Mobile Marketing
1.1K views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Claudio Schapsis from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

Quantity + Quality Storytelling x Consistency = Success [INFOGRAPHIC]

Quantity + Quality Storytelling x Consistency = Success [INFOGRAPHIC] | Mobile Marketing | Scoop.it

As content marketers we always have to be breaking through the clutter so that we can help bring our content to the top. The direct mail era was very similar to what we’re being challenged by today. Yes, quality does rise to the top, but it’s also become a big quantity game. There is just too much out there to think that one piece of content is going to strike it rich.


Via Kamal Bennani
more...
Marco Favero's curator insight, October 28, 2014 7:03 PM

aggiungi la tua intuizione ...

Scooped by Claudio Schapsis
Scoop.it!

7 Stats Show Mobile Marketing is Crucial for Your Business

7 Stats Show Mobile Marketing is Crucial for Your Business | Mobile Marketing | Scoop.it
Numbers don't lie. Everyone is using their smartphone everywhere to search for everything.
Claudio Schapsis's insight:

More about Mobile Marketing

more...
No comment yet.
Suggested by sophiedesc
Scoop.it!

INFOGRAPHIC: The Power of QR CODE Marketing

INFOGRAPHIC: The Power of QR CODE Marketing | Mobile Marketing | Scoop.it
QR CODES are the most powerful tools for mobile marketers, connecting the physical to the digital world for interactive multi channel campaigns.
Claudio Schapsis's insight:

Hey, this is a very nice infographic on QR Codes.

more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

MediaPost Publications MMA Issues Location Marketing Guide 09/25/2013

MediaPost Publications MMA Issues Location Marketing Guide 09/25/2013 | Mobile Marketing | Scoop.it
MMA Issues Location Marketing Guide - 09/25/2013
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Give Yourself 5 Stars? Online, It Might Cost You

Give Yourself 5 Stars? Online, It Might Cost You | Mobile Marketing | Scoop.it
A yearlong investigation by New York regulators has resulted in the most comprehensive crackdown to date on deceptive reviews on the Internet.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

5 Ways to Get the Most Out of Location-Based Marketing

5 Ways to Get the Most Out of Location-Based Marketing | Mobile Marketing | Scoop.it
New location-based marketing platform offers tips for effective mobile marketing
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Search, Social and Mobile: The Three Pillars of Modern Marketing

Search, Social and Mobile: The Three Pillars of Modern Marketing | Mobile Marketing | Scoop.it
As brands look to the future of digital marketing, it's crucial that they consider their customers, the content they might be interested in, and how it can be incorporated into a fully integrated strategy across search, social and mobile.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

GISuser.com GIS Location Technology - Locaid Launches Locaid Campaigns

GISuser.com GIS Location Technology - Locaid Launches Locaid Campaigns | Mobile Marketing | Scoop.it
GISuser GIS, mapping and location technology, Locaid Launches Locaid Campaigns
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

PromotionWorld : How Customers Use a Mobile Website for Comparison Shopping

In a recent survey of 300 mobile customers, Kentico Software found that 85 precent of customers use a mobile website to compare companies, products and pricing before they buy an item.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

PR: Digital Media Marketing Expert Teaches How To Capitalize On 78% Mobile Users On Social Media

PR: Digital Media Marketing Expert Teaches How To Capitalize On 78% Mobile Users On Social Media | Mobile Marketing | Scoop.it
Warsaw, IN (PRWEB) September 19, 2013 -- Sandi Krakowski, featured on Forbes Top 20 Women Social Media Influencers, hosts the Social Media Mobile Marketing GPS Virtual Summit on October 26, 2013.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Why small businesses and nonprofits can no longer ignore mobile (Video) - The Business Journals

Why small businesses and nonprofits can no longer ignore mobile (Video) - The Business Journals | Mobile Marketing | Scoop.it
Why small businesses and nonprofits can no longer ignore mobile VIDEO
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Retail: Mobile shoppers are in-store before they step through the door - Mobile Marketing - BizReport

Retailers are well aware of today's mobile in-store shopping behavior. Much has been written of showrooming. However, new research reveals that the mobile shopping experience begins way before the consumer has walked through the store door.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

From the Magazine: The Ups and Downs of Ads Going Mobile

From the Magazine: The Ups and Downs of Ads Going Mobile | Mobile Marketing | Scoop.it
Brands are finally shifting real dollars to mobile. In fact, eMarketer recently revised its 2013 forecast up $100 million, placing a valuation of the mobile-advertising industry at $7.9 billion for the year.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Leveraging the Benefits of Email Marketing for Your Business | Mobile Marketing Watch

Leveraging the Benefits of Email Marketing for Your Business | Mobile Marketing Watch | Mobile Marketing | Scoop.it
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

NY Waterway updates mobile ticketing app for easier purchasing

NY Waterway updates mobile ticketing app for easier purchasing | Mobile Marketing | Scoop.it
NY Waterway’s ticket app
Ferry operator New York Waterway has updated its mobile ticketing application to make purchasing fares more seamless.
Since the app was released in January 2012, it has been downloaded 190,000 times.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Report: Retail top category utilizing location powered advertising; geo-fencing most popular | Chain Store Age

Report: Retail top category utilizing location powered advertising; geo-fencing most popular | Chain Store Age | Mobile Marketing | Scoop.it
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Analysis: How can retailers prepare for the mobile revolution?

Analysis: How can retailers prepare for the mobile revolution? | Mobile Marketing | Scoop.it
As mobile technology continues to influence the virtual and physical shopping experience, Jon Severs looks at how retailers can prepare for the mobile revolution.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

T-Mobile Responds To Advocacy Group's False Advertising Claims

T-Mobile Responds To Advocacy Group's False Advertising Claims | Mobile Marketing | Scoop.it
T-Mobile has been accused of false advertising by a consumer advocacy group, but the company says it will not change its ads.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF | Mobile Marketing | Scoop.it
Four sessions presented by Googlers during SES San Francisco spanned advice and insight about mobile apps and analytics, navigating SEM in a constantly connected world, engagement in mobile display, and how to maximize profit in AdWords campaigns.
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

iOS 7 Arrives: What You Need to Know Before Upgrading | Mobile Marketing Watch

iOS 7 Arrives: What You Need to Know Before Upgrading | Mobile Marketing Watch | Mobile Marketing | Scoop.it
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Microsoft to buy Nokia's handset business for $7.2 billion  - NBC News.com

Microsoft to buy Nokia's handset business for $7.2 billion  - NBC News.com | Mobile Marketing | Scoop.it
Two years after hitching its fate to Microsoft's Windows Phone software, Nokia collapsed into the arms of the software giant, agreeing to...
more...
No comment yet.
Scooped by Claudio Schapsis
Scoop.it!

Foursquare Launches Its Windows 8 And RT Apps For More Beautiful Local Exploration | TechCrunch

Foursquare Launches Its Windows 8 And RT Apps For More Beautiful Local Exploration | TechCrunch | Mobile Marketing | Scoop.it
Foursquare first pulled back the curtain on its native Windows 8 app back at Microsoft's BUILD conference last June and proceeded to keep the project under wraps since then.
more...
No comment yet.