Those who utilize Google+ Hangouts on Air live streams will appreciate that the search company has rolled out a minor update to offer a far improved viewing experience when watching a video stream with just one presenter.
A reminder to factor in variation in conversion from mobile when modelling sales from mobile site visitors Reviewing the latest statistics on increased use of mobile is useful for making the case for mobile marketing.
Drones can be deadly. They're used in Afghanistan, Pakistan and elsewhere to spy and take out suspected terrorists. But drones can be good too. We've already seen that their potential extends beyond the battlefield.
Isn’t it strange that one person can have influence on about almost anything? The truth is that every individual has influence. Managing ‘influence’ will have a bigger impact in the long run than managing influencers.
Statistics on mobile usage and adoption to inform your mobile marketing strategy “Mobile to overtake fixed Internet access by 2014” was the big headline from the widely shared infographic later in this post.
Why can't a marketing manager remember where she took a client for dinner last night? Why, over the course of 30 minutes, does a senior executive trade 22 emails to organize a simple lunch meeting, only to be canceled on last-minute?
Movea showed off a way to use a phone’s existing sensors to calculate your position indoors, a beast of a problem for mobile devices. Typical global-positioning system (GPS) satellite data works outdoors, with a line of sight to satellites in space.
A health IT startup claims since its mobile health app to improve patient adherence hit the market in November, patient adherence has exceeded 81 percent. Dinesh Chindarkar's insight: With increasing smartphone users India could really benefit!
Sina Weibo has over 400-million registered users, although it’s hard to know how many of those are overseas. Nonetheless, today the Twitter-esque Weibo has just rolled out a partial English language interface.
A partnership between innovative market research companies and marketing communication ones can offer the right solutions, resources and methodologies to help companies successfully and safely navigate the web blue ocean to generate leads, in a...
LAS VEGAS -- Whirlpool is giving us a glimpse into its vision of the future. At the International CES, currently underway in Las Vegas, the appliance company showed off both connected appliances as well as concepts for what might be.