Trends in Mobile Web use
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Mobile Marketing: 50 Percent of Marketers Have No Idea - Business 2 Community

Mobile Marketing: 50 Percent of Marketers Have No Idea - Business 2 Community | Trends in Mobile Web use | Scoop.it
Business 2 Community
Mobile Marketing: 50 Percent of Marketers Have No Idea
Business 2 Community
See where your customers are coming from and what percentage of your site traffic is from mobile devices.

Via Carol Standing
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Carol Standing's curator insight, February 4, 2013 1:31 PM

You can't afford to NOT know how much traffic is coming to your website via mobile web!!!

Trends in Mobile Web use
Knowledge, opinion and speculation on the developments in Mobile Web
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The new mobile display ecosystem: What does the future hold?

The new mobile display ecosystem: What does the future hold? | Trends in Mobile Web use | Scoop.it
The New Mobile Display Ecosystem report, published by Econsultancy in association with OpenX, includes insights from more than 20 leaders in mobile marketing, publishing and technology.
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Have responsive and adaptive design made the app vs mobile web debate irrelevant?

Have responsive and adaptive design made the app vs mobile web debate irrelevant? | Trends in Mobile Web use | Scoop.it
A few years ago, there was much debate around the best mobile solution for businesses: native apps or stand alone mobile sites.
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Eight inspirational examples of mobile innovation from Asia

Eight inspirational examples of mobile innovation from Asia | Trends in Mobile Web use | Scoop.it
If you are looking solely at Western countries for new mobile innovations, you are looking in the wrong place.
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The importance of mobile banking for customer experience

The importance of mobile banking for customer experience | Trends in Mobile Web use | Scoop.it
Generally, people’s impressions of banks aren’t too positive. The credit crunch, banker’s bonuses, overdraft fees and call centre queues are some common negative associations in people’s minds.
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32% of UK consumers make purchases on a smartphone: stats

32% of UK consumers make purchases on a smartphone: stats | Trends in Mobile Web use | Scoop.it
UK consumers are far ahead of Europe in terms of using smartphones for online shopping.
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Oral sex app will get tongues wagging, but gives no guide to the feminine south

Oral sex app will get tongues wagging, but gives no guide to the feminine south | Trends in Mobile Web use | Scoop.it
Emer O'Toole: New Lick This app claims to help improve your cunnilingus technique but slobbering on a phone might not hit the spot
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More than 40% of online adults are multi-device users: stats

More than 40% of online adults are multi-device users: stats | Trends in Mobile Web use | Scoop.it
This comes from a new multi-device study, conducted by Facebook in collaboration with GfK, revealing people’s behaviour when it comes to moving across devices (smartphone, tablet and desktop) on a day-to-day basis.
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The importance of responsive design for B2B companies

Out of the entire FTSE 100, only two companies use responsive design. One of these is a Chilean mining company (Antofagasta), the other a UK based commercial property company (Land Securities Group).
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Depop’s app trumps eBay with a slick combination of m-commerce and social

Depop’s app trumps eBay with a slick combination of m-commerce and social | Trends in Mobile Web use | Scoop.it
Depop was launched in April 2013 and has achieved 200,000 downloads from the App Store so far.
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WhatsApp deal - Facebook snaps up messaging service in their largest acquisition

WhatsApp deal - Facebook snaps up messaging service in their largest acquisition | Trends in Mobile Web use | Scoop.it
Massive purchase is Facebook’s largest ever and comes after Google reportedly made $1bn offer for the company last year
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Thinking mobile first? Think again...

Thinking mobile first? Think again... | Trends in Mobile Web use | Scoop.it
In a world where device fragmentation is increasing, taking a mobile-first approach is yesterday's thinking.
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Does M&S deliver the best mobile customer satisfaction?

Does M&S deliver the best mobile customer satisfaction? | Trends in Mobile Web use | Scoop.it
M&S and Tesco have the best mobile websites among the UK’s top 10 retailers, according to a new report.
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How the UK's favourite restaurants are performing on mobile

How the UK's favourite restaurants are performing on mobile | Trends in Mobile Web use | Scoop.it
This is a call to all restaurants, chain or non-chain: having a mobile optimised site is an absolute must for driving the ravenous hordes through your doors.
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The ultimate guide to personalisation: upselling and persuasion

The ultimate guide to personalisation: upselling and persuasion | Trends in Mobile Web use | Scoop.it
As technology has advanced, so has the online marketer’s ability to shape website utility and brand perceptions.
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The last few inches of marketing is about relationship building

The last few inches of marketing is about relationship building | Trends in Mobile Web use | Scoop.it
A different digital world is on the horizon: one of sensors and beacons ready to pinpoint our location to within a few inches.
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Smartphone UX: five key insights from UK retailers

Smartphone UX: five key insights from UK retailers | Trends in Mobile Web use | Scoop.it
How well are the UK’s retail sites performing for smartphone users?
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Seven useful tips to help with your mobile copywriting

Seven useful tips to help with your mobile copywriting | Trends in Mobile Web use | Scoop.it
Among the many challenges businesses face while creating an optimised experience for smartphone users is how to deal with mobile copywriting.
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What are iBeacons and why they might change marketing?

What are iBeacons and why they might change marketing? | Trends in Mobile Web use | Scoop.it
As a relative newcomer to the digital marketing world, I've decided to write a series of 'beginner's guides' to uncover what is meant by certain terms, trends and technological advances in digital; being both a travel guide and a personal investigation.
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Eight great examples of mobile marketing from Southeast Asia

Eight great examples of mobile marketing from Southeast Asia | Trends in Mobile Web use | Scoop.it
Mobile penetration varies hugely among APAC nations, however in developed countries such as Hong Kong and Singapore more than three-quarters of the population own a smartphone.
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Responsive, adaptive, mobile or native? What's the best option?

You may have read in the press last week that obese football fans at this year’s World Cup in Brazil we have access to extra-large seats (and half price tickets!!). What this shows is that one size (or seat) does not fit all!
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Google click-to-call used by more than 40% of mobile searchers

Google click-to-call used by more than 40% of mobile searchers | Trends in Mobile Web use | Scoop.it
Google and Ipsos have published new research intended to detail the use of click-to-call in mobile search.
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65% of global smartphone owners use Android OS: stats

65% of global smartphone owners use Android OS: stats | Trends in Mobile Web use | Scoop.it
In a sideways blow to Apple, Windows Phone and Blackberry, Android is now the dominant operating system of mobile users worldwide.
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20 stunning examples of minimal mobile UI design

20 stunning examples of minimal mobile UI design | Trends in Mobile Web use | Scoop.it
Some of the best web and mobile app designs have a very limited colour range. Two or three colours can be more than enough, and I find that a restrained approach to colour works especially well on de-cluttered interfaces.
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Mobile SEO: what should you be thinking about?

Mobile SEO: what should you be thinking about? | Trends in Mobile Web use | Scoop.it
Our SEO Best Practice Guide is always one of the most popular reports on Econsultancy, and last week we posted a significant update to the guide.
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