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Mobile Marketing Post PC
Is your business ready for the post PC era?
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Foursquare checks in on social mobile exploration to drive growth ...

Foursquare checks in on social mobile exploration to drive growth ... | Mobile Marketing Post PC | Scoop.it
Foursquare has been dabbling with explore and discover features for a while, essentially mimicking what other similar local mobile apps have provided. The company hopes these latests alterations will spur growth and ...
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Tweet from @tee_smyth

Tweet from @tee_smyth | Mobile Marketing Post PC | Scoop.it
Check out these fresh(ish) stats on how mobile our social media networks are. FB's mobile usage is nuts! #socialmedia http://t.co/bBkSQJkSWa
ConfluenceSocialMarketing's insight:
Social is Mobile.
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Twitter is unexpectedly down on web and mobile apps

Twitter is unexpectedly down on web and mobile apps | Mobile Marketing Post PC | Scoop.it
Many users around the globe are reporting that is down for maintenance. Twitter on website and mobile is down.
ConfluenceSocialMarketing's insight:
Advertising update incoming.
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ADS - Google Plus Promoted Posts

ADS - Google Plus Promoted Posts | Mobile Marketing Post PC | Scoop.it
Google Plus promoted posts are still in the very early stages.

Via Peg Corwin
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Peg Corwin's curator insight, January 8, 2014 6:01 PM

Quote: Google's "Plus Post Ads  can be displayed to a very wide network of individuals. Promoted G+ posts might be displayed on the Display Network, which is about 2 million networks. There is even some talk that G+, unlike Facebook, LinkedIn, and Twitter, won't ever have an ad on the network."


If you like this scoop, please consider a thumbs up or share.

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Google Launches New Review Monitoring, Reputation Management Module

Google Launches New Review Monitoring, Reputation Management Module | Mobile Marketing Post PC | Scoop.it

Excited to announce that Google just launched a brand new product that may surprise you. Review monitoring and rep management - FREE right inside the Google Places dashboard


Via Linda Buquet :: Catalyst eMarketing
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YouTube Releases MixBit

YouTube Releases MixBit | Mobile Marketing Post PC | Scoop.it
The app works in a very similar way to Vine and Instagram video. To record, you just tap and hold the screen until you have finished recording your clip. Clips can last up to 16 seconds and can include as many as 256 clips in one video.
ConfluenceSocialMarketing's insight:
Yet another video app.
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Digital Social Media Dining out for Restaurants: With Social Media earning a ROI

Digital Social Media Dining out for Restaurants: With Social Media earning a ROI | Mobile Marketing Post PC | Scoop.it
Why Your Restaurant Business Should Be Using Social Media Scenerio #1 You own a newly formed restaurant in a prime location within your city.  The locals are coming in to dine once a week; however,...

Via Robin Martin, John van den Brink
ConfluenceSocialMarketing's insight:

Nice Infographic.

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Mobile and Social: A Marketing Marriage Made in Heaven

Mobile and Social: A Marketing Marriage Made in Heaven | Mobile Marketing Post PC | Scoop.it
In 2013, you will need mobile and social in order for your marketing to be successful.
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Monetizing Social Media

Monetizing Social Media | Mobile Marketing Post PC | Scoop.it

Social SEO and Local SEO and Video SEO and Mobile SEO all impact how your Content Marketing gets found, seen, read and shared.

ConfluenceSocialMarketing's insight:

I Like the pictorial.  

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Mobile Marketing to the Younger Generation

Mobile Marketing to the Younger Generation | Mobile Marketing Post PC | Scoop.it
Mobile Marketing to the Younger Generation #inforgraphic (Mobile Marketing to the Younger Generation http://t.co/FfWKLRr8kI
#mobilemarketing)
ConfluenceSocialMarketing's insight:

Steep divide in how we use mobile between the genrations.

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Feeding the Social Beast

Feeding the Social Beast | Mobile Marketing Post PC | Scoop.it

As more and more social media platforms are released, Doug Kessler looks at the psychological implications of trying to placate the social media beast inside each of us.


Via Kamal Bennani
ConfluenceSocialMarketing's insight:

Do you have a 20 minute Social Media Workout?

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Google+ Unveils Redesign for Mobile Web [PICS]

Google+ Unveils Redesign for Mobile Web [PICS] | Mobile Marketing Post PC | Scoop.it
Less than a week after Google+ unveiled a redesign for desktop, the social network is also getting overhauled on the mobile web.

Via Kamal Bennani
ConfluenceSocialMarketing's insight:

Google+ is taking over Google.

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Mobile Location-Based Advertising Will Be Worth 6.5 Billion In 2017 - GISuser.com (press release)

Mobile Location-Based Advertising Will Be Worth 6.5 Billion In 2017 - GISuser.com (press release) | Mobile Marketing Post PC | Scoop.it
Mobile Location-Based Advertising Will Be Worth 6.5 Billion In 2017 GISuser.com (press release) According to a new research report from the analyst firm Berg Insight, the total value of the global real-time mobile location-based advertising and...
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AdTheorent® Releases Q1 Mobile Ad Performance Report Summary for ... - Business Wire (press release)

AdTheorent® Releases Q1 Mobile Ad Performance Report Summary for ... - Business Wire (press release) | Mobile Marketing Post PC | Scoop.it
AdTheorent® Releases Q1 Mobile Ad Performance Report Summary for ...
ConfluenceSocialMarketing's insight:
Some big leaps this past year.
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Yelp Versus Foursquare? Who's Winning In Mobile/Local For Marketers? - Marketing Land

Yelp Versus Foursquare? Who's Winning In Mobile/Local For Marketers? - Marketing Land | Mobile Marketing Post PC | Scoop.it
Marketing Land
Yelp Versus Foursquare? Who's Winning In Mobile/Local For Marketers?
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Facebook now lets all advertisers target people who visited their site or used their mobile app

Facebook now lets all advertisers target people who visited their site or used their mobile app | Mobile Marketing Post PC | Scoop.it
Facebook today launched new features to help marketers reach people across devices and encourage them to take action. Custom Audiences now allows businesses to deliver targeted messages ...
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Looking for SEO? Create Content, Be Social

Looking for SEO? Create Content, Be Social | Mobile Marketing Post PC | Scoop.it

"One of the first questions clients always ask is about SEO. How do we drive SEO to be found on Google?

 

While the traditional SEO items I mention above are important, I usually take clients down a different route. This route covers two areas. Their content strategy and marketing efforts as well as their social media, curating and sharing strategy".

 

Read More: http://www.huffingtonpost.com/daniel-newman/looking-for-seo-create-co_b_4371957.html


Via Antonino Militello
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Tuhin Hmmad's curator insight, December 7, 2013 2:13 PM

Awesome!

 

Market Immersion's curator insight, December 9, 2013 3:14 PM

One answer to an ongoing question....

9Dotstrategies's curator insight, December 10, 2013 4:48 AM

Creating Quality, Informative Contents and Be Social for SEO Prospective?

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Incorporating Reviews Into Your Social Media Strategy

Incorporating Reviews Into Your Social Media Strategy | Mobile Marketing Post PC | Scoop.it
It is critical that you understand the important role that reviews play in the success of your social strategy and in your business in general. More and more, nowadays, people are reading reviews before they make any purchasing decision of any kind.
ConfluenceSocialMarketing's insight:
We use a review multiplier tool. Automatically reposting good reviews from third party sites to our clients social graph.
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Social Media Use Has More Than Tripled Among Internet Users 65 and Older, Study Finds - SocialTimes

Social Media Use Has More Than Tripled Among Internet Users 65 and Older, Study Finds - SocialTimes | Mobile Marketing Post PC | Scoop.it
While millennials may still dominate social media, a new study by the Pew Research Center's Internet & American Life Project shows that other generations are adopting the technology as well.
ConfluenceSocialMarketing's insight:

Guess what the percentage of over 65 are using Social Media?

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ConfluenceSocialMarketing's curator insight, August 5, 2013 11:58 PM

The average ago for a Facebook user in America is about 55.  

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Social Media and Mobile Marketing for Moms

Social Media and Mobile Marketing for Moms | Mobile Marketing Post PC | Scoop.it
Recently, overwhelming evidence has been uncovered regarding mothers' and their use of mobile devices and social media.
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Run an Online Store? There’s a Fifty Percent Chance Your Customer is On Mobile

Run an Online Store? There’s a Fifty Percent Chance Your Customer is On Mobile | Mobile Marketing Post PC | Scoop.it
Here's a crazy fact for Monday morning: The amount of time spent in retail content on smartphones has grown 385% since 2010 and combined, mo (Run an Online Store?
ConfluenceSocialMarketing's insight:
Are you ready for a post PC era?
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Google Introduces New Zagat’s For Web and Mobile

Google Introduces New Zagat’s For Web and Mobile | Mobile Marketing Post PC | Scoop.it
Most thought that Google's purchase of Zagat's and the integration of their reviews in the Google Local offering would mean that the Zagat's (Google Introduces New Zagat’s For Web and Mobile http://t.co/DRuWxiQ71E...
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These 3 Marketing Experts Tell Us Why They Are Bullishly Using Google+

These 3 Marketing Experts Tell Us Why They Are Bullishly Using Google+ | Mobile Marketing Post PC | Scoop.it
We spoke with three marketing experts to tell us why they are so excited about the potential of Google+ and why they're continuing to invest in the network.

Via Neil Ferree
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Neil Ferree's curator insight, July 16, 2013 11:28 PM

Google owns search. Google owns the Black Nav Bar in the Browser and Google owns the algo that links and tracks the social shares and social signals that your vetted rel=author Authorship ID generates on the content you post, share and publish to your other socials so your content marketing efforts have maximum SEO influence in the search results.

Two Pens's curator insight, July 17, 2013 12:51 PM

I am a nut about recording G+ Hangouts. They rank highly in search; they provide great branding and teaching experiences; they're free. 

Silvia's curator insight, July 23, 2013 9:30 AM

interesting!

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Infographic: How To Advertise on Pinterest | Mobile Marketing Watch

Infographic: How To Advertise on Pinterest | Mobile Marketing Watch | Mobile Marketing Post PC | Scoop.it
With all the chatter about the powerful impact of social media marketing, it's important to remember that there are other valuable social channels beyond
ConfluenceSocialMarketing's insight:

Trying out a Pin to Win contest with paid advertising.  Anyone care to share their experience with Pinterest advertising?

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MediaPost Publications Brands Embrace Mobile Social Advertising 05/06/2013

Brands Embrace Mobile Social Advertising - 05/06/2013 (Brands Embrace Mobile Social Advertising 05/06/2013 http://t.co/KaBOqpZrxO)
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