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Google Plus Local and Mobile Websites for Small Businesses
All About Mobile Sites And How To Build Them
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Measuring Intent - Determining the tipping point in your sales cycle

Measuring Intent - Determining the tipping point in your sales cycle | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Thursday, September 25, 2014 11:00 AM – 12:00 PM Pacific Time Our analytics platforms – Google Analytics and Adobe Analytics – do a great job surfacing “attrition” and “engagement” metrics like Bounce Rate, Funnel Abandonment, Pages per
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Apple's iPhone 6 event: Everything you need to know - VentureBeat

Apple's iPhone 6 event: Everything you need to know - VentureBeat | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
VentureBeat Apple's iPhone 6 event: Everything you need to know VentureBeat A 4.7-inch screen would be a significant upgrade over the 4-inch display on the iPhone 5 and 5S, and it would finally allow Apple to compete with leading Android devices,...
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Responsive sites score more sales than mobile apps, report finds - ITBusiness.ca

Responsive sites score more sales than mobile apps, report finds - ITBusiness.ca | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Responsive sites score more sales than mobile apps, report findsITBusiness.caHere's a question for you – does it make more sense to build a mobile app for your business, or should you create a responsive website instead?
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The State Of Mobile Marketing: It's The Best Of Times And The Worst Of Times

The State Of Mobile Marketing: It's The Best Of Times And The Worst Of Times | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Would paraphrasing Charles Dickens' classic A Tale of Two Cities be considered the infusing of pop culture into an article dealing with marketing, advertising and branding?
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Google sends anti-Flash Player messages to mobile web browsers - Inquirer

Google sends anti-Flash Player messages to mobile web browsers - Inquirer | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Google sends anti-Flash Player messages to mobile web browsers
Inquirer
GOOGLE HAS ADDED a function to its internet search engine to identify websites that won't run properly on some mobile web browsers.
TheCurator's insight:

Es gibt immer noch Firmen, die auf Ihren Websites Flash anwenden. Einige Unternehmen haben sogar noch vor kurzer Zeit 'WebeAgenturen' viel Geld gezahlt um diesen Flash-Schrott zu produzieren. Unglaublich. Jetzt nimmt Google die Initiative und warnt mobile Nutzer (ios und androit) vor diesen Sites.

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Mobile Ad Spending To Blow Past Newspapers, Magazines, Radio This Year

Mobile Ad Spending To Blow Past Newspapers, Magazines, Radio This Year | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Revenues from ads running on smartphones and tablets will outstrip those from newspaper, magazine and radio ads for the first time in the U.S. this year, according to a new report from eMarketer. Mobile ad revenues will jump 83%, to $17.7 billion.
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Amazon's big bet: How a smartphone intensifies war with Apple, Google - CNET

Amazon's big bet: How a smartphone intensifies war with Apple, Google - CNET | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
The online retailer treads into new territory that will test its strategy of selling products at cost. (Amazon is set to make an entrance into the smartphone world, but can they make a dent in the market?
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Why small businesses should use Google My Business: an expert guide - Simply Business knowledge

Why small businesses should use Google My Business: an expert guide - Simply Business knowledge | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Simply Business knowledge
Why small businesses should use Google My Business: an expert guide
Simply Business knowledge
... use Google My Business: an expert guide. By Sabbir Ahmed; 4 June 2014.
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Google drops a tasty hint that Android 5.0 is coming soon

Google drops a tasty hint that Android 5.0 is coming soon | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Looks like Google might skip over 4.5 and go straight to 5.0 for the next version of Android, but which tasty treat will it be? (Is Android 5.0 closer than you might think?
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Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study] | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Google research reveals 34 percent of consumers on tablets or computers will also go to a store. And these people are ready to buy once they are in a store, as 18 percent of local searches lead to sales, compared to 7 percent for non-local searches.
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21 Simple Ways to Get More Followers for Your Google Plus Business Page

21 Simple Ways to Get More Followers for Your Google Plus Business Page | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
With its business-friendly features and implications for Google search, here's how you can supercharge your page on the network now.
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Google's 25 Rules For Building A Better Mobile Site

Google's 25 Rules For Building A Better Mobile Site | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Google researchers listened to 119 hours of user complaints about mobile websites. Heres what they learned.
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Google Takes On Microsoft For Productivity Dominance Of Apple's Mobile Platform - TechCrunch

Google Takes On Microsoft For Productivity Dominance Of Apple's Mobile Platform - TechCrunch | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
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Google Takes On Microsoft For Productivity Dominance Of Apple's Mobile Platform
TechCrunch
Earlier today Google released Docs and Sheets, two productivity applications for iOS. The unified apps work across iPhone and iPad devices.
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Rev up your responsive web presence.

Rev up your responsive web presence. | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Firstcom creates dynamic brand activation programmes across all aspects of digital, identity, advertising and marketing. (It's amazing the number of sites that are not mobile enabled. They are missing a trick, for sure.
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Will Apple's Rumored Digital Wallet Work Where Others Have Failed? - 24/7 Wall St.

Will Apple's Rumored Digital Wallet Work Where Others Have Failed? - 24/7 Wall St. | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Will Apple's Rumored Digital Wallet Work Where Others Have Failed?
24/7 Wall St.
Google Inc.'s (NASDAQ: GOOG) Wallet has been less than a smash hit, and Apple's own Passbook digital wall has done little better.
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A Guide to Mobile-Friendly Design and Content Organization

A Guide to Mobile-Friendly Design and Content Organization | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Implementing a mobile-friendly website for your business is imperative to giving consumers who own smartphones the best digital experience.
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Pressure Grows on EU Regulator to Rethink Google Settlement - New York Times

Pressure Grows on EU Regulator to Rethink Google Settlement - New York Times | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
New York Times Pressure Grows on EU Regulator to Rethink Google Settlement New York Times In the examples from Yelp's evidence shared with the commission this year, the current deal would still steer about half of users' clicks to areas of a search...
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Google Removes Authorship Photos and Google+ Circle Counts From Search Results

Google Removes Authorship Photos and Google+ Circle Counts From Search Results | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Google's getting rid of author profile pictures and Google+ circle counts in search results. Here's what you need to know. (Google's getting rid of author profile pictures and Google+ circle counts on desktop and mobile search.
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Google Plus Local Pages vs. Google Plus Business Pages

More info at http://digitalreadymarketing.com/google-plus-local-pages-vs-google-plus-business-pages/ | Google plus local pages lets you control maps. Google plus business pages are essentially...
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Mobile SEO Best Practices in 2014 - 'Net Features - Website Magazine

Mobile SEO Best Practices in 2014 - 'Net Features - Website Magazine | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
By Travis Bliffen, Stellar SEO :: Anyone working in the online community should be well aware of the growing bias toward browsing and buying from mobile devices. If you as marketers, Web professionals or business owners ...
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Search Apps Stealing Mobile Search Ad Revenues from Google ...

Search Apps Stealing Mobile Search Ad Revenues from Google ... | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Google's dominance in paid search is taking a hit from the number of mobile apps that users are using on a daily basis, apps that often use alternative sources of revenue generation outside of Google ads.
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Google+ Local Places vs Google+ Business Pages

Google+ Local Places vs Google+ Business Pages | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Highlighting the similarities and differences between Google+ Local and Business Pages and their relevance for a business to establish their web presence. (Useful info: Google+ Local Places vs Google+ Business Pages The Touch Marketing Inc.
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Going Local: How Advertisers Can Extend Their Relevance with Search – Think Insights – Google

Going Local: How Advertisers Can Extend Their Relevance with Search – Think Insights – Google | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
New research shows that four in five U.S. smartphone users believe search ads should be relevant to their city, zip code or immediate surroundings. By adopting a local strategy—one that takes people’s locations into consideration—businesses can provide consumers with the information they need to take action.
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How to achieve high mobile search rankings - WhaTech

How to achieve high mobile search rankings - WhaTech | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
How to achieve high mobile search rankings
WhaTech
To further increase rankings, retailers should include features for mobile users, such as an easy-to-use search bar and bigger, finger-friendly buttons.
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How Semantic Search is Changing Insurance Industry Digital Marketing - Small Business Trends

How Semantic Search is Changing Insurance Industry Digital Marketing - Small Business Trends | Google Plus Local and Mobile Websites for Small Businesses | Scoop.it
Small Business Trends
How Semantic Search is Changing Insurance Industry Digital Marketing
Small Business Trends
Gone are the days of paying an “SEO” to buy a bunch of links and stuff your website full of local keywords.
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