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Scooped by Chris D Allen onto MobileandSocial |
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This piece was written by Jason Heath for Socialfresh "The latest Pinterest referral traffic data reveals that Pinterest drives more referral traffic than YouTube, LinkedIn and Google+ combined". That is pretty significant for a social network that most marketers still do not even know exists. And yes, they are still an invite only community. This data does not include EVERY referral source out there on the web. But it does put Pinterest into context compared to other major social sites. And it can give anyone doing business online a good sense of where strong referral opportunities might exist for their business. The Highlights of the Data Here are a few key takeaways from the Shareaholic findings: Selected and curated by maxOZ covering "Pinterest Watch" Read full article here: [http://bit.ly/AssEyf] Via janlgordon Delete the scoop?
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This article by Athony Carranza for examiner.com details a recently released study by the internet marketing Research Company, comScore, which reveal the extent to which social media usage has skyrocketed on mobile devices in 2011.
Here's what you need to know:
**72 million Americans accessed social networking sites and blogs on mobile devices with 37 percent upsurge in access..
**“Social media is one of the most popular and fastest growing mobile activities, reaching nearly one third of all U.S. mobile users,” said Mark Donovan, comScore senior vice president for mobile.
“This behavior is even more prevalent among smartphone owners with three in five accessing social media each month,
**highlighting the importance of apps and the enhanced functionality of smartphones to social media usage on mobile devices.”
Here's what caught my attention:
**Social media and mobility have paved the way for innovation and transformed communications like no other time in history.
**Businesses and marketers will have field day continuing to aim their services through these new channels and capitalize on understanding its audience behavior.
Curated by JanLGordon covering "The Explosion of the Mobile Web & Beyond"
Via janlgordon Delete the scoop?
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