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Create Great Video Stories with the New Google Story Builder

Create Great Video Stories with the New Google Story Builder | Mobile Websites vs Mobile Apps | Scoop.it
Collaboration has gone Google. Create a story and then share your video.

Via Robin Good, Karen Dietz
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Lino's curator insight, July 12, 2013 4:13 AM

Es una aplicación potente y muy fácil de usar que nos permite crear clips de vídeo reproduciendo una historia  con frases de texto que hayamos ideado entre dos o más personajes.

 

El video final se puede compartir directamente en Google+ o como un enlace para cualquier sitio que deseemos (por desgracia, no se muestra una vista previa o miniatura cuando se trata de compartir vídeo creado con StoryBuilder en Facebook).

 

Una gran herramienta.

 

De uso libre. (No tenemos que registrarte o iniciar sesión para acceder a ella).

 

Pruébalo: http://docsstorybuilder.appspot.com/

Richard Evans's curator insight, July 17, 2013 5:20 AM

Stories are a power communication strategy. 

N Kaspar's curator insight, August 11, 2013 6:08 AM

A tool to use for digital story telling.

Rescooped by Zakariyya Spain from Mobile Publishing Tools
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The Age of Multi-Screen Information Consumption: A Visual Analysis and Report from Google

The Age of Multi-Screen Information Consumption: A Visual Analysis and Report from Google | Mobile Websites vs Mobile Apps | Scoop.it

Robin Good: If you are interested i understanding how most people utilize and move between the use of their smartphone or tablet, to their desktops or TV screens and viceversa, this elegantly illustrated feature by Google, will definitely provide you with some new insight and some relevant data.

 

"Today 90% of our media consumption occurs in front of a screen. As consumers balance their time between smartphones, tablets, PCs and Televisions, they are learning to use these devices together to achieve their goals."

 

"...some insights from our latest research:

 

-> 90% of consumers begin a task on one device and then complete it on another device.

 

-> Smartphones are by far the most common starting point for this sequential activity.

 

-> TV no longer commands our full attention.

 

-> TV strategy should be closely aligned and integrated with the marketing strategies for digital devices.

 

In essence: "While consumers are using more than one device simultaneously, content viewed on one device can trigger specific behavior on the other.

Businesses should therefore not limit their conversion goals and calls to action to only the device where they were initially displayed."

 

 

Recommended. Both for the info as well as for its presentation and design approach. 9/10

 

 

 

Presentation Study - Report: http://www.thinkwithgoogle.com/insights/library/studies/the-new-multi-screen-world-study/

 

Infographic: http://www.thinkwithgoogle.com/insights/library/infographics/multi-screen-world-infographic/

 

Interactive PDF: http://services.google.com/fh/files/misc/multiscreenworld_final.pdf

 

Highly recommended: http://www.thinkwithgoogle.com/insights/featured/new-multi-screen-world-insight/

 

(Found via Alessio Carciofi)

 

 


Via Robin Good
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Joan Stewart's curator insight, December 26, 2012 7:35 AM

Joan Stewart: Nice scoop from Robin Good, Google is adding new app designs on an ongoing basis, easy diagram to follow what is happening with TV and Mobile mainly, they appear to be the focus.

 

Rescooped by Zakariyya Spain from Content Curation World
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App Curation and Discovery: Google Introduces Topical Collections of Great Apps with "Apps Focus" in the Play Store

App Curation and Discovery: Google Introduces Topical Collections of Great Apps with "Apps Focus" in the Play Store | Mobile Websites vs Mobile Apps | Scoop.it

Robin Good: Finding good apps is not easy. iOS or Android hve the same problem on this front. Too many apps and too much effort needed to find out which are the really good ones.

 

To solve this issue Google has just started collectting and organizing some of the best fashion apps available in its store and it has created a page dedicated just to them called "Apps Focus". This is probably the start of an ongoing effort to curate, pick and organize the very best apps available inside the Google Play Store.


"Google just added another featured area that should provide just a little more discoverability for apps with slightly narrower audiences, in the form of the "Apps Focus" section.

 

The first App Focus? Fashion and Style - bringing together a collection of some of the best apps for the chic-minded."

 

Original story: http://www.androidpolice.com/2012/09/14/google-introduces-apps-focus-on-the-play-store-bringing-together-topical-collections-of-great-apps/

 

Google Play Store: https://play.google.com/

 

 

 

 


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Rescooped by Zakariyya Spain from Content Curation World
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App Curation and Discovery: Google Introduces Topical Collections of Great Apps with "Apps Focus" in the Play Store

App Curation and Discovery: Google Introduces Topical Collections of Great Apps with "Apps Focus" in the Play Store | Mobile Websites vs Mobile Apps | Scoop.it

Robin Good: Finding good apps is not easy. iOS or Android hve the same problem on this front. Too many apps and too much effort needed to find out which are the really good ones.

 

To solve this issue Google has just started collectting and organizing some of the best fashion apps available in its store and it has created a page dedicated just to them called "Apps Focus". This is probably the start of an ongoing effort to curate, pick and organize the very best apps available inside the Google Play Store.


"Google just added another featured area that should provide just a little more discoverability for apps with slightly narrower audiences, in the form of the "Apps Focus" section.

 

The first App Focus? Fashion and Style - bringing together a collection of some of the best apps for the chic-minded."

 

Original story: http://www.androidpolice.com/2012/09/14/google-introduces-apps-focus-on-the-play-store-bringing-together-topical-collections-of-great-apps/

 

Google Play Store: https://play.google.com/

 

 

 

 


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Rescooped by Zakariyya Spain from Information Economy
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:: Google Lost Its Mojo: Content Curation is the New Search ::

:: Google Lost Its Mojo: Content Curation is the New Search :: | Mobile Websites vs Mobile Apps | Scoop.it

Robin Good: Though I had seen and scooped this article before, I must have not done a very good job of really reading it from back to back. Paul Kedroski, who wrote this over a year and half ago, really captured the historical essence of content curation on the web.

 

This is an absolutely must-read article for anyone wanting to grasp what is happening with content curation on the web, hwile seeing things in proper perspective.

 

He wrote: "What has happened is that Google's ranking algorithm, like any trading algorithm, has lost its alpha.

 

It no longer has lists to draw and, on its own, it no longer generates the same outperformance -- in part because it is, for practical purposes, reverse-engineered, well-understood and operating in an adaptive content landscape.

 

Search results ...so polluted by spam that you often started looking at results only on the second or third page...

 

...

 

There are two things that can happen now.

 

a) We could get better algorithms, which is happening to some degree, with search engines like Blekko and others.

 

b) Or, we could head back to curation, which is what I see happening, and watch new algos emerge on top of that next-gen curation again.

 

Think of Twitter as a new stab at curation, but there are plenty of other examples.

 

Yes, that sounds mad. If we couldn't index 100,000 websites in 1996 by hand, how do we propose to do 234-million by hand today?

 

The answer, of course, is that we won't -- do them all by hand, that is. Instead, the re-rise of curation is partly about crowd curation -- not one people, but lots of people, whether consciously (lists, etc.) or unconsciously (tweets, etc) -- and partly about hand curation (JetSetter, etc.).

 

We are going to increasingly see nichey services that sell curation as a primary feature, with the primary advantage of being mostly unsullied by content farms, SEO spam, and nonsensical Q&A sites intended to create low-rent versions of Borges' Library of Babylon.

 

The result will be a subset of curated sites that will re-seed a new generation of algorithmic search sites, and the cycle will continue, over and over.

 

In short, curation is the new search. It's also the old search."

 

Must read. 9/10

 

Full article: http://www.businessinsider.com/googles-search-algorithm-is-spinning-out-of-control-2011-1

 

 


Via Robin Good, LLatipi
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Robin Good's comment, July 11, 2012 1:10 AM
Thank you Ishak.
Stewart-Marshall's comment, July 11, 2012 11:40 AM
Excellent - a very prophetic analysis - wished I'd read it a year and half ago :-)
Beth Kanter's comment, July 11, 2012 12:34 PM
I only use google like a phone book -when I'm looking for a specific reference. But if I'm doing research on a topic, my strategy for years has been to go to the key sources (curators) and look through their libraries. I find the lack of context that search returns - makes me want to throw up. It is a much better experience to see it in context through the yes of someone who knows the content area.
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The Age of Multi-Screen Information Consumption: A Visual Analysis and Report from Google

The Age of Multi-Screen Information Consumption: A Visual Analysis and Report from Google | Mobile Websites vs Mobile Apps | Scoop.it

Robin Good: If you are interested i understanding how most people utilize and move between the use of their smartphone or tablet, to their desktops or TV screens and viceversa, this elegantly illustrated feature by Google, will definitely provide you with some new insight and some relevant data.

 

"Today 90% of our media consumption occurs in front of a screen. As consumers balance their time between smartphones, tablets, PCs and Televisions, they are learning to use these devices together to achieve their goals."

 

"...some insights from our latest research:

 

-> 90% of consumers begin a task on one device and then complete it on another device.

 

-> Smartphones are by far the most common starting point for this sequential activity.

 

-> TV no longer commands our full attention.

 

-> TV strategy should be closely aligned and integrated with the marketing strategies for digital devices.

 

In essence: "While consumers are using more than one device simultaneously, content viewed on one device can trigger specific behavior on the other.

Businesses should therefore not limit their conversion goals and calls to action to only the device where they were initially displayed."

 

 

Recommended. Both for the info as well as for its presentation and design approach. 9/10

 

 

 

Presentation Study - Report: http://www.thinkwithgoogle.com/insights/library/studies/the-new-multi-screen-world-study/

 

Infographic: http://www.thinkwithgoogle.com/insights/library/infographics/multi-screen-world-infographic/

 

Interactive PDF: http://services.google.com/fh/files/misc/multiscreenworld_final.pdf

 

Highly recommended: http://www.thinkwithgoogle.com/insights/featured/new-multi-screen-world-insight/

 

(Found via Alessio Carciofi)

 

 


Via Robin Good
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Joan Stewart's curator insight, December 26, 2012 7:35 AM

Joan Stewart: Nice scoop from Robin Good, Google is adding new app designs on an ongoing basis, easy diagram to follow what is happening with TV and Mobile mainly, they appear to be the focus.