Mobile - Mobile Marketing
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Lendemains de Fête de Noël : Mal de crâne en perspective pour certains IT Managers …

Lendemains de Fête de Noël : Mal de crâne en perspective pour certains IT Managers … | Mobile - Mobile Marketing | Scoop.it
Tombant par hasard sur une chronique à la télévision faisant la rétrospective de l'évolution des cadeaux de noël, j'ai appris qu'autrefois les enfants sages recevaient comme cadeau une orang...
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Free Mobile : Xavier Niel fait monter la pression et étrille ses concurrents

Free Mobile : Xavier Niel fait monter la pression et étrille ses concurrents | Mobile - Mobile Marketing | Scoop.it
A quelques jours du lancement des premières offres de l'opérateur mobile, son patron multiplie les attaques en piqué contre ses concurrents.
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Get to the Point: Four Reasons Haters Are Good for Your Company

Get to the Point: Four Reasons Haters Are Good for Your Company | Mobile - Mobile Marketing | Scoop.it

Your company will always have haters—unhappy customers who go out of their way to trash your product, service or customer service at every opportunity. "They often find their way onto social media, thanks to the low barrier of entry and promise that any invisible comment can find its way onto the highly visible first page of Google results," writes Rohit Bhargava at the Influential Marketing Blog. But they're actually good for your business. Here's why:

 

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Instagram Becomes The Largest Mobile Social Network

Instagram Becomes The Largest Mobile Social Network | Mobile - Mobile Marketing | Scoop.it
Instagram added 2 million new users last month. Everyone seems to love the fast growing app (only available on iPhone for now). I personally find it more rewarding than Facebook.
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How QR Codes Can Help You Grow Your Business | Black Sheep Marketing

How QR Codes Can Help You Grow Your Business | Black Sheep Marketing | Mobile - Mobile Marketing | Scoop.it

2011 was going to be the year that Quick Response Codes (QR codes) were going to take over the world.

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Watching with Friends: The Rise of Social TV | Social Media Group

Watching with Friends: The Rise of Social TV | Social Media Group | Mobile - Mobile Marketing | Scoop.it

As I work on this blog post, I’ve got a clear view of two screens – my laptop and the TV. This is a common occurrence at my house, and many others across North America. A majority of Americans are now commonly using TV and the Internet at the same time – Nielsen has reported that number as high as 60%, and there are plenty of reasons why. Some people are multitasking, scrolling through their reader or catching up on work while they watch. Some are complementing what they’re seeing on the TV with what they’re doing online—looking up that Law & Order: SVU guest star on IMDb or checking their fantasy football scores while they watch the game. But a significant number are incorporating social media into their TV use (myself included), and our numbers are growing.

 

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Five Steps To Capturing Mobile Customers In 2012

Five Steps To Capturing Mobile Customers In 2012 | Mobile - Mobile Marketing | Scoop.it
One of the top local marketing headlines this holiday season is that mobile is playing a much greater role in the average shopping experience.
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TV, Mobile See Gains in Viewing Time - eMarketer

TV, Mobile See Gains in Viewing Time - eMarketer | Mobile - Mobile Marketing | Scoop.it
US adults spend more time with mobile than print magazines and newspapers combined.
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Tablets and Smartphones Become Holiday Shopping Assistants - eMarketer

Tablets and Smartphones Become Holiday Shopping Assistants - eMarketer | Mobile - Mobile Marketing | Scoop.it
The majority of online purchases still made via desktop. This holiday season, consumers are consulting mobile devices for help checking off items on their shopping lists more than ever before.
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‘Save to foursquare’ Button for Publishers

‘Save to foursquare’ Button for Publishers | Mobile - Mobile Marketing | Scoop.it
Connect with your visitors in the real world!
When you add the ‘Save to foursquare’ button to your site, your visitors can easily get foursquare reminders from you when they’re near the places you suggest. Best of all, it only takes a minute to set up.
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Mobile Moms Want Utility from Marketers - eMarketer

Mobile Moms Want Utility from Marketers - eMarketer | Mobile - Mobile Marketing | Scoop.it
Millions of moms are always-on, appreciate value from marketers.
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SMS: Where does it fit into mobile marketing?

Don't overlook SMS when planning your mobile marketing strategies, says Tim Norman - it could well be the 'killer app'.
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Orange booste le débit de son réseau 3G+ en adoptant la norme HSPA+ | Jean-Marie Gall.com

Orange booste le débit de son réseau 3G+ en adoptant la norme HSPA+ | Jean-Marie Gall.com | Mobile - Mobile Marketing | Scoop.it

Jusqu'à présent, Orange exploitait la norme HSDPA pour son réseau. Les débits plafonnaient donc à 14 Mb/s. Mais grâce à l'introduction des fonctionnalités Duall Carrier et 64 QAM, l'opérateur peut désormais offrir à ses clients un débit allant jusqu'à 42 Mb/s.

 

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Scoop.it packs its blog-style Web curation tools into a new iPhone app

Scoop.it packs its blog-style Web curation tools into a new iPhone app | Mobile - Mobile Marketing | Scoop.it
Scoop.it, the startup that approaches Web content curation by letting you create a topic-specific blog-style feed that others can follow (see our initial coverage here, and more here), ...
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Android : 700 000 activations par jour

Android : 700 000 activations par jour | Mobile - Mobile Marketing | Scoop.it
La croissance des ventes de terminaux animés par le robot vert reste toujours aussi vigoureuse...
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Mobile Email Viewing Horns in on Webmail and Desktop - eMarketer

Mobile Email Viewing Horns in on Webmail and Desktop - eMarketer | Mobile - Mobile Marketing | Scoop.it
Weekends correlate with high mobile usage. With the growth of smartphones and other internet-connected mobile devices, mobile email usage is also experiencing a growth spurt.
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Mobile - Use QR Codes so You Don't Get Thrown Away After Tradeshows : MarketingProfs Article

Mobile - Use QR Codes so You Don't Get Thrown Away After Tradeshows : MarketingProfs Article | Mobile - Mobile Marketing | Scoop.it
Mobile - Want to leave a lasting impact on tradeshow attendees? Go mobile. Learn three ways to maximize your tradeshow success using QR codes—and five key considerations for using them most effectively.
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Isis selects Gemalto to manage mobile payments for NFC wallet

Isis selects Gemalto to manage mobile payments for NFC wallet | Mobile - Mobile Marketing | Scoop.it
Isis, the near field communication mobile wallet venture from Verizon, AT&T and T-Mobile, took another step forward with the announcement that it has selected SIM card maker and digital security specialist Gemalto as its trusted service manager for...

Via Anise Smith
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40 Essential SEO Terms Marketers Should Know [Glossary]

40 Essential SEO Terms Marketers Should Know [Glossary] | Mobile - Mobile Marketing | Scoop.it
HubSpot blog article highlighting important search engine optimization (SEO) terms marketers should understand.
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Vayeshev 5772

Vayeshev 5772 | Mobile - Mobile Marketing | Scoop.it
Articles on the weekly Torah portion, parsha, from beginner to advanced levels. Divrei Torah, inspiration, ethics and stories for all ages.
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How to manage the multichannel surfer

Ingrid Froelich explains the rise of the multichannel customer and how to successfully catch them surfing.
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It's a 1 million mobile app world

It's a 1 million mobile app world | Mobile - Mobile Marketing | Scoop.it
IOS, Android, BlackBerry and Windows Phone 7 have collectively hit 991,524 apps available in their stores with the big million unit milestone set to be reached in the next day, said an analytics firm.
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Mobile Marketing Advice: 6 Experts Tell You Everthing You Need to Know | Social Media Explorer

Mobile Marketing Advice: 6 Experts Tell You Everthing You Need to Know | Social Media Explorer | Mobile - Mobile Marketing | Scoop.it
With most businesses not yet diving into mobile marketing or having a mobile strategy to reach consumers, Nichole Kelly finds six experts to share how your business can.
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M-Commerce Sales Shoot Up as More Consumers Buy via Mobile - eMarketer

M-Commerce Sales Shoot Up as More Consumers Buy via Mobile - eMarketer | Mobile - Mobile Marketing | Scoop.it
Sales will nearly double this year and more than quadruple again by 2015.
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2012 Trends: Checking In on Checking Out - eMarketer

2012 Trends: Checking In on Checking Out - eMarketer | Mobile - Mobile Marketing | Scoop.it
Marketers will stop playing games and start closing sales.
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