Micropreneur best practices, software and hacks for a balanced lifestyle doing work you love in a sustainable, scalable, small business growth engine.
This is an excellent infographic because you should begin with the end in mind. Most times we are not just being creative and have a specific purpose for a graphic so having the exact dimensions to start can eliminate some rework.
Why do you use pictures on your website? Because they can help illustrate the message you are trying to get across, right? Although that is true, have you thou
if you don't like your voice or how you look on camera, slam a presentation 1-2 minute presentation together, write a detailed script for each slide and get someone you like to hear talk to read the script and record all that using a screencasting software (some are free!)... video done.
Don’t wait until you have a viable product on the market to start planning for its potential success.
Pricing should be based on a documented model, strategy or approach; when underlying factors change, re-evaluation is more straight forward... Popular pricing approaches are based on cost/margin, buyers or competitors.
Marketing is a partnership. You need to be able to do your part by being clear. Start by asking yourself these questions before you hire a marketing firm.
Create a MARKETING folder in your company document management system. Put things like the final .pdf AND the original assets such as the Illustrator or PhotoShop files and images from creating business cards or brochures (for example) into this folder. This will be the information collateral and in-house graphics a hired marketer will need. This will also be the folder to save the marketing plan that the firm creates for you.
Three days, 150+ sessions and over 200 speakers distilled into 5 ready-to-implement tips for your small business pay per click accounts. Get started now!
This type of detailed documentation should be in your companies procedure manual. The goal is to have everything systemitized (documented, measurable, and repeatable) so that when and if you're ready to expand or need a little help, you have a tangible reference resource for yourself and the trainee.
Oregon entrepreneurs create a rewards program to share customers and get them to come back.
The concept here is great! ...but as a micropreneur onramping logistics, ongoing reporting, and underlying technogies and services would need to be automated. It would be super to know the cross market customers for collaboration decisions.
In the past few years, businesses have rushed to use social media. About 94 percent of all businesses now use some form of social media to promote the
...since we are working that every business process is documented, repeatable and measurable, this infographic gives you good ideas about how to measure (#5 metrics) the effectiveness of social media efforts.
17 LinkedIn Profile Must-Haves is a how-to infographic that walks the reader through optimizing their LinkedIn profile page. Published by MarketMeSuite working with Maximize Social Business.com’s Neal Schaffer.This year has been a big one for LinkedIn. With new features like the Creative Portfolio Display, you now have the ability to visually showcase your professional portfolio. But before diving any deeper with the latest add-ons, does your LinkedIn profile have all the elements that will help you rise to the top? This new infographic has all the tips you need to elevate your LinkedIn profile: 17 LinkedIn Profile Must-Haves! Everyone can use great tips, so please share the LinkedIn love!...
Some family businesses float on air and others trip at every hurdle. The difference is found in these seven ‘haves’ and ‘have nots’.
Especially in a family business each member must know what's in it for them. Love has nothing to do with it; it's a business. If you do not pay your family members, there should be a written plan in place to do so at a specified juncture. Your communications plan should include regular updates that include when payment for services is expected. This builds good will and dedication.
Have you ever thought of yourself as a problem solver? Discover what you could do to enhance your problem solving skills here
Surely Amazon did some of this to come up with the idea to approach the postal service about Sunday delivery... errrr... well, maybe USPS approached Amazon? Who knows; but this is a good start for developing your problem solving approach.
If you're not in a hurry (7-10 days) order the card online from a gang printer like pressgeek.com or printreseller.com - much cheaper. Also, if you use a graphic designer get the .pdf as well as the original photoshop or illustrator files.
In content marketing, it’s good to re-invent the wheel. It’s called “repurposing” content. Repurposing content is when you take any original piece of content and re-format it or edit it ...
This is the "repeatable" part of your backoffice strategy. Create it once and use it over and over again. The content being already in place makes it easy to get help from colleagues, friends or family if they are just eager beavers to help you fuel your dream.