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What is a Brand?

What is a Brand? | Branding (April MMD blog series) | Scoop.it
Our world is composed in part by different dimensions. Practically speaking, every tangible object has 3 things in common – the dimensions of length, width, and height. But what holds them all together is the 4th dimension: time.
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Branding (April MMD blog series)
The month of April is all about branding on the MMD blog and we will be sharing all our branding finds in this topic
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Are you a branding superstar? Answer this simple questionnaire to see if your brand really rocks

Are you a branding superstar? Answer this simple questionnaire to see if your brand really rocks | Branding (April MMD blog series) | Scoop.it
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Feeling reflective this Thursday? Why not take this simple questionnaire and find out if you are a branding superstar? The last post in the MMD series on branding I challenge you to ask yourself are you developing a strong brand for your business?

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Your Brand Matters!

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This week on the MMD blog we have a guest post from Karl George MBE. The 2nd post in the series on branding:Your brand matters! Karl shares 3 key tips on developing your personal or business brand. This is a great opportunity to learn from a serial entrepreneur who has reinvented his brand numerous times.

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6 Components of Branding

Branding is not just a logo or trademark. It incorporates many components that work together to form the destination brand concept. Their management is part of the brand strategy. The value of the ...
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What is a Brand?

What is a Brand? | Branding (April MMD blog series) | Scoop.it
Our world is composed in part by different dimensions. Practically speaking, every tangible object has 3 things in common – the dimensions of length, width, and height. But what holds them all together is the 4th dimension: time.
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8 Ways to Improve Your Company Brand in 2013 | Personal Branding Blog - Dan Schawbel

8 Ways to Improve Your Company Brand in 2013 | Personal Branding Blog - Dan Schawbel | Branding (April MMD blog series) | Scoop.it
What's one way you're resolving to improve or shore up your company or personal brand in 2013? The following answers are provided by the Young Entrepreneur
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PwC's careers site for students: Programs and events

PwC's careers site for students: Programs and events | Branding (April MMD blog series) | Scoop.it
By junior year chances are you know what your area of study for the remainder of your college career will be.
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Personal Branding 101: How to Discover and Create Your Brand

Personal Branding 101: How to Discover and Create Your Brand | Branding (April MMD blog series) | Scoop.it
Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, and owner of the award winning Personal Branding Blog. In the past few years personal bra...
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Spelling Out The Brand Message For SMEs - WPP

Spelling Out The Brand Message For SMEs - WPP | Branding (April MMD blog series) | Scoop.it
Tanita Sandhu looks at the principles of branding best practice for smaller enterprises
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Determining Your Brand's Objectives

Determining Your Brand's Objectives | Branding (April MMD blog series) | Scoop.it
Critical to effective brand management is the clear definition of the brand's audience and the objectives that the brand needs to achieve.
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The Secret to a Strong Branding Message? Focus.

The Secret to a Strong Branding Message? Focus. | Branding (April MMD blog series) | Scoop.it
Your customers are only going to remember one thing about your brand. Here's how to make sure your message is memorable.
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7 branding blunders small business owners should avoid

7 branding blunders small business owners should avoid | Branding (April MMD blog series) | Scoop.it
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3rd post in this months popular branding series find out how to avoid damaging your brand and instead create a brand that people love. 

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Building your brand: Does your brand have promise?

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Welcome to April on the MMD blog! New month and a new theme, this month is all about branding. Branding is relevant both to your business and yourself. This weeks post is all about developing your brand promise and the importance of delivering on your promise in creating a brand with real value.

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7 Essential Elements of Brand Essence | Brand Focus

A brand is a promise: a promise of specific benefits and value; a promise that is meaningful and relevant to the user; and a promise that is different from your
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What is a Brand, Anyway? - Forbes

What is a Brand, Anyway? - Forbes | Branding (April MMD blog series) | Scoop.it
(Flickr image from Coca-Cola South Africa) Language is supposed to illuminate meaning, but it doesn’t always work that way.  As usage evolves, definitions become unmoored, and different people start using the same word to mean entirely different...
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The Importance of Honesty in Your Personal Brand | Personal Branding Blog - Dan Schawbel

The Importance of Honesty in Your Personal Brand | Personal Branding Blog - Dan Schawbel | Branding (April MMD blog series) | Scoop.it
Honesty is the most essential ingredient when it comes to creating your personal brand. In fact, it’s highly unlikely you will find long-term success if your
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How to build your personal brand

How to build your personal brand | Branding (April MMD blog series) | Scoop.it
A strong personal brand is essential in today's job market, but it's diffcult to know where to start. Here are some top tips on how to build an effective brand from scratch
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Business Gateway : Branding: the basics

Business Gateway : Branding: the basics | Branding (April MMD blog series) | Scoop.it
Your branding highlights how your business is different from your competitors. You should consider what your values are and how you can communicate them to customers and staff.
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The power of branding | Business and public sector guides | Design Council

The power of branding | Business and public sector guides | Design Council | Branding (April MMD blog series) | Scoop.it
A free guide that sheds some light on the subject of branding, what it is, how it works and how you can use it to help improve your business
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What is Branding and How Important is it to Your Marketing Strategy?

What is Branding and How Important is it to Your Marketing Strategy? | Branding (April MMD blog series) | Scoop.it
A strong brand is invaluable as the battle for customers intensifies day by day. It's important to spend time investing in researching, defining, and building your brand. After all your brand is the source of a promise to your consumer.
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