Michael Zimmerman
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Michael Zimmerman Hedge Fund: Mobile Spending 'Could Be Worth £23bn' By 2018

Zimmermans Prentice Capital has dubbed 2013 "The Mobile Christmas" and with 48% growth in mobile shopping, retailers are increasingly targeting shoppers through digital devices.

Hedge Fund's insight:

This year has been dubbed "The Mobile Christmas" and with 48% growth in mobile shopping, retailers are increasingly targeting shoppers through digital devices.

British retailers will spend nearly £400m on advertising during the last three months of 2013, and consumer spending via mobiles and tablets is worth about nearly £8bn a year, according to research firm Verdict.

But over the next five years, the spread of smartphones and tablets will see our spending on these devices triple to £23bn.

Two thirds of that shopping is done at home, as buyers often wait until they are logged in to a secure network before purchasing items.

Matthew Rubin, retail analyst with Verdict Research, said: "While we are expecting growth in successive years, we are expecting this year to be the highest level of growth. Retailers really need to invest in their mobile websites now."

John Lewis announced its £7m Christmas television advertising campaign on Friday. The ad is set to a cover of Keane's 2004 hit Somewhere Only We Know, sung by Lily Allen.

Supermarket chain Morrisons launched its Christmas TV advertising campaign during the prime-time slot of ITV's Coronation Street.

Some 20% of home shopping business at Asda is done via mobile or tablet

Asda says 20% of its home shopping business is done via a mobile or tablet, and that figure is growing by 1% each month.

The living room is becoming a key location for retailers to target consumers, as 67.2% of all online shoppers making a purchase from their home do so in their living room.

Wealthy young shoppers currently dominate mobile and tablet expenditure, but with increased access to cheaper, high-specification devices, older shoppers will have a much bigger impact over the next five years, Verdict research shows.

Still, window shopping hasn't entirely given way to digital methods yet.

Around 38% of online shoppers still research goods by viewing them in a store before purchasing them online.

 

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Prentice Capital Boosts Position in Delia’s - Insider Monkey

Prentice Capital Boosts Position in Delia’s - Insider Monkey | Michael Zimmerman | Scoop.it
dELiA*s, Prentice Capital Management: The stake of dELiA*s, Inc. (NASDAQ:DLIA) in the equity portfolio of Prentice Capital Management surged to over...
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Michael Zimmerman of Prentice Capital was Harvard Tennis Champion

Hedge fund giant Michael Zimmerman Prentice is a master of the Tennis court, dating back to his Harvard university studies.

Hedge Fund's insight:

Ivy League Championships.

Harvard Varsity Club

Finance Job: Prentice Capital

Education: Harvard (c/o 1992)

Tennis Highlights: He was a three-time First Team All-Ivy selection in singles and a four-time First Team All-Ivy selection in doubles. He was named an Intercollegiate Tennis Association All-American in 1991 (doubles) and 1992 (doubles and singles). He was named EITA/Ivy League Player of the Year twice in college.  His freshman year, he was named the EITA/Ivy League Rookie of the Year.  He played in the NCAA Singles Championships three times and was a finalist in the ITA National Indoor Doubles Championships. He was also captain of the Harvard team and helped lead them to four Ivy League Championships.  

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Prentice Capital's Zimmerman a Winning Formula for dELiA's, Stocks Surge With News... -- NEW YORK, May 30, 2013 /PRNewswire-iReach/ --

Prentice Capital's Zimmerman a Winning Formula for dELiA's, Stocks Surge With News... -- NEW YORK, May 30, 2013 /PRNewswire-iReach/ -- | Michael Zimmerman | Scoop.it
NEW YORK, May 30, 2013 /PRNewswire-iReach/ -- Prentice Capital's Zimmerman a Winning Formula for dELiA's, Stocks Surge With News of His Appointment. Stocks of retailers dELiA's, Inc.
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