Milestone 3 - Deelan Patel
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Strategy of Social Media Marketing Infographic

Strategy of Social Media Marketing Infographic | Milestone 3 - Deelan Patel |

We all know that marketing strategy is a very important part of any company growth because only great marketing strategy and team can fly the company in the sky.


This infographic of social media marketing will help  to understand the latest social media marketing strategy. Check out the Infographic and share which social media marketing strategy you use the most for your project at the article link.

Via Lauren Moss, Brian Yanish -, Delzin Balsara
Deelan Patel's insight:

strategy, is very important to business. the way they plan implement and carry out their tasks is highly important. planning is also just as important, because plans must be adaptable, as the environment is constantly changing and business must constantly adapt to it.

Enoxh's comment, May 9, 2013 4:12 PM
A media plan is just as important as a business plan! I'm always surprised how many businesses operate without a written business plan, same for media, it makes a huge difference!
Shiv Batta's comment, May 9, 2013 10:47 PM
It has become clear that social media is turning into quite the process. It’s becoming more and more important, so many different tools and advice columns keep popping up to help businesses and individuals stay organized and successful when it comes to this newer marketing effort. This has caused many companies to create a full-time social media position for experts to help manage the many social accounts, follow analytics, get creative with engagement, etc. It takes a lot of time and effort, but the payoff is only increasing as social involvement increase.
Retro Social Media's curator insight, May 15, 2013 1:13 PM


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Deelan Patel's insight:

this article shows that marketing campaigns are broadly marketed, they need to be narrowed down to a specific market. when campaigns are narrowed down, they then become an asset to the company. companies must build their brand, in order to get recognition from customers. the author realises that social media is the most affective way of campaigning people are constantly online, and viewing many things, the only problem i that business must constanly be updating their pages, in order to appear in news feeds of potential customers.

Sam Russell's comment, May 9, 2013 3:24 AM
nicely said deelan, it is very true, business should create a campaign that is targeted to a specific target group rather then creating a campaign that may or may not grab the attention of their users. also spot on with the social media, as it is the cheapest form of advertising, business should make the most of it.
Chris Mays's comment, May 9, 2013 9:44 AM
Spot on lads. Marketing to the masses will only get you so far. What about a more personalised direct marketing approach that allowed your product offerings to be seen in a customers inbox every week? Now that sounds like a better way to market. Businesses need to embrace technology and get on Facebook and email and market to the customers that express interest in their company. If someone likes your company's page, then market to them! It will be a lot more successful than someone that just turned on the TV and happened to see your ad and got annoyed that it was interrupting Criminal Minds. The person on Facebook has liked your page because they have an interest in your product. The person on TV just wants to watch their show and you got in the way. The point I'm trying to make is that mass marketing to everyone such as TV ads are good, but Facebook and email marketing to a more specific set of customers is even better.
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Deelan Patel's insight:

this article is fro a owners prespective. owners must have business plans and stragegies that are flexible, agile, and responsive. plans and objectives need to be short and sharp, and must be easily communicated across the business. plans must also be cost effective and most pratical. 

owners need to be realistic, as they business's wil not bring in big $$ in the early days. plans must indicated where the business wants to head,

Chris Mays's comment, May 9, 2013 9:46 AM
Spot on mate. A plan is an indication of where the owner wants to lead the company. A plan will change, hence the point Deelan made on flexible, agile and responsive strategies. Realism helps too. A company won't take off just like that. Time is needed for brand equity to grow then profitability will follow.
Sam Russell's comment, May 9, 2013 12:59 PM
Well said Dee, a business plan is funny in that it gives the comapny a direction which is an absolute neccessity if it is ever going to be successful, but it is also neccessary that the business plan can adapt over time to match the currenct enviornment that could not be forseen in the past!!