser, iOS and Android versions; add photos from a number of locations, including Facebook

Cons: overkill with filters/effects, poorly organized

Cost: Free

 

6. Pixlr Editor

Pros: Robust, free photo editor

Cons: Steep learning curve, no direct share options from browser versions

Cost: Free

 

7. VSCOcam

Pros: Clean design, integrated with numerous social networks, available for iOS and Android

Con: Use the filters and tools in moderation – anything more makes for noisy, degraded photos

Cost: Free

 

8. Afterlight

Pros: All standard editing features, plus a framing tool

Cons: Paid app that is currently iOS-only (Android version slated for release sometime in 2014)

Cost: $0.99


9. Infogr.am

Pro: Straightforward infographic/chart generator with professional-looking theme options

Con: Many features (export to PDF, live data support) require paid edition

Cost: Free basic version (Pro edition available for $18/month)

 

10. PicStitch

Pros: Simple collage-maker; social network integration

Con: Single-color framed images lack polish and look like, well, a collage.

Cost: Free (paid, ad-free version available)

 

 

Read more on TNW


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How to Make Google Drive Work Like a Desktop Suite

How to Make Google Drive Work Like a Desktop Suite | Mon cyber-fourre-tout | Scoop.it
Google Drive, and the apps in it--Docs, Sheets, and Slides--are great for people looking for a simple Office suite. It's free, makes collaboration easy, and pretty much anyone can use it. But if you're used to something more traditional, like Microsoft Office, you may be hesitant to use it. Here's how to make Google Drive work more like the desktop suites you're used to.
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Les hashtags de plus en plus utilisés sur Facebook ! [Etude] | Emarketinglicious

Les hashtags de plus en plus utilisés sur Facebook ! [Etude] | Emarketinglicious | Mon cyber-fourre-tout | Scoop.it
Contre toute attente, il semblerait que les hashtags deviennent (enfin) populaires sur Facebook, selon une récente étude de Socialbakers. Alors que le pourcentage d’hashtags utilisés dans des tweets brandés est passé de 14% en février 2013 à 15% en février 2014, celui de Facebook a progressé de 4% à 21% sur la même période.

Via coup d'oeil
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