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Facebook is a social utility that connects people with friends and others who work, study and live around them.
New iPhone software, new MacBook Airs, and so much more.
In the UK, smartphone penetration is rising, and mobile ad spend is growing alongside. As mobile ads become more common, younger smartphone users show a greater recall for mobile ads compared with the rest of the population.
According to a new eMarketer report, Germany and France lag far behind the UK in ad spending devoted to mobile, but outlays will increase fast over the next few years.
According to eMarketer estimates, 36.6% of mobile phone users ages 0 to 11 used smartphones in the UK in 2012, and this is expected to almost double by 2017.
Mobile already accounts for a significant portion of digital budgets in the UK, according to a new eMarketer report, and its role will only get bigger.
::: PHMC GPE LLC ::: MARKETING & CORPORATE COMMUNICATION Agency - Newark-USA, Marseille-Fr, London-UK, Nelson-NZ Companies today face communications challenges of a scale never seen before. Information flows worldwide and is interpreted instantly.
Spreecast is the social video platform that connects people through conversation.
When mobile network operator EE launched the UK’s first high-speed service in October 2012, many potential users didn’t understand the technology or its potential benefits. Now over 70% say they do, but cost is an issue.
The percentage of UK consumers visiting retail sites via mobile is rising fast, and the number actually making mcommerce purchases is growing even faster.
eMarketer’s latest ad spending forecast projects continued, if moderate, growth for US TV ad spending, which will remain larger than digital ad spending through at least 2017.
eMarketer has raised its forecast for advertising spending on Twitter for 2013 and 2014, estimating the company will earn $582.8 million in global ad revenues in 2013 before nearing $1 billion next year.
Consumers in France, like those in other digitally advanced markets, are surrounding themselves with a growing number of electronic devices.
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The mobile ad market is beginning to consolidate around a few major ad sellers, with Google taking nearly a 56% share of worldwide mobile ad revenues this year.
The UK smartphone market is growing quickly—faster than many research firms expected. A new eMarketer report forecasts almost half of residents will have a smartphone this year, with penetration highest among younger adults.
A new eMarketer report finds that UK affluents are ahead of the curve for digital engagement, along with smartphone and tablet uptake. But these wealthy consumers also have high digital expectations.
L'ex-président, une des seules figures d'importance à ne pas afficher un soutien inconditionnel au Guide suprême, a été écarté d'un scrutin qui apparaît d'ores et déjà verrouillé.
PHMC GPE LLC - Marketing & Corp. Communication, Newark, DE
According to research, UK book sales in 2012 were up 4% year over year. But while sales of physical books actually declined by 1%, sales of ebooks more than doubled.
Mobile is a relatively new channel, and agencies in the UK still have plenty to learn before they can fully leverage its capabilities.
Mobile phones are in the hands of more than nine out of 10 UK teens, and the percentage on smartphones is even more notable—81%.
The only review that really matters.
Mobile ad spending in the US is set to rise to $7.29 billion in 2013.
Apple is running behind schedule on iOS 7, says John Gruber.
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A study of pay TV customers has found a marked increase in tablet ownership in Q1 2013—a third of respondents in North America now say they own a tablet.
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