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Crowdfunding Literário: descubra como publicar seu livro | blog da ...

Cansado de receber "não" das editoras? Conheça o crowdfunding literário, o financiamento coletivo que vai tornar possível a publicação do seu livro.
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Baixe o ebook sobre crowdfunding no jornalismo | Farol Jornalismo

Baixe o ebook sobre crowdfunding no jornalismo | Farol Jornalismo | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Baixe o ebook sobre crowdfunding no jornalismo. Com o prefácio do professor e colega Marcelo Träsel (que muito me honra), lançamos a versão do ebook A vaquinha não foi pro brejo para Kindle e outros leitores.
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Crowdfunding replaces old ways of fundraising

Marina Village Middle School in El Dorado Hills is a holding an online fundraiser were social media and technology is used to help raise money.
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Conheça o CROWDFUNDING, ou o financiamento coletivo

Conheça o CROWDFUNDING, ou o financiamento coletivo | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Uma delas é o crowdfunding. Nome esquisito para algo bastante simples: financiamento coletivo. Tipo uma vaquinha mais sofisticada - e mais abrangente - porque não apela apenas para os conhecidos, mas aos afinados e ...
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Comissão Europeia prepara incentivos ao crowdfunding - TeK - Sapo

Comissão Europeia prepara incentivos ao crowdfunding - TeK - Sapo | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Depois de uma consulta pública lançada no final de 2013, a Comissão Europeia vai agora avançar com um documento de conclusões que virá acompanhado de um projeto que define formas de incentivo ao crowdfunding.
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Os dez mandamentos do crowdfunding | Pública

Os dez mandamentos do crowdfunding | Pública | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Ontem, no 9º Congresso da Abraji, tive a oportunidade de trocar algumas experiências sobre como organizar uma campanha de crowdfunding para jornalismo. Estava muito bem acompanhada: na mesa, Natalia Garcia, ...
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Crowdfunding Promotions Success Guide - crowdfunding campaign promotion

Crowdfunding Promotions Success Guide - crowdfunding campaign promotion | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it

Crowdfunding Promotions Success GuideCrowdfunding Promotions Success

We all know that the crowdfunding projects can’t accumulate funds on their own. This is the very reason why the term “campaign” is used quite often for generating funds in this manner.

There are several factors that make crowdfunding a success, but the most prominent factor is promotion. In case, if you are planning for funding an idea or a project then it’s for sure that you already might have thought about numerous promotional methods. However, the real question is, “Have you considered using promotional tips which involve little effort and give best results?”

 

1.Video Presentation

Most of the promoters dread the idea of video promotion, as they are not that simple to do. Besides, most of the users are either too shy to face the camera or believe that it’s a costly affair. However, the fact is that video promotion is not costly at all and there’s no need for you to give the presentation by yourself. Hence, make it a point to go for video promotion, as it will play a major role in the success of your campaign.
Videos make it easier for the viewers to connect with your cause emotionally. In other words, you can convey your message in a smart manner and gain the interest of your potential funders. A brief, but well crafted video will answer all the questions which your audience would usually ask. It will make things easier for you once you launch your campaign.

Creating a video presentation is not that hard. All you need us a built-in web cam or a small camcorder. You can then use strings of still pictures along with the voiceover to execute the job. However, make sure to put your face in the video, so that the viewers will be able to trust you more. In case, if you still don’t want to face the cam, you can ask your friend of family member to become the face of the video.

 

2. Word of mouth (own voice)

We all get busy promoting our campaign in social media and platforms, but forget to utilize the real social network i.e. talking face to face with people in real scenario.

Nothing can be better than convincing people about your campaign via face-to-face discussion. However, keep in mind not to reveal your business model and ideas which took you months of hard work to create.
If your aim is to generate funds from the public, then don’t leave out your friends & family members. They can be the first to fund your project or campaign.
Be ecstatic about what you are explaining to your audience. This will generate more interest in your audience and they would like to know more about it.

 

3.Follow Up

Once the funds start coming in, you will automatically create a whole new network of followers and associates who all wish to see your campaign succeed. Hence, make it a point to share updates with your investors and supporters.

You can go for short updates like “we just achieved 75% of our target! Thank you all for your help. Please share our campaign page with your followers & friends.” This will not offend your followers, but instead they will feel obliged to be a part of your campaign and will spread out your message to their own followers.

In a nutshell: Create an attractive video, promote your campaign face-to-face and follow up quite often for maximum crowdfunding success.

 

 

Get your Free Business Plan Template here: http://bit.ly/1aKy7km

 


Via Marc Kneepkens
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Marc Kneepkens's curator insight, August 9, 2014 9:41 AM

Some great basics to keep in mind.


For more detailed info on creating a successful crowdfunding campaign, watch this video:

https://growthink.isrefer.com/go/newmoneysource/gt4045/


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Use Crowdfunding to Gauge Interest for Your Idea

Use Crowdfunding to Gauge Interest for Your Idea | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
If people are willing to open their wallets, that's invaluable information for investors.

It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, grocery store or gadget. But there’s been significant debate about just how useful crowdfunding really is. For every successful project, there are many more that never get off the ground, even if they are able to raise some capital.

The reality is that the majority of entrepreneurs need more than financial support to launch their ideas. They lack the experience needed to create and execute a business plan. And with a few exceptions, like very simple or small ideas, they seriously underestimate how much money is needed to get a business off the ground.

Lately I’ve been thinking that crowdfunding has another, potentially more dependable benefit: It’s a great way to test desire for your product or business. You can create all the surveys you want and ask all of your friends and family for their opinions, but the only way to be sure you have a good idea is to know that people are willing to reach into their pockets to pay for it.

In that way, crowdfunding could be the very best way of testing your idea. If you set up a crowdfunding website, you’ll quickly discover if people want your idea -- and how many. They are literally willing to pay for your idea. That’s priceless information. And it can be used to your benefit in many ways.

To read the full article, click on the title.

 

Get your Free Business Plan Template here: http://bit.ly/1aKy7km

 


Via Marc Kneepkens
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Marc Kneepkens's curator insight, February 10, 2014 12:54 PM

This is not a new idea, some portals are already using it, such as mimoona. Their services are aimed mostly at the fashion industry. Designers can post several new designs and find out which ones get more interest. In the fashion industry this kind of information is extremely valuable, especially since they have to create collections, order supplies and get orders in from clients long before the season starts.

Check it out here, take a look at Mimoona.com:

http://bit.ly/1dcRCF9

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5 Tips for a Successful Crowdfunding Campaign

5 Tips for a Successful Crowdfunding Campaign | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Watch Alon get all worked up while giving his 5 tips for a successful crowdfunding campaign. More info: http://invested.in http://blog.invested.in http://fac...
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Incorporando elementos del crowdfunding en proyectos corporativos

Incorporando elementos del crowdfunding en proyectos corporativos | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
El crowdfunding, expresado a través de sitios como Kickstarter, Indiegogo y similares, es una de esas tendencias que llaman la atención: muchos millones de dólares invertidos por individuos pre-comprando productos que les parecen interesantes, asumiendo el riesgo derivado de que esos productos no lleguen a ver la luz o no lo hagan en el plazo esperado, comunicándose con los creadores o emprendedores que están detrás de la idea, y aportando financiación precisamente cuando más interesa.
En su relativamente corta historia, el crowdfunding acumula ya una interesante cantidad de historias de éxito, de proyectos que lo han utilizado para convertirse en
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Queredes saber máis? Fantoches Baj e Cinta Adhesiva respostan | ITH Crowdfunding

Queredes saber máis? Fantoches Baj e Cinta Adhesiva respostan | ITH Crowdfunding | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
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ONG Garupa lança plataforma para o financiamento coletivo para o turismo sustentável – Tendências

ONG Garupa lança plataforma para o financiamento coletivo para o turismo sustentável  –   Tendências | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
ONG Garupa lança plataforma para o financiamento coletivo para o turismo sustentável (Conheça a primeira estratégia de crowdfunding no Brasil dedicada ao turismo sustentável: http://t.co/NfuvbLAQCn...
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Crowdfunding - European Commission

Crowdfunding - European Commission | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Crowdfunding

Via nicoleta susanu
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nicoleta susanu's curator insight, February 23, 2015 9:01 AM

Crowdfunding is a way of raising money to finance projects and businesses. It enables fundraisers to collect money from a large number of people via online platforms.


Main types of crowdfunding

Peer-to-peer lending

The crowd lends money to a company with the understanding that the money will be repaid with interest. It is very similar to traditional borrowing from a bank, except that you borrow from lots of investors.

Equity crowdfunding

Sale of a stake in a business to a number of investors in return for investment. The idea is similar to how common stock is bought or sold on a stock exchange, or to a venture capital. Rewards-based crowdfunding

Individuals donate to a project or business with expectations of receiving in return a non-financial reward, such as goods or services, at a later stage in exchange of their contribution.

Donation-based crowdfunding

Individuals donate small amounts to meet the larger funding aim of a specific charitable project while receiving no financial or material return.

Profit-sharing / revenue-sharing

Businesses can share future profits or revenues with the crowd in return for funding now.

Debt-securities crowdfunding

Individuals invest in a debt security issued by the company, such as a bond.

Hybrid models

Offer businesses the opportunity to combine elements of more than one crowdfunding type

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Crowdfunding movimenta mercado editorial brasileiro | INFO

Crowdfunding movimenta mercado editorial brasileiro | INFO | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
O mercado editorial brasileiro agora volta os olhos ao crowdfunding: nos últimos dois meses, duas plataformas dedicadas ao conceito e exclusivas aos livros passaram a operar no país. Funciona assim: a plataforma recebe ...
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PayPal adapta as suas normas ao crowdfunding | TargetHD.net

PayPal adapta as suas normas ao crowdfunding | TargetHD.net | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
O PayPal realizou mudanças nas suas políticas de uso, com o objetivo de tornar mais eficiente e segura as transações que envolvem as atividades de crowdfunding, a prática que permite que desenvolvedores de projetos na ...
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Financiamento através de Crowdfunding | Marketing Digital Portugal

Financiamento através de Crowdfunding | Marketing Digital Portugal | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Crowdfunding é a recolha de fundos para financiar uma iniciativa ou projecto suportado por muitos apoiantes, a “crowd”. Geralmente cada apoiante contribui com uma pequena quantia utilizando uma plataforma web, como ...
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TeK > Notícias > Internet > Crowdfunding em Portugal continua ...

TeK > Notícias > Internet > Crowdfunding em Portugal continua ... | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
TeK Notícias Internet - Não são muitas as plataformas nacionais ou lusófonas de crowdfunding mas têm sido suficientes para fazer sair do papel algumas centenas de projetos. 2013 foi um ano de crescimento, mas o conceito continua a ter ...
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Mídia Drops: Crowdfunding no Brasil

Mídia Drops: Crowdfunding no Brasil | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Crowdfunding é um modelo de negócio que utiliza a colaboração entre pessoas para realizar algo que desejam. Pode ser usado para viabilizar qualquer tipo de projeto. Hoje, eu separei três sites de financiamento coletivo ...
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O que é crowdfunding? | Trendy

O que é crowdfunding? | Trendy | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Às vezes uma boa ideia precisa apenas de um 'empurrão' para ganhar vida. E nem sempre as grandes empresas estão abertas a apoiar estes primeiros passos. O crowdfunding tem conquistado mais e mais projecção por ...
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Infographic: Crowdfunding generates more than $60,000 per hour

Infographic: Crowdfunding generates more than $60,000 per hour | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
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Recheio.Doc II - Crowdfunding # Cultura e Coletividade - Parte 1

Você sabe o que é Crowdfunding? Lembra da vaquinha que você fazia com seus amigos para comprar uma bola nova para o time da rua? Pois é, ela foi atualizada e...
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Aprendiendo del crowdfunding (I): campañas pro transparencia y open data

Aprendiendo del crowdfunding (I): campañas pro transparencia y open data | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it
Por María VelascoEntre los cientos de proyectos que Goteo contribuye a financiar desde que inició su andadura, existe un tipo de iniciativas que ...
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Language used in crowdfunding campaigns can predict success, failure

Language used in crowdfunding campaigns can predict success, failure | Micromecenado #Galician @IthCrowdfunding www.ithcrowdfunding.org | Scoop.it

In the growing phenomenon of online crowdfunding the language used hold surprisingly predictive power about the success of such campaigns, U.S. researchers say.A study at Georgia Tech of more than 45,000 projects on crowdfunding site Kickstarter reveals dozens of phrases that pay and a few dozen more that may signal the likely failure of a crowd-sourced effort, the school reported Tuesday."Our research revealed that the phrases used in successful Kickstarter campaigns exhibited general persuasion principles," said Eric Gilbert, who runs the school's Computer Social Lab. "For example, those campaigns that follow the concept of reciprocity -- that is, offer a gift in return for a pledge -- and the perceptions of social participation and authority, generated the greatest amount of funding."

 

 To read the full article, click on the title.

 

Get your Free Business Plan Template here:  http://bit.ly/1aKy7km


Via Marc Kneepkens
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Marc Kneepkens's curator insight, January 15, 2014 5:28 AM

Great study. Check this before starting your campaign.


List your crowdfunding campaing for free here for more visibility: http://www.business-funding-insider.com/crowdfunding-campaign.html

FUNDFUSE®'s curator insight, January 15, 2014 6:31 AM

The power of great content and reciprocity