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How the physics of social media could kill your marketing strategy

How the physics of social media could kill your marketing strategy | mobile warrior | Scoop.it
There are two colliding factors that are slowly killing your marketing strategy. Here is a plan to fight back.
 
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10 Ways You're Killing Your Credibility

10 Ways You're Killing Your Credibility | mobile warrior | Scoop.it
Credibility is everything in the business world. It's hard to build but easy to destroy. And your success depends on it.
 
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Samsung pays Apple $1 Billion sending 30 trucks full of 5 cent coins

Samsung pays Apple $1 Billion sending 30 trucks full of 5 cent coins | mobile warrior | Scoop.it
PaperBlog - This morning more than 30 trucks filled with 5-cent coins arrived at Apple’s headquarters in California. Initially, the security company that
 
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Information Diet: Be a Creator, not a Consumer

Information Diet: Be a Creator, not a Consumer | mobile warrior | Scoop.it
Clay Johnson hammered it in deeply: we need to behave differently, or we will information obese. Author and…
 
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J-P De Clerck's comment, March 15, 2:13 PM
Create, curate, disconnect ;)
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Bruce Sterling: Brands are in an earthquake

Bruce Sterling:  Brands are in an earthquake | mobile warrior | Scoop.it
I’m a voracuious reader, and for ages I’ve been consuming the books of Bruce Sterling with red glowing…
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No One Can Beat an Astronaut!

No One Can Beat an Astronaut! | mobile warrior | Scoop.it
They are all here: Guy Kawasaki, the people from Glee, Bruce Sterling, presenters from National Geographic… at SxSWi,…
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Inside Google's Top Secret Glass Foundry Event

Inside Google's Top Secret Glass Foundry Event | mobile warrior | Scoop.it
Earlier this month Google held two top secret Glass Foundry events in NYC and San Francisco. Developers who attended the closed-door events were required to sign pretty extensiv...
 
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The End of the Web, Search, and Computer as We Know It | Wired Opinion | Wired.com

The End of the Web, Search, and Computer as We Know It | Wired Opinion | Wired.com | mobile warrior | Scoop.it
It all began with the “lifestream,” a phenomenon that I predicted in the 1990s and shared in the pages of Wired almost exactly 16 years ago.
 
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You’re an entrepreneur? Fine, leave me alone… go create your own business.

You’re an entrepreneur? Fine, leave me alone… go create your own business. | mobile warrior | Scoop.it
Oh sweet Dilbert, I met another entrepreneur today. At the hairdresser. See, apparently the world is full of…
 
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Learning to Love the Robots That Will Soon Buy and Sell All Media | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age

Learning to Love the Robots That Will Soon Buy and Sell All Media | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age | mobile warrior | Scoop.it
i believe that all online and offline media --" at least the majority of it" -- will be bought and sold through technology that matches an ad with a person in real-time.
 
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The funnel is dead. The new consumer decision journey

The funnel is dead. The new consumer decision journey | mobile warrior | Scoop.it
Here is a graphic I use all the time to describe the consumer decision journey (CDJ). I like to say that the funnel is dead, because it’s outdated.
 
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90% Of 18-29 Year-Olds Sleep With Their Smartphones

90% Of 18-29 Year-Olds Sleep With Their Smartphones | mobile warrior | Scoop.it
Alas, they're wrecking our lives....
 
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How To Brand Yourself On A Small Budget - Forbes

How To Brand Yourself On A Small Budget - Forbes | mobile warrior | Scoop.it
It is often said you will be judged in the first ten seconds of meeting someone.
 
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The 3 Best Social Media Tactics to Get More Customers | Social Media Today

The 3 Best Social Media Tactics to Get More Customers | Social Media Today | mobile warrior | Scoop.it
Social media can be used effectively to drive sales.Because it helps you distribute marketing messages further, faster, and cheaper than ever before.But most companies struggle, or don't see any return at all.The reason has nothing to do with how...
 
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Zachary Quinto vs. Leonard Nimoy: "The Challenge"

What happens when old school goes head to head with new school in a battle of speed and wits? Leonard Nimoy takes on newbie Zachary Quinto and his all-new Au...
 
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Eric Schmidt: television is 'already over' - Telegraph

Eric Schmidt: television is 'already over' - Telegraph | mobile warrior | Scoop.it
Internet video sites should no longer be considered as rivals to television as they have already displaced the medium, Google executive chairman Eric Schmidt has said.
 
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Let’s get physical….

Let’s get physical…. | mobile warrior | Scoop.it
For way too long, digital and social media have been regarded as two exotic planets, floating out there…
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Jason Silva: brands and people have to think exponentially

Jason Silva: brands and people have to think exponentially | mobile warrior | Scoop.it
Media artist documentary filmmaker and philosopher Jason Silva’s energy is contagious and relentless. Mind you, he is just…
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SxSW 2013: The connected costumer

SxSW 2013: The connected costumer | mobile warrior | Scoop.it
SxSW is like a giant puzzle. Hundreds of keynotes and panels are being held, endless discussions take place…
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No, You Don’t Have a Brand… | The Dignified Devil

No, You Don’t Have a Brand… | The Dignified Devil | mobile warrior | Scoop.it
Written by The Dignified Devil In the modern world, a few things bubble to the top and get overused, over-thought, and indiscriminately applied. Nothing is a
 
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What Separates a Good Data Scientist from a Great One

What Separates a Good Data Scientist from a Great One | mobile warrior | Scoop.it
The great data scientist in four traits.
 
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people are awesome!

people are awesome! | mobile warrior | Scoop.it

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Heliade | Social Media : There is an app for that !

Heliade | Social Media : There is an app for that ! | mobile warrior | Scoop.it

 

 
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Facebook aims for luxury brands with study into how the rich use social

Facebook aims for luxury brands with study into how the rich use social | mobile warrior | Scoop.it
You’d be forgiven for thinking that the super-rich had better things to do with their time than Facebook-stalk their friends, but you’d be wrong.
 
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10 Things Julius Caesar could have taught us about business, leadership, marketing (and even social media)

10 Things Julius Caesar could have taught us about business, leadership, marketing (and even social media) | mobile warrior | Scoop.it
Here are a few lessons Gaius Julius Caesar might have taught us were he alive today.  He ultimately met a pretty brutal end, but until that point, the guy was so successful that his last name becam...
 
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Digital Strategy Does Not Equal IT Strategy

Digital Strategy Does Not Equal IT Strategy | mobile warrior | Scoop.it
Replacing clipboards with iPads is not the solution. Here's what Royal Caribbean tried.
 
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