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Ministry of social business
Altijd nieuwsgierig naar nieuwe ontwikkelingen rond social business
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When Barbarians Are Inside the Gates: How Customers Choose Who Represents Your Company | Social Media Today

When Barbarians Are Inside the Gates: How Customers Choose Who Represents Your Company | Social Media Today | Ministry of social business | Scoop.it
Companies need to recognize that the customer selects who they want to speak to, rather than the ambassador the company offers.
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Peter Kim: “De toekomst van social business is functional integration” (#TSC13)

Peter Kim: “De toekomst van social business is functional integration” (#TSC13) | Ministry of social business | Scoop.it
Gisteren vond The Social Conference plaats. Het event trapte af met de keynote van Peter Kim, voormalig VP of business transformation van RG/A en sinds 2 weken weer werkzaam bij Dachis Group. Hij...
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Functionele integratie is het nieuwe toverwoord. Social van binnenuit binnen alle processen van het product verwerven

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80 percent of social business efforts will not achieve goal states to 2015

80 percent of social business efforts will not achieve goal states to 2015 | Ministry of social business | Scoop.it

Enterprise social networks will become the primary communication channels for noticing, deciding or acting on information relevant to carrying out work. However, Gartner, Inc. estimates that through 2015, 80 percent of social business efforts will not achieve the intended benefits due to inadequate leadership and an overemphasis on technology.

 

"Businesses need to realize that social initiatives are different from previous technology deployments," said Carol Rozwell, vice president and distinguished analyst at Gartner. "Traditional technology rollouts, such as ERP or CRM, followed a "push" paradigm. Workers were trained on an app and were then expected to use it. In contrast, social initiatives require a "pull" approach, one that engages workers and offers them a significantly better way to work. In most cases, they can't be forced to use social apps, they must opt-in." 

 

This means that the leaders of social business initiatives need to shift their emphasis away from deciding which technology to implement. Instead they should focus on identifying how social initiatives will improve work practices for both individual contributors and managers. They need a detailed understanding of social networks: how people are currently working, who they work with and what their needs are. 

 

"There is too much focus on content and technology, and not enough focus on leadership and relationships," said Ms. Rozwell. "Leaders need to develop a social business strategy that makes sense for the organization and tackle the tough organizational change work head on and early on. Successful social business initiatives require leadership and behavioral changes. Just sponsoring a social project is not enough — managers need to demonstrate their commitment to a more open, transparent work style by their


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Andrew Spong's curator insight, February 11, 2013 12:10 AM

Dropping social technologies into a business that has not begun by interrogating what needs to be done in order to drive the precepts of social business across its enterprise is not a strategy. It is a blueprint for failure.

rob halkes's curator insight, February 17, 2013 10:25 AM

80 percent of social business efforts will not achieve goal states to 2015 See comment by Andrew Spong !

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De Slimme Organisatie. 'Zonder snelheid, transparantie, vertrouwen en social networks, geen toekomst'

De Slimme Organisatie. 'Zonder snelheid, transparantie, vertrouwen en social networks, geen toekomst' | Ministry of social business | Scoop.it
Na Menno Lanting zijn boeken Connect! en Iedereen CEO, waarvan de eerste recensies ook op DutchCowboys verschenen, hebben we ook nu weer de...
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How To Build An Internal Social Network That Your Company Loves

How To Build An Internal Social Network That Your Company Loves | Ministry of social business | Scoop.it
When Shane Atchison took the job of CEO at Possible Worldwide in April, he needed a way to get in sync with 1,100 people across 32 offices.
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How to fix (or improve) your company’s social media program. // tickrblog

How to fix (or improve) your company’s social media program. // tickrblog | Ministry of social business | Scoop.it
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Use Social Media to Drive More Learning | Forrester Blogs

Use Social Media to Drive More Learning | Forrester Blogs | Ministry of social business | Scoop.it
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You're Not a Social Business Leader If __________? (10 Hints)

You're Not a Social Business Leader If __________? (10 Hints) | Ministry of social business | Scoop.it
Instead of defining what a social business executive is, we decided to list 10 hints that you're not a social business executive.
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Een socialere organisatie start bij de ondernemende sociale medewerker,de "Social Intrapreneurs"

Een socialere organisatie start bij de ondernemende sociale medewerker,de "Social Intrapreneurs" | Ministry of social business | Scoop.it
We live in an era of superhuman challenges. Climate change, extreme poverty, and global hunger are a few of the many problems that have no easy fix, and yet they must be solved.

Via Fellinger
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Fellinger's curator insight, December 20, 2012 12:18 AM

Om organisaties socialer te maken, is een nieuw soort ondernemende medewerker nodig: de "Social Intrapreneur".

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Six ways social media affected the enterprise in 2012

Social media has changed more than the way companies market and promote themselves. Social networking has also changed the way companies recruit, how they communicate internally and how they handle sensitive data.
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Verandert social media de bedrijfsstrategie? - Social media | strategie - Social media - Tools - MT Management Team, de business uit het nieuws

Verandert social media de bedrijfsstrategie? - Social media | strategie - Social media - Tools - MT Management Team, de business uit het nieuws | Ministry of social business | Scoop.it
Bedrijven die de data uit social media centraal stellen komen mogelijk tot een geheel nieuwe bedrijfsstrategie.
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Van social brand naar social business - Emerce

Van social brand naar social business - Emerce | Ministry of social business | Scoop.it

Weliswaar wat ouder maar zeker prima artikel met stappen naar social business en onderrscheid met social brand

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Report: How Brands Manage Complex Social Business Programs

Report: How Brands Manage Complex Social Business Programs | Ministry of social business | Scoop.it
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Nike: The No. 1 Most Innovative Company Of 2013

Nike: The No. 1 Most Innovative Company Of 2013 | Ministry of social business | Scoop.it
"This is the raw stuff."

Stefan Olander, head of Nike's three-year-old Digital Sport division, is watching a group of his engineers hack an experiment together. They're using a pair of Nike trainers with embedded sensors.
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Mooi om te zien hoe Nike innovatie omarmt en een cultuur van innovatie cultiveert

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Het start met tevreden medewerkers: 'Your boss's first duty is to make you happy' #Mensvriendelijk

Het start met tevreden medewerkers: 'Your boss's first duty is to make you happy' #Mensvriendelijk | Ministry of social business | Scoop.it
Happiness is a serious business, especially when it comes to the work place

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Fellinger's curator insight, February 5, 2013 1:44 AM

Gelukkige medewerkers staat meer open voor interactie met klanten...

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Every Business Is (Or Should Be) a Social Business

Every Business Is (Or Should Be) a Social Business | Ministry of social business | Scoop.it
The best business models blend profit and impact.
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Fellinger's curator insight, January 16, 2013 1:50 AM

met dank aan Juriaan Vergouw

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Sizing up social business for 2012 | ZDNet

Sizing up social business for 2012 | ZDNet | Ministry of social business | Scoop.it
There were many shifts in how businesses applied social media to how they worked last year. These were the most significant ones.
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Social business engineering: hoe begin je? - Frankwatching

Social business engineering: hoe begin je? - Frankwatching | Ministry of social business | Scoop.it
Met social business engineering zet je een stap in de richting van een echte social business. Een kijkje in de keuken bij Deloitte.
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Hoge werknemersbetrokkenheid, betere bedrijfsresultaten - Managers Online

Hoge werknemersbetrokkenheid, betere bedrijfsresultaten - Managers Online | Ministry of social business | Scoop.it
Managers Online Hoge werknemersbetrokkenheid, betere bedrijfsresultaten Managers Online Zij hebben een uitstekende reputatie in de arbeidsmarkt en laten grote consistentie zien tussen dit externe imago en de daadwerkelijke ervaring van hun...
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Washington Can Benefit From Social Business Leadership Principles

Washington Can Benefit From Social Business Leadership Principles | Ministry of social business | Scoop.it
To collaborate with the ethos of value exchange, we must embrace social collaboration. We live in a connected world, where businesses must be able to change and adapt in order to achieve sustainable growth.
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Social Business Inforgraphic: The Social Business Economy — It's All About Revenue: The Revenue Marketing Blog

Social Business Inforgraphic: The Social Business Economy — It's All About Revenue: The Revenue Marketing Blog | Ministry of social business | Scoop.it
What’s a social business all about? Is it about having your brand on Twitter or Facebook? Is it about private social networks? Certainly, these all play a part.
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How To Jump To A Social-Business Model - Forbes

How To Jump To A Social-Business Model - Forbes | Ministry of social business | Scoop.it
Business is a warzone: If you stand still, you die. No matter how good your product or service, you’re at the mercy of cause and effect. The market’s evolving needs must be met by evolving products.
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Forget about social business - become a digital business

Forget about social business - become a digital business | Ministry of social business | Scoop.it
The marketing services industry is firmly entrenched in the social business hype cycle. Firms are repositioning themselves as experts in social business strategy/consulting/design and preaching the need for social business transformation now.
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Social Enterprise (what?!) | Social Media Club AmsterdamSocial Media Club Amsterdam

Social Enterprise (what?!) | Social Media Club AmsterdamSocial Media Club Amsterdam | Ministry of social business | Scoop.it

Goed verslag van interessante avond met discussie over #socialbusiness #fikkiesteken

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