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It’s now very easy to share content that we find on our social networks, but it’s also very easy to just to click a share button without actually reading the content. Often, this is harmless.
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People are moving to mobile devices in droves, but researchers haven't followed. Online survey companies are trying to change that.
You've been working your tail off, getting your website ready for your big moment. It's about to go live, your own little place on the great World Wide Web, all set to tell everyone who sees it abo...
The fact that data is important to the running of most businesses, particularly technological ones, is now taken for granted, but how do you integrate the collection and understanding of that data into your company so that it makes a difference?
Google Search has changed the way the world accesses information and in doing so, it also changed the way we think when querying for information. For example, we might ask a person on the street, "what time is it in Belize?
Worth a read.
India’s smartphone growth is being closely monitored by Internet giants sitting in the US. While WhatsApp has made it clear that it is quite excited about India from a business point of view, Dropbox is the latest one with a keen interest on India.
In a recent “Silly Things in IT” blog, I cheekily proposed the mission statement for IT Infrastructure: I exist to run applications. I shall run them quickly, efficiently, and safely. I should minimize the time it takes humans to use me.
Starbucks' baristas are about to get a digital bump in their paychecks -- the coffee chain's updated iPhone app will allow customers to make a tip when paying with their phones.
The big orange circle is Google's Motorola. The big blue one is Facebook's WhatsApp.
Le commerce en ligne profite aux points de vente physique en particulier dans les secteurs de l'habillement et de l'ameublement. Les "super shoppers", qui achètent sur tous les canaux, dépensent jusqu'à 50% de plus que les consommateurs qui se cantonnent à un seul canal.
Antoinette AlexanderE-commerce has been and will continue to be a strong vehicle for how consumers buy beauty products, according to a new study released by digital marketing firm PM Digital.
New to Social Media? Follow These Health and Beauty Experts for a Guide on Engagement - Social media news, strategy.. http://t.co/S1KJHLxJFk
When it comes to games, Facebook has been out of the drivers seat for quite a while. One need only look at the embattled Zynga to see Facebook’s diminished role colloquially in the gaming business — especially as mobile gaming rises.
Consumers and advertisers are embracing mobile search marketing, Google's core business. FORTUNE -- Is the shift to mobile devices good for Google? The question has dogged the company (GOOG) in recent years.
Dr. Brian Stork looks at wearable technology trends in urology. Physicians and patients will need to work together to understand quantified self data
In all the Facebook – WhatsApp $19 billion deal story, messaging app WeChat seemed to have gone into stealth mode at least in India.
Can marketers pluck the right data from "big data"? They're certainly trying. By Courtney Subramanian FORTUNE --Big data this, big data that.
Antoinette AlexanderBeauty retailer Sephora has unveiled its new Beauty Board, a social shopping platform to engage shoppers through beauty images and allow them to post, share, browse and shop Sephora’s photo gallery directly on the retailer's web...
Heads up, game and app developers — Amazon just made AppStream, its promised service that quickly streams HD content running on AWS GPU instances down to popular devices, broadly available.
Twitter's user growth is tapering off alarmingly quickly. With an active user base of 241 million by the end of 2013, the apparent deceleration of Twitter’s growth suggests that the service will have a very hard time coming close to Facebook’s user base, let alone matching it. When Facebook's growth rate first dropped to the level where Twitter's currently is (30%), Facebook already had 900 million users. When Mark Zuckerberg was asked why his company had acquired WhatsApp for $19 billion last week, he replied that services whith the potential to reach a billion users are hard to come by. It seems like Twitter isn't one of them.
This infographic looks at the growth and future of analytics tool marketing and recommend 14 best social media analytics tools that will assist you to make accurate, insightful predictions.
It is generally accepted that journalists prefer hospital PR folks to contact them on Twitter, rather than by phone or email, forcing them to make their pitch, sell the story and save time. But how true is this? And to what extent has social media transformed the way healthcare media relations do their job?
Text 100, conducted a survey in 2012, that helps us to understand how social media affects the way journalists do their jobs and whether it impacts on the way hospital PR professionals should engage with them.
Major findings ::
Corporate blogs were the most useful social media channelOn average a journalist will use 3 different social media channels every time they research a story86% journalists use Twitter for work and 85% welcome PR contact through their Twitter profilesLinkedIn is used to find industry experts to interview and 84% journalists are happy to be approached via LinkedInWikipedia is cited as a useful resource for background dataSurprisingly, journalists still rely heavily on press releases for news storiesMore journalists said that PR contact was welcome via phone calls and emails than through any of their social channels
Although 40% of journalists use a Facebook account to manage their professional relationships, it is one of the least useful channels with only 42% of media welcoming contact via it