What do consumers want from a mobile website? This case study highlights what works - and what doesn't - when it comes to mobile sites and intent to purchase.
It really is that simple. People aren’t getting out the Yellow Pages any more before they come visit your business. They don’t need to–they’ve got phones. And Google. So if you’re not serving them the information that will get them to your location or get them to buy, you’re missing the boat. Like The Tile Shop. One broken web page was all it took for me to punt them. Think your customers aren’t as impatient as I am? If so, you’re probably wrong.