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Rescooped by Zakariyya Spain from Just Story It! Biz Storytelling
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inklewriter - write interactive biz stories

inklewriter - write interactive biz stories | Mobile Websites vs Mobile Apps | Scoop.it

From Karen: Ooohhh ooooohh oooooohh -- this looks like a fabulous and fun tool for biz storytelling!! Now you can make your stories interactive. How fun is that?!!

I'll play with this tool this afternoon while avoiding all the shopping frenzy of Black Friday. Hope you have fun with it too and that it really helps connect with customers and build your business!

Thanks go to fellow curator Baiba Svenca for finding and sharing this post.

inklewriter is a free tool designed to allow anyone to write and publish interactive stories. It’s perfect for writers who want to try out interactivity, but also for teachers and students looking to mix computer skills and creative writing.

 

This was posted by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Kim Zinke (aka Gimli Goose)'s curator insight, December 21, 2012 2:38 AM

A nice feature of this resource is that you can export your story to Kindle for a small fee (approx $10). You be able to read your ebook on your Kindle, or sell it through Amazon. The ebook reads like a normal Kindle ebook, except that choices are included using hyperlinks.

Robert Sims's curator insight, March 14, 2013 10:36 AM

I can see many possibilities for use in enhancing ELA writing skills!

 

Rescooped by Zakariyya Spain from Just Story It! Biz Storytelling
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Consumers Hungry for Brand Stories

Consumers Hungry for Brand Stories | Mobile Websites vs Mobile Apps | Scoop.it

"An October 2012 survey by Edelman Berland and Adobe found that American consumers are looking for deeper brand engagement than banner ads and social media “like” buttons. 73% of the 1000 adults surveyed agreed with the statement, “Advertisements should tell a unique story, not just try to sell.”

 

Well, there can be no argument now about the case for business storytelling! At least as far as branding and marketing is concerned.

 

Enjoy the chart this research shows. I know I'll be using this in my work with clients!

 

Thanks to fellow curator Gregg Morris @greggvm and his Story and Narrative Scoop.it curation for finding this and sharing :)

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Jim Signorelli's comment, October 31, 2012 1:04 PM
thanks Gregg, great find!
Rescooped by Zakariyya Spain from Just Story It! Biz Storytelling
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The 50 Best Social Psychology Books on Persuasion, Influence and Understanding Your Brain

The 50 Best Social Psychology Books on Persuasion, Influence and Understanding Your Brain | Mobile Websites vs Mobile Apps | Scoop.it

Have you ever wanted to be more persuasive, convincing, or if nothing else, understand how others try to influence you? …Of course! Who hasn’t?

 

Understanding how storytelling works in persuasion, influence, and change, and the research/neuroscience that informs it all is critical if anyone is going to work with stories effectively.

 

And hooray -- Gregory Ciotti has put together his list of favorite books that help us understand persuasion, influence, change, and stories more deeply. We'll all become more articulate and better at our craft -- whether you are a consultant, storyteller, entrepreneur or CEO.

 

Some of these I've read, some I haven't -- so I can't wait to dig into this list myself.

 

I hope we all learn lots and gain lots of useable insights for our work. Enjoy!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Karen Dietz's comment, September 20, 2012 12:34 PM
Thanks for the comment Michael! Enjoy the day.
Metta Solutions's curator insight, January 8, 2013 10:07 AM

Must have list on influence !

Metta Solutions's curator insight, January 8, 2013 10:08 AM

Must have list on influence !

Rescooped by Zakariyya Spain from Just Story It! Biz Storytelling
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Telling Stories, Connectedly

Telling Stories, Connectedly | Mobile Websites vs Mobile Apps | Scoop.it
Telling stories, connectedlyScreen AfricaThere are a couple of points that are worth remembering as you try to transition to a more connected form of digital storytelling. Firstly, the audience is in control.

 

Now here is a thoughtful article that shares with us a glimpse of the future -- specifically the technologies on the horizon that will continue to change the tools we use to share our biz stories.

 

The main point of this post is the increasing importance of connecting and sharing your stories across different technology media -- computer, iPads, mobile. And in various forms -- digital stories, social media snippets, online maps, and the like. To be the most effective, your biz stories need to connect and link together -- be part of a focused whole.

 

This does not mean you have a single narrative that is shared across platforms and through different technologies. This means you have a series of biz stories that you share. Some of these stories are best shared digitally, some in social media, others face-to-face (yes, that is still a technology available to us!!), others on our website, etc. The entire collection of your biz stories create your brand, your voice, your reputation.

 

This is a good "let's step back and see the big picture" article.

 

I very much like the author's points at the end: all of these choices can be overwhelming, and get help from others to work with the new tools. Now if I just had a few more hours each day to use more of these digital tools .... :))

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Rescooped by Zakariyya Spain from Just Story It! Biz Storytelling
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The Humble Business Card Gets Superpowers With NFC [share a story!]

The Humble Business Card Gets Superpowers With NFC [share a story!] | Mobile Websites vs Mobile Apps | Scoop.it
Near-field communication, appearing on more cellphones every day, has the potential to upgrade business cards -- if you can afford them.

 

Now this is cool -- here's a way to embed a quick biz story on your business card!

 

Or for performance storytellers -- share one of your short stories to promote your work.

 

Technology is amazing. Once the chip is part of your card, you can even reprogram it when you want to share a different story. In fact, you can even go so far as to have different things on different cards. If you don't want to share a story, add some kind of promotion.

 

This is pretty pricey right now, so you may need to wait. On the other hand, it could be an awesome investment.!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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