Zac Pinkham is the managing director for Millennial Media in EMEA. Zac is a highly experienced advertising executive having spent more than 12 years in the industry, and seven of which he has specialised in mobile. Since 2010, he has been instrumental in driving the growth of ...
Lumping tablet and smartphone reporting into 'mobile' is frustrating, but the success of tablets as a platform in their own right will hopefully see things change this year, says InSkin Media's Dominic Tillson.
The reading game is about to change forever. Boston-based software developer Spritz has been in "stealth mode" for three years, tinkering with their program and leasing it out to different ebooks, apps, and other platforms.
Location-based social networks are allowing scientists to study the way human patterns of behavior change in time and space, a technique that should eventually lead to deeper insights into the nature of society.
Mobile devices are more likely to increase, not decrease, consumers’ retail store trips. As a result, mobile usage before or during in-store shopping accounted for one-fifth of US brick-and-mortar retail sales last year.
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