2d-codeThe QR Code Takes to TelevisionPower RetailThe QR code will star in a new cross-channel initiative which sees HSN viewers access the retailer's mobile site by snapping a photo with their smartphones.
Mobile usage in retail is on the rise—every year we see an increasing number of shopping queries originate from mobile phones. As mobile continues to proliferate, it’s also fundamentally changing the way people shop. Mobile and shopping are made for each other.
Nordstrom's embeds secret message in giant QR codeSioux Falls Argus LeaderA crew installs pieces of a quick response, or QR, code measuring 24 feet by 24 feet on top of Nordstrom Automotive's ZWAK Inventory Processing building in rural Garretson.
Blue Marble™ enables any business to transform its rooftop into a space-accessible billboard by integrating a dynamic QR code into the physical site, taking an aerial or satellite image from space and making it accessible in leading navigation applications like Google Earth® and Google Maps®.
Plus rien n’arrête la progression des tendances publicitaires aux États-Unis; alors que la firme de recherche Comscore indiquait plus tôt cette année que le nombre de publicitaires achetant des espaces sur des appareils mobiles avaient bondi de 120 pour cent, voilà qu’une autre firme, eMarketer, annonce que les dépenses publicitaires sur les téléphones intelligents et autres tablettes atteindront 1 milliard $ US chez nos voisins du Sud cette année, un record.
Three of Germany’s mobile networks — Telefonica, T-Mobile and Vodafone — are launching a new offer for their shared mobile payment service, mpass. Smartphones can now be used as digital admission tickets for a special exhibition at Berlin’s Museum Island.
The tickets are paid for on the next mobile phone bill while a QR code on the mobile’s display opens the museum turnstiles. Other museums are planning to offer the mobile payment service in the future. No app is needed. Paying for tickets is just as easy as buying them: the amount is simply added to the monthly mobile phone bill.
Historical Facts: CRM enables and improves the tracking system, particularly of raw data over a considerable period. This allows better forecast of trends and customer requirements based on previous facts. Although this may not predict accurately what will happen, however it enables tracking and predicting what the next move would be.
You’re now one step closer to experiencing and interacting with a 3D mirror of the real world within your browser with Google MapsGL. Google MapsGL takes Google Maps and harnesses the power of Web Graphics Library (WebGL) to create far richer visuals and animations.
Imagine walking down your city’s main thoroughfare one morning and you turn the corner to see a massive black and white sporadically-checkered pattern sprawled out on the side of a building in the shape of a square. Immediately you peg it as one of those QR codes you see printed in magazines and on the sides of shipping containers. You get out your nifty smartphone, access the bar code reader you downloaded last week (because it’s free) and hold your camera up to focus in on the huge QR code presented before you. Meanwhile, several other pedestrians are doing the same thing nearby. Who knows how many people can see such a massive display? At any rate, the scanned bar code takes you to a website notifying you of a new club opening in that building. Whether you’re a club hound or not, surely you’d admit that was a worthy marketing ploy.
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