LAS VEGAS -- Whirlpool is giving us a glimpse into its vision of the future. At the International CES, currently underway in Las Vegas, the appliance company showed off both connected appliances as well as concepts for what might be.
Everyone can brag about big screens at CES, but 3M went one step further: It showed off a 84" multitouch display. Much smaller, but just as neat is Spehro, the Bluetooth-connected ball that can be used in more ways than you may think.
A study on the effect that a medications color and shape have on adherence gives short shrift to the marketing component that urges patients not to take medications that dont conform to doctors orders...
Listening to relevant posts from the public on social media platforms helps governments drive action and respond to emergencies. (Local governments check in to social media to monitor chatter in health and natural crisises, share info, like results.
Statistics on mobile usage and adoption to inform your mobile marketing strategy “Mobile to overtake fixed Internet access by 2014” was the big headline from the widely shared infographic later in this post.
Why can't a marketing manager remember where she took a client for dinner last night? Why, over the course of 30 minutes, does a senior executive trade 22 emails to organize a simple lunch meeting, only to be canceled on last-minute?
Featuring an infographic from DKNewMedia with data culled from Forrester, saying that 32% of online consumers trust a stranger's opinion on public forums or blogs more than they trust branded advertisements and marketing collateral.
According to a new eMarketer forecast, worldwide mobile ad spending more than doubled last year and is set to continue fast-paced increases through 2016. Last year’s growth was led by the US as well as emerging markets around the world.
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