As 2012 is officially over and we've now welcomed in another year, we reached out to a few industry professionals to see what their thoughts are for the year ahead.
Via Alex Butler, Jesús Hernández
Join Scoop.it for Free
Share ideas that matter on the social web and experience
the benefits of curating the world's best content.
I don't have a Facebook, a Twitter or a LinkedIn account
Already have an account: Login
|
Rescooped by Martin (Marty) Smith from Tecnologías Mobile onto Mobile Revolution |
Scoop.it!
Via Alex Butler, Jesús Hernández
Martin (Marty) Smith's insight:
I don't usually like these single paragraph round up of experts. This time I do like it because of the ability to look across this group of mobile experts and see what ideas they share such as:
* The undeniably of mobile.
* The importance of tablets.
* Responsive Design is not enough.
* Mobile is different.
There are many coded messages here such as we don't know what we don't know and it scares us a little. A little fear in the Internet marketing space is not a bad thing (lol).
Delete the scoop?
Are you sure you want to delete this scoop?
Yes
 Your new post is loading...
Scoop.it!
Getting your app discovered is the fundamental challenge every app marketer faces. With millions of apps across iOS, Android, Windows Phone, and other platforms, standing out in the boundless sea of available apps is becoming increasingly difficult.
The best app marketers will pursue a comprehensive, well-rounded app marketing strategy that includes pre-launch work and post-launch work. The best strategies will include organic and paid app marketing channels.
Here’s the complete guide to app marketing that every app owner needs to follow.
Before Launch
Contrary to popular belief, your marketing strategy needs to start well before your app goes live in the app store. Like any successful product, understanding who your customers are and where you can find them is one of the most important pieces of the app marketing puzzle. There are a few steps you need to take before you launch your app:
Read more: http://bit.ly/JkeEHT Via Martin Gysler Delete the scoop?
Are you sure you want to delete this scoop?
Yes
|
How is mobile evolving - another view from Econsultancy