Mobile & Magasins
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Mobile & Magasins
Le mobile et le m-marketing : opportunités et leviers pour le commerce physique
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Ikea présente son catalogue 2013 interactif

Ikea présente son catalogue 2013 interactif | Mobile & Magasins | Scoop.it
L'enseigne suédoise innove avec son catalogue 2013: interactif, les clients peuvent accéder à des animations vidéos sur leurs smartphones et leurs tablettes grâce à une appli spéciale.
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IKEA pilots shopping app to improve customer experience - Mobile Commerce Daily - Applications

IKEA pilots shopping app to improve customer experience - Mobile Commerce Daily - Applications | Mobile & Magasins | Scoop.it

Swedish furniture retailer IKEA is piloting a new mobile shopping application in several countries, including Canada, as a way to enhance the customer experience by enabling users to check stock availability, create shopping lists and access a store map.

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