Mobile - Mobile Marketing
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QR Portfolio School of Rock

QR Portfolio School of Rock | Mobile - Mobile Marketing | Scoop.it
RT @dotsinabox: Tomorrow, one of our #QRcode clients is having the ribbon cutting and Grand Opening of their 2nd location #weston http://t.co/BQyXUKU0...

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TechCrunch | Adobe Acquires Developer Of HTML5 Mobile App Framework PhoneGap Nitobi

TechCrunch | Adobe Acquires Developer Of HTML5 Mobile App Framework PhoneGap Nitobi | Mobile - Mobile Marketing | Scoop.it
Adobe has acquired Nitobi Software, the creator of HTML5 mobile app framework PhoneGap and PhoneGap Build. Financial terms of the deal were not disclosed.
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White Paper Mobile | studioweb.lesoir.be

White Paper Mobile | studioweb.lesoir.be | Mobile - Mobile Marketing | Scoop.it

Today’s explosion in Mobile media, Mobile websites and Mobile applications is forcing advertisers to rethink their media strategies and raises the question of their brand presence in the mobile arena.

We wrote this White Paper to help advertisers address the most important questions asked when going mobile. This paper covers the Mobile Internet in Belgium, including Tablets and Smartphones.

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The QR Code Takes to Television - Power Retail

The QR Code Takes to Television - Power Retail | Mobile - Mobile Marketing | Scoop.it
2d-codeThe QR Code Takes to TelevisionPower RetailThe QR code will star in a new cross-channel initiative which sees HSN viewers access the retailer's mobile site by snapping a photo with their smartphones.

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Calling All Ice Cream Sandwich Lovers

Live: YouTube.com/Android, 10/19/11, 10AM, Hong Kong Time (HKT)...
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Official Google Blog: Building an amazing mobile shopping experience with Google Commerce Search

Official Google Blog: Building an amazing mobile shopping experience with Google Commerce Search | Mobile - Mobile Marketing | Scoop.it

Mobile usage in retail is on the rise—every year we see an increasing number of shopping queries originate from mobile phones. As mobile continues to proliferate, it’s also fundamentally changing the way people shop. Mobile and shopping are made for each other.

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QR codes may be Holy Grail for marketers fanatical about connecting with gadget-savvy youth - The Economic Times

QR codes may be Holy Grail for marketers fanatical about connecting with gadget-savvy youth - The Economic Times | Mobile - Mobile Marketing | Scoop.it
Quick Response or QR codes may sound like a mouthful of tech gobbledygook to many but they could be the Holy Grail for marketers fanatical about connecting with gadget-savvy youth.

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Nordstrom's embeds secret message in giant QR code - Sioux Falls Argus Leader

Nordstrom's embeds secret message in giant QR code - Sioux Falls Argus Leader | Mobile - Mobile Marketing | Scoop.it
Nordstrom's embeds secret message in giant QR codeSioux Falls Argus LeaderA crew installs pieces of a quick response, or QR, code measuring 24 feet by 24 feet on top of Nordstrom Automotive's ZWAK Inventory Processing building in rural Garretson.

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9 Tips for Optimizing Your Website for Mobile Users

9 Tips for Optimizing Your Website for Mobile Users | Mobile - Mobile Marketing | Scoop.it
A mobile website is an entirely different animal from a traditional website.Follow these best practices to develop a successful mobile presence.
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Dossier communication & publicité digitale : Internet & mobile - Marketing Professionnel

Dossier communication & publicité digitale : Internet & mobile - Marketing Professionnel | Mobile - Mobile Marketing | Scoop.it
Dossier spécial communication digitale (Internet et mobile), e-publicité. Les chiffres de la publicité sur Internet, les nouveaux outils de communication ...
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Blue Marble

Blue Marble | Mobile - Mobile Marketing | Scoop.it

Blue Marble™ enables any business to transform its rooftop into a space-accessible billboard by integrating a dynamic QR code into the physical site, taking an aerial or satellite image from space and making it accessible in leading navigation applications like Google Earth® and Google Maps®.

 

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Le marché publicitaire mobile explose aux États-Unis : pieuvre.ca

Le marché publicitaire mobile explose aux États-Unis : pieuvre.ca | Mobile - Mobile Marketing | Scoop.it

Plus rien n’arrête la progression des tendances publicitaires aux États-Unis; alors que la firme de recherche Comscore indiquait plus tôt cette année que le nombre de publicitaires achetant des espaces sur des appareils mobiles avaient bondi de 120 pour cent, voilà qu’une autre firme, eMarketer, annonce que les dépenses publicitaires sur les téléphones intelligents et autres tablettes atteindront 1 milliard $ US chez nos voisins du Sud cette année, un record.

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German Networks Using QR Codes to Grant Access to Museums | M ...

Three of Germany’s mobile networks — Telefonica, T-Mobile and Vodafone —
are launching a new offer for their shared mobile payment service, mpass.
Smartphones can now be used as digital admission tickets for a special
exhibition at Berlin’s Museum Island.


The tickets are paid for on the next mobile phone bill while a QR code on the
mobile’s display opens the museum turnstiles. Other museums are planning to
offer the mobile payment service in the future.
No app is needed. Paying for tickets is just as easy as buying them: the
amount is simply added to the monthly mobile phone bill.


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QR codes could bridge the gap between print and online journalism | Astillero

QR codes could be used with success in printed media to cross the gap between the limitations of print and the possibilities of online rich media.
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Mobile Coupons Pit Convenience Against Privacy for Some Consumers - eMarketer

Mobile Coupons Pit Convenience Against Privacy for Some Consumers - eMarketer | Mobile - Mobile Marketing | Scoop.it
Marketers have the opportunity to make trade-offs worth it for users. Mobile coupons are still a niche activity among mobile users, but usage is growing at a fast pace.
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Best Marketing Ideas • Best 5 ways how CRM tools improve company sales. ...

Best Marketing Ideas • Best 5 ways how CRM tools improve company sales. ... | Mobile - Mobile Marketing | Scoop.it

Historical Facts: CRM enables and improves the tracking system, particularly of raw data over a considerable period. This allows better forecast of trends and customer requirements based on previous facts. Although this may not predict accurately what will happen, however it enables tracking and predicting what the next move would be.

 

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Official Google Blog: Step inside the map with Google MapsGL

You’re now one step closer to experiencing and interacting with a 3D mirror of the real world within your browser with Google MapsGL. Google MapsGL takes Google Maps and harnesses the power of Web Graphics Library (WebGL) to create far richer visuals and animations.

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10 Cool And Inspiring Uses Of QR Codes: The Latest Hottest Thing

10 Cool And Inspiring Uses Of QR Codes: The Latest Hottest Thing | Mobile - Mobile Marketing | Scoop.it
According to comScore, in June 2011, 14 million mobile users in the US scanned a QR code on their mobile device.
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QR-Twitter. All twitter workers in a QR-Code

All twitter workers in a QR-Code. Scan it and click on each module.
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WEB 3.0, LE FUTUR DU WEB D'ICI 2050 ( WwwFashionForYou.fr )

WEB 3.0, LE FUTUR DU WEB D'ICI 2050...

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What Role Will Mobile Play This Holiday Season? - eMarketer

What Role Will Mobile Play This Holiday Season? - eMarketer | Mobile - Mobile Marketing | Scoop.it
Smartphone and tablet owners plan holiday purchases on mobile devices. For the past few years, retailers have been fine-tuning their mobile offerings in advance of the holiday season.
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The Promotional Potential of QR Codes

The Promotional Potential of QR Codes | Mobile - Mobile Marketing | Scoop.it

Imagine walking down your city’s main thoroughfare one morning and you turn the corner to see a massive black and white sporadically-checkered pattern sprawled out on the side of a building in the shape of a square. Immediately you peg it as one of those QR codes you see printed in magazines and on the sides of shipping containers. You get out your nifty smartphone, access the bar code reader you downloaded last week (because it’s free) and hold your camera up to focus in on the huge QR code presented before you. Meanwhile, several other pedestrians are doing the same thing nearby. Who knows how many people can see such a massive display? At any rate, the scanned bar code takes you to a website notifying you of a new club opening in that building. Whether you’re a club hound or not, surely you’d admit that was a worthy marketing ploy.


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Le téléphone portable en guise de clé de voiture expérimenté à Toulouse

Le téléphone portable en guise de clé de voiture expérimenté à Toulouse | Mobile - Mobile Marketing | Scoop.it
Un téléphone portable servant de clé de voiture et capable de vous guider jusqu'au véhicule dans un parking, technologie développée en première...
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Marketing mobile : déjà une réalité ?

Notre étude présentée en exclusivité à l’occasion de la soirée d’ouverture du Top/Com/Consumer 2011 permet de mesurer la connaissance qu’ont les consommateurs des nouveaux outils mobiles ainsi que ...
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